Xishuang Linyu Pazarlama Merkezi by Kelly Lin

Xishuang Linyu Pazarlama Merkezi by Kelly Lin is a highly esteemed winner of the very prestigious 2023 A' Design Award Gümüş Ödülü in İç Mekan ve Sergi Tasarımı Competition Category.

Gümüşİç Mekan· 2023

Xishuang Linyu Pazarlama Merkezi

by Kelly Lin

Client: Agile

A' Design Award Gümüş Ödülü Winner in İç Mekan Category

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Verified Award Winner

Verify Award Status for #144526

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Xishuang Linyu Pazarlama Merkezi

Xishuang Linyu, Çin'in Xishuangbanna bölgesinde yer alan 812 metrekarelik bir pazarlama merkezidir. İç mekân, çağdaş sanatı Dai halkının yerel kültürüyle bir araya getirir. Yağmur ormanının kıvrımlı formlarını andıran paravanlar mekânı bölerken bakışı da yönlendirir. Eğrisel püsküllü aydınlatmalar, metal çiçek süslemeleri, yuvarlak halılar, Dai desenli yastıklar ve geçme (zıvana ve zıvana yuvası) tekniğiyle üretilmiş tekli sandalyeler bir arada kullanılmıştır. Hindistan cevizi dalları, beyaz filler ve tavus kuşları motifleri yerel imgelerden alınmıştır. Yerleşimi ferahlatmak ve yerel gelenekleri onurlandırmak amacıyla çay kültürü ve el sanatları alanları eklenmiştir.

The Recognition

About the A' Design Award Gümüş Ödülü

Xishuang Linyu Pazarlama Merkezi, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Xishuang Linyu Pazarlama Merkezi, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Xishuang Linyu Pazarlama Merkezi, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The designer works to seek common ground while preserving differences in the collision between contemporary art and local humanities of Xishuangbanna. With the focus on folk culture and living experiences, work has been done to pay homage to local humanities and create a space model in Xishuangbanna.
Dimensions & Packaging: Project Area: 812 square meters
Tags: Kelly Lin, Xishuangbanna, Dai people, Local culture, Marketing center
Production Technology: The design of pristine vegetation, coconut branches, auspicious white elephants, and peacocks are all drawn from the humanistic imagery of the local. The curved tassel lamps, metal flower ornaments, round carpets, Dai pattern pillows, and single chairs with mortise and tenon construction blend together harmoniously.
Design Challenge: In the original motion line, the compact home furnishings made the space congested. Thus, the designer chose to simplify the space by setting a visual focal point to optimize the layout of the space, enhancing the relationship between the central axis of the interior and exterior, and balancing the dynamic and static partition of the negotiation scene. Meanwhile, the outdoor enclosed area is adjusted and the outside view moved inward, boosting the flexibility of negotiation and relaxation.
Research: The base is located in the tourist resort town of Gashan, Xishuangbanna Dai Autonomous Prefecture, with folk culture and religious culture experience as the highlight, to create a world health resort that integrates business club, leisure and health community. The project is integrated with Dai folk customs, retaining the native environment and landscape of Xishuangbanna. It's aimed at creating a sanctuary in the rainforest, an ideal life residence away from the hustle and bustle of the city.
Inspiration: How can culture be expressed through design? Combining the genes of local culture and standardized space, the designer has designed a variety of sculptural hangings and ornaments with distinctive Dai characteristics. This allows people to better appreciate the customs of Dai Nationality. According to the designer, the design's original purpose from the start was to portray relaxed pleasure.
Project Duration: The project is located in Xishuangbanna, China and completed in May 2022.
Operation Flow: The form of screen resembles the winding shape of rainforest, and the different cultural artefacts sculpt the texture of space. The designer adjusted functional partitioning, implanted tea culture and cultural creation space, enhancing the humanistic focus of the space under the view of the screen barrier. The Jinghong Great Pagoda Temple, treasure of Hinayana Buddhism culture, is deconstructed via traditional handicrafts guided by the Taoist idea of the Unity of Heaven and Humanity.
Image Credits: Photographer MConcept