Ang disenyo na Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan) ni Beijing Pursuer Network Technology Co., Ltd. ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2026 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Interface, Interaksyon at Karanasan ng Gumagamit.
PilakInterface· 2026
Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan)
ni Beijing Pursuer Network Technology Co., Ltd.
Kliyente: Zhengzhou Nissan Automobile.Co.,Ltd.
Nagwagi ng A' Design Award na Pilak sa Kategoryang Interface
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Tungkol sa Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan)
Ang Zna Z9 ay isang human machine interface system para sa digital cockpit ng isang off-road pickup truck. Gumagamit ang interface ng tuloy-tuloy na 3D scene transitions sa halip na mga komplikadong tree menu. Ang 12.8 pulgadang high definition display ay umaangkop sa mga pagbabago ng oras, panahon at kapaligiran sa paligid. Sinusuportahan nito ang multimodal na interaksyon, kabilang ang touch, gesture control, voice assistant at biometric recognition, na nagpapababa sa cognitive load. Ang semitransparent na frosted glass texture at mga anggulong geometric na hugis ang nagbibigay sa interface ng matatag at matibay na identidad.
Ang Pagkilala
Tungkol sa A' Design Award na Pilak
Ang Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan) ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan) ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Zna Z9 Automotive Human Machine Interface (Interface ng Tao at Makina para sa Sasakyan) ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Sa Likod ng Disenyo
Press Kit
Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.
- Mga Natatanging Katangian
- This system redefines the digital cockpit experience for offroad pickup trucks. It introduces seamless 3D scene transition mode to replace complex tree menus, uses all weather digital twin technology, and supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition, reducing cognitive load. Unlike conventional impersonal HMI systems, it transforms the cockpit into a warm, smart space, reshaping the interaction between the driver and the vehicle.
- Mga Sukat at Packaging
- With a 12.8 inch high definition display and wireless connectivity with Bluetooth and WiFi, the system creates a high performance digital cockpit.
- Mga Tag
- Multimodal Interaction, Digital Twin, Scene Adaptive Interface, All Weather Environmental Sensing, Semitransparent Frosted Glass Texture, Rugged Geometric Aesthetics, Deornamentation, Seamless Scene Transition
- Teknolohiya sa Produksyon
- Visually, the interface features a semitransparent frosted glass texture to add modernity and transparency and uses geometric shapes with angled cuts in 3D UI scenes and icons, establishing a distinctive product identity.
The modular HMI system covering color, typography, icons, and controls, combined with component based design strategy, ensures high consistency across multiple screens and devices. - Hamon sa Disenyo
- The main challenge was ensuring the ease of use of the innovative HMI system. To address this, the team implemented rigorous user testing throughout the full product lifecycle from design and software development to sample car. Insights gathered from multiple rounds of real world user testing and data informed continuous refinements, ensuring a smooth and enjoyable experience once the system launched.
- Pananaliksik
- As automotive electrification and intelligentization advance, human and machine interaction is shifting from rigid hardware bound to software bound intelligent experiences. Many HMI systems feature cluttered information, limited interaction modes, and homogenized visual styles. This system introduces a seamless 3D scene transition mode to replace tree menus, uses all weather digital twin technology, and supports multimodal natural interaction, redefining the driver and vehicle interaction.
- Inspirasyon
- Inspired by urban minimalism and spatial constructivism, the design creates clean, intuitive 3D virtual scenes. Angled geometric lines are used to show the rugged offroad identity of the pickup truck. The interface themes and 3D scenes dynamically adjust to realtime changes in environment, time, and weather, delivering an immersive experience where the vehicle feels connected to the outside world, while making the technology feel responsive, alive, and emotionally engaging.
- Tagal ng Proyekto
- Designed and developed in Zhengzhou in June 2023, the project was officially launched in China in April 2025.
- Daloy ng Operasyon
- The minimalist large display with physical buttons supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition. The system introduces seamless 3D scene transition, displaying key information like navigation and real-time traffic intuitively. It automatically highlights the most relevant information for different scenarios and provides matching audio cues, offering clear audiovisual feedback for more efficient interaction and enjoyable driving.
- Mga Miyembro ng Koponan
- Beijing Pursuer Network Technology Co., Ltd.
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