All Mies Packaging Wristwatch Packaging by Walmir Luz

All Mies Packaging Wristwatch Packaging by Walmir Luz is a highly esteemed winner of the very prestigious 2019 A' Design Award na Bronse in Disenyo ng Pakete Competition Category.

BronsePakete· 2019

All Mies Packaging Wristwatch Packaging

by Walmir Luz

Client: All Mies

A' Design Award na Bronse Winner in Pakete Category

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Verified Award Winner

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Colors

The Design

About All Mies Packaging Wristwatch Packaging

Ang All Mies ay isang disenyo ng packaging para sa mga wristwatch. Ang kahon ay binuo mula sa serye ng mga layer ng cardstock na may hugis-relo na cutout sa gitna, kung saan nakalagay ang relo. Isang manipis na rubber band ang nakapatong sa maliliit na notch at siyang humahawak sa mga layer nang magkakasama. Isang panlabas na takip ang bumabalot sa core at may inukit na brand identity. Maaaring i-slide off o buksan ang takip mula sa back tab. Kapag inalis ang rubber band, maghihiwalay ang mga layer at maihahayag ang relo. Ang layered na anyo ay inspirasyon mula sa mga topographic model na ginagamit sa model making.

The Recognition

About the A' Design Award na Bronse

Ang All Mies Packaging Wristwatch Packaging ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang All Mies Packaging Wristwatch Packaging ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang All Mies Packaging Wristwatch Packaging ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The All Mies box translates the simplicity of the watch design into a minimal and yet bold packaging. Embracing the same style found on the timepieces, the packaging is carefully designed to create an artful experience from beginning to end. The concept relies on a series of different layers that are tightly fit together as pieces of a puzzle waiting to slowly unveil the final product inside.
Dimensions & Packaging: Width 2-3/4" x Depth 5/8" x Height 11"
Tags: watch packaging, packaging, minimalist box, minimalist packaging, layered box, layered packaging.
Production Technology: The final design uses a series of cardstock layers that feature a timepiece cutout in the center where the main product is supposed to sit. These layers are bundled together by a thin rubber band that rests on small notches. The main core is then enclosed by a final cover that engraves the brand identity of the product and company.
Design Challenge: As the concept of a small startup, the biggest challenge was to achieve a unique design packaging that was elegant and simple at an affordable price. By rejecting generic boxes we had to carefully study production processes and materials that would allow us to achieve a custom design with financial constraints.
Research: The All Mies brand was established following the Miesian style. Every product and packaging are created to be simple and bold by embracing clean lines and a minimalist approach. All designs are generated through the understanding of its function. Tying the functionality of a piece to the establishment of its design enables the whole concept to achieve a holistic approach.
Inspiration: The packaging is inspired on the art of model making: topographic models can be created to illustrate mass and shape through the use of a sequence of layers. The final design expands upon the architectural identity of the brand by creating a play between volumes and voids and lets form follow function.
Project Duration: October 2018 to January 2019. Los Angeles/CA, USA
Operation Flow: When completely enclosed, the packaging can be opened by either sliding the core out of the cover or opening the cover from the back tab. Once the cover is removed, the main core is untied by removing the rubber band. Once the rubber band is removed, the main core becomes a series of independent layers that reveals that watch at its center.
Team Members: Creative Director: Walmir Luz
Designer: Philip Paul
Image Credits: Image #1: All Mies LLC
Image #2: All Mies LLC
Image #3: All Mies LLC
Image #4: All Mies LLC
Image #5: All Mies LLC
Image #6: All Mies LLC