Five Senses Feast Disenyo ng Espasyo para sa Kaganapan by Rong Chen and Artgital is a highly esteemed winner of the very prestigious 2020 A' Design Award na Bronse in Disenyo ng Kaganapan at Pagtitipon Competition Category.
BronseKaganapan· 2020
Five Senses Feast Disenyo ng Espasyo para sa Kaganapan
Client: Asia Design Interior Renovation Co.ltd
A' Design Award na Bronse Winner in Kaganapan Category
Verified Award Winner
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About Five Senses Feast Disenyo ng Espasyo para sa Kaganapan
Ang Five Senses Feast ay isang disenyo ng espasyo para sa kaganapan na nilikha para sa isang whisky tasting festival sa Taipei, Taiwan. Ipinapakita ng disenyo ang limang pangunahing interactive na instalasyon at isang tasting bar. Isang transparent na touch screen at isang tatlong-litrong bote ang naglalarawan sa proseso ng pagbu-brew. Isang audio spotlight at isang malaking touch-screen panel ang gumagabay sa mga bisita sa visual at acoustic na nilalaman. Ang tunay na seda, na pinagsama sa mga sound effect, ay gumagaya sa pag-ikot ng whisky. Isang interactive na lighting show ang gumagamit ng mga bote ng whisky upang gunitain ang proseso ng pag-mature sa sherry casks. Ang layunin ay maghatid ng isang aktibo at makabuluhang karanasan sa paglalasap.
The Recognition
About the A' Design Award na Bronse
Ang Five Senses Feast Disenyo ng Espasyo para sa Kaganapan ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Five Senses Feast Disenyo ng Espasyo para sa Kaganapan ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Five Senses Feast Disenyo ng Espasyo para sa Kaganapan ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To make Glenmorangie New Lasanta stand out in the competition among the numerous whisky producers eyeing Taiwan as an important market and to bring a brand-new experience in whisky tasting have been the primary goal of Glenmorangie WhiskyFest in Taipei.
- Tags
- Even Space Design, Glenmorangie WhiskyFest,
- Design Challenge
- The whisky tasting began with appreciating the colors of the whisky. The showroom displayed an interactive lighting show using whisky bottles. The amber glow of New Lasanta ‘s body color was simulated using the infused flows of light and shadow, recounting the story of how the whisky matures for two years in sherry casks and thus immersing visitors in the sunshine of southern Spain.
- Research
- New Lasanta’s soft, smooth mouth feel and rich flavor were ingeniously conveyed to visitors by means of innovative interactive devices. Starting from the eyes, the nose, to the fingertips and the tip of the tongue, sensual experiences were combined and transformed, engrossing visitors in this whisky-tasting feast.
- Inspiration
- Unlike the singularity and one-directionality of other wine tasting and displaying events, Glenmorangie WhiskyFest in Taipei organized five main interactive installations and a tasting bar, enabling visitors to do more than experience passively - their visit was transformed into a distinctive journey by appealing to the five senses of sight, smell, taste, hearing and touch. With proactive feedbacks, they could enjoy an immersive, real-time simulation that touched the heart.
- Project Duration
- Taipei, Taiwan
- Operation Flow
- By means of a transparent touch screen and a real three-liter bottle of New Lasanta, the unique brewing process and superb craftsmanship were visualized. Through such interactive devices as an audio spotlight and a huge touch-screen panel, visitors went on a visual, acoustic and historic journey throughout the world. When one’s fingers touched the real silk, the swaying of the smooth silk, together with sound effects, simulated the swirling and whirling of whisky. The after taste of whisky in the mouth lingered. Besides, by swiping the touch-screen panel, there emerged floating particles on the screen, highlighting the warm fragrance of New Lasanta merged with that of chocolate, creaming toffee, and honey dates.
- Patents
- Trademark belong to Glenmorangie
Video copyrights belong to Artgital Interactive Solutions - Team Members
- Rong Chen
Artgital Interactive Solutions - Image Credits
- IP, Glenmorangie
Video, Artgital Interactive Solutioins
Photo, Wei-Zhi Hong
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