Laote Breweries Pangunahing Tungkulin: Packaging ng Beer by Zhangyong Hou

Laote Breweries Pangunahing Tungkulin: Packaging ng Beer by Zhangyong Hou is a highly esteemed winner of the very prestigious 2020 A' Design Award na Bakal in Disenyo ng Pakete Competition Category.

BakalPakete· 2020

Laote Breweries Pangunahing Tungkulin: Packaging ng Beer

by Zhangyong Hou

Client: Zhongshihuanmei Design

A' Design Award na Bakal Winner in Pakete Category

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Verified Award Winner

Verify Award Status for #89522

View at A' Design Award Press Release Award Badge

Colors

The Design

About Laote Breweries Pangunahing Tungkulin: Packaging ng Beer

Teksto ng Aklat: Ang Laote Breweries ay isang disenyo ng packaging para sa craft beer na ibinebenta sa 500 ml aluminum cans. Ang disenyo ay nakasentro sa isang detalyadong badge na tumutukoy sa kasaysayan at tradisyon ng isang pamilyang gumagawa ng beer. Ang badge ay nilalayong magmungkahi ng maingat na paggawa ng beer sa pamamagitan ng kamay at mag-udyok ng kuryosidad tungkol sa lasa nito. Ang craft beer ay ginagawa sa maliliit na batch sa halip na sa malawakang industriyal na produksyon. Sa China, malawak na available ang industriyal na beer, kaya ang paggawa ng beer sa maliliit na batch ay itinuturing na mahalaga. Ginagamit ang spot color printing sa mga lata upang manatiling malinaw at eksakto ang badge.

The Recognition

About the A' Design Award na Bakal

Ang Laote Breweries Pangunahing Tungkulin: Packaging ng Beer ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Laote Breweries Pangunahing Tungkulin: Packaging ng Beer ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Laote Breweries Pangunahing Tungkulin: Packaging ng Beer ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a refined beer, through the design of a mysterious badge, the brewing of refined beer is reflected. And give consumers a sense of mystery, hoping to taste it.
Dimensions & Packaging: 500 ml capacity can
Tags: zhangyong hou , Alcohol, Beer, Package Design, Graphic Design, Illustration
Production Technology: Spot color printing on aluminium cans
Research: With the continuous improvement of people's living standards in China, industrial beer has been unable to meet the needs of the public, they are eager to drink better beer, unique packaging is a starting point to attract them to try, family brewing history and brewing technology will attract them.
Inspiration: Fine brewing beer is a small amount of hand-made beer, it can not be produced in large quantities of industry, which is exactly what a brewing family insists on, the glory and history of a family. Let this badge tell you the best.
Project Duration: The project was launched in Dalian in May 2017 and completed in July 2017.
Operation Flow: With the popularity of industrialized beer in China, brewing beer appears to be precious. The inheritance of the family is trusted by consumers. Through the badge, consumers can perceive that hand-made beer is a high-end enjoyment.
Team Members: zhangyong,hou