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Risetta Ambalaj by Giuliano Ricciardi

Risetta Ambalaj by Giuliano Ricciardi is a highly esteemed winner of the very prestigious 2021 A' Design Award Gümüş Ödülü in Ambalaj Tasarımı Competition Category.


GümüşAmbalaj· 2021

Risetta Ambalaj

by Giuliano Ricciardi

Client: d-Lab studio

A' Design Award Gümüş Ödülü Winner in Ambalaj Category

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The Design

About Risetta Ambalaj

Risetta, geri dönüşümün sembolü olan geleneksel meyve kutusunun şekillerini takip eden basit, işlevsel, taşıması kolay, çevre dostu bir üründür. Lazer kesim kontrplaktan tasarlanan Risetta, modern, büyüleyici ve yenilikçi bir tasarıma sahiptir. Tek bir kontrplak tabakasından yapılmış küvet, bükme noktalarındaki lazer kesim sayesinde esnek hale getirilmiştir. Yapıyı daha dayanıklı hale getirmek için yarıkların yerine delikler açıldı. Deliklere yerleştirilen mantar destekler, satış noktası veya geçici mağaza kurulumu için çeşitli montaj yöntemlerine olanak tanır. Evin içinde bir mobilya parçası haline gelerek boyut buluyor.

The Recognition

About the A' Design Award Gümüş Ödülü

Risetta Ambalaj, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Risetta Ambalaj, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Risetta Ambalaj, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Risetta is the evolution of the past that becomes the future thanks to new cutting technologies and the rediscovery of traditional materials as plywood and cork. The folding, broken at 45 degrees, allows us to use a single sheet which, when properly fitted, guarantees the perfect squaring of the box. The cork supports, suitably housed in the ventilation holes, allow the setting up of temporary exhibition spaces. Risetta's qualities can be summed up in 3 words: innovation, ecology, versatility.
Dimensions & Packaging
W 500 mm, D 300 mm, H 260 mm
Tags
wooden box, redesign, eco, bio, container, packaging, laser cutting, box,
Production Technology
Laser cutting for the plywood shape and cnc machine for cork supports
Design Challenge
The main challenge was to look for technology and materials, then identified in laser cutting and plywood, suitable for making the production and assembly of Risetta components easier. The second, to look for a system that would exploit the ventilation holes of Risetta, to distance it from the ground, avoiding the stagnation of liquids, and to allow overlapping and side-by-side of several boxes for setting up a store, a task entrusted to cork supports, elastic and waterproof material.
Research
During the market research, an important value was given to eco-sustainability, despite the fact that we are talking about a fruit box, a functional, widespread, simple and economical object, but the main objective was to make the packaging also an exhibitor. I sensed that using the floor supports as a plug-in to place the Risettas side by side and overlapping them in various positions would allow the setting up of temporary and non-temporary sales points, also allowing reuse in the home.
Inspiration
The idea arises from the need to produce packaging capable of being not only a container, but also an object useful for furnishing a store or a temporary shop and for presenting goods in an orderly and uniform manner. Its features also make it an easy-to-use object.
Project Duration
The project started in February 2020 and finished in April 2020. It was nominated at Rilegno Contest 2020
Operation Flow
Risetta is an innovative container for organic products that takes its cue from the traditional fruit box. It consists of 2 sides that fit together with a laser engraved plywood tub so that it can be easily folded. All the components have regular holes that serve to ventilate the contents and to accommodate the cork supports that perform the function of support on the ground, but, embedded on the sides, allow the side-by-side and overlapping of the modules allowing the setting up of a sale point.
Image Credits
#1 : Designer Giuliano Ricciardi, Risetta, 2020
#2 : Designer Giuliano Ricciardi, Risetta Fruit Shop 1, 2020
#3 : Designer Giuliano Ricciardi, Risetta Fruit Shop 2, 2020
#4 : Designer Giuliano Ricciardi, Risetta Fruit Shop 3, 2020
#5 : Designer Giuliano Ricciardi, Risetta Riciclo, 2020

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