Wu Pangunahing Pag-andar: Pambalot ng Regalo by 7654321 Studio

Wu Pangunahing Pag-andar: Pambalot ng Regalo by 7654321 Studio is a highly esteemed winner of the very prestigious 2020 A' Design Award na Pilak in Disenyo ng Pakete Competition Category.

PilakPakete· 2020

Wu Pangunahing Pag-andar: Pambalot ng Regalo

by 7654321 Studio

Client: 7654321 Studio

A' Design Award na Pilak Winner in Pakete Category

26,704

Verified Award Winner

Verify Award Status for #99598

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wu Pangunahing Pag-andar: Pambalot ng Regalo

Ang Wu ay isang serye ng pambalot ng regalo na dinisenyo para sa mga de-kalidad na sisidlan ng tsaa na yari sa pilak, tanso at esmalte. Ang mga kahon ay ginagawa sa tatlong sukat at pinagsasama ang madilim na berdeng papel na may mga akseto na may pearl-finish sa mga kulay ng taglagas, na lumilikha ng isang kalmado at matatag na tono. Ang bawat kahon ay may borlas na sinuot ng isang barya na tanso na inukit sa magkabilang panig ng mga pariralang Wei Wu Zhi Zu at Long Happiness. Ang ibig sabihin ng Wei Wu Zhi Zu ay ang mga taong kontento ay laging masaya. Ang kahon ay binubuksan sa pamamagitan ng pagpapadausdos ng panlabas na balat, na naglalantad sa sisidlan at isang nakaimprentang kard.

The Recognition

About the A' Design Award na Pilak

Ang Wu Pangunahing Pag-andar: Pambalot ng Regalo ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Wu Pangunahing Pag-andar: Pambalot ng Regalo ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Wu Pangunahing Pag-andar: Pambalot ng Regalo ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Client is an enterprise selling high-end utensils. The project focuses on the design of gift packaging for several of its high-end tea vessels made in silver, brass and enamel. The overall tone of dark green, decorated with autumn colors, to make stable atmosphere. Tassels strung with "Wei Wu Zhi Zu" brass ancient coins as pendants, brass ancient coins is engraved on both sides with "Wei Wu Zhi Zu", "Long Happiness". "Wei Wu Zhi Zu" means contented people are always happy.
Dimensions & Packaging: 330*130*130mm / 255*130*130mm / 180*130*130mm
Tags: Wu, gift packaging
Production Technology: brass coins, tassel, FEDRIGONI Sirio Pearl Aurum #10001012 125g, Colorplan forest 135g
Design Challenge: The text and materials and the way the box is opened are perfectly and cleverly combined. All elements work together.
Research: Starting from "Wu", control the color, box shape, opening method, details, accessories and other aspects to create a valuable and high-end traditional etiquette culture. Study the ancient common decoration, tassel. It was popular in women's headdresses in ancient times, but it also exists in men's officialdom. For example, the ancient emperor wore a tassel made of pearls or other silk threads on the head. The most common tassel is also used to hang curtains in the corners of the curtain or the handle of the jade pendant, conveying the quaint and graceful charm. At that time, brass coins were just a kind of "decorating money" or "carrying money". "decorating money" began to appear in the Western Han Dynasty. Spending money over the ages is an image record of ancient folk culture, folk life forms and ideals of the times. It has important documentary value and collection value.
Inspiration: "Wei Wu Zhi Zu" word first appeared on the ancient coins of Han Dynasty, which reflected the simple aspiration, consign and pursuit of ancient Chinese people, clever, interesting and profound.
Project Duration: The project started in November 2018 in Fuzhou, China and finished in December 2018 in Fuzhou, China and officially launched in January 2019.
Operation Flow: Place the product in the vertical position, you can see the ancient brass coins with tassel strings, pull the box up and down to present the specific product and mind card.
Team Members: Designer:Bosom
Photography:Hello小方
Image Credits: Image #1: Photographer Hello小方, 2019.
Image #2: Photographer Hello小方, 2019.
Image #3: Photographer Hello小方, 2019.
Image #4: Photographer Hello小方, 2019.
Image #5: Photographer Hello小方, 2019.