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Life-Space Slimram Probiyotik Takviyesi Ambalajı by Creative Department

Life-Space Slimram Probiyotik Takviyesi Ambalajı by Creative Department is a highly esteemed winner of the very prestigious 2024 A' Design Award Gümüş Ödülü in Ambalaj Tasarımı Competition Category.


GümüşAmbalaj· 2024

Life-Space Slimram Probiyotik Takviyesi Ambalajı

by Creative Department

Client: Creative Department of BY-HEALTH Pharmaceutical Co., Ltd.

A' Design Award Gümüş Ödülü Winner in Ambalaj Category

Colors

The Design

About Life-Space Slimram Probiyotik Takviyesi Ambalajı

Slimram, kadınlarda bel inceltmeye yönelik bir probiyotik takviyesi için tasarlanmış bir ambalajdır. Kutunun formu kadın belinin kıvrımını izler; böylece ürünün işlevi doğrudan bir biçimde ifade edilir. Yüzeydeki değişken desenler, insan mikrobiyomundaki değişimlere gönderme yapar. Markanın mavisi, canlı ikincil renklerle birleştirilmiştir. Kutu geri dönüştürülebilir PET malzemeden üretilmiş olup 80 x 39 x 160 milimetre ölçülerindedir. Yüzeye lazer yaldız baskı ve gofre uygulanmıştır. Tasarım, ürünü standart probiyotik kartonlarından ayrıştırmayı amaçlamaktadır.

The Recognition

About the A' Design Award Gümüş Ödülü

Life-Space Slimram Probiyotik Takviyesi Ambalajı, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Life-Space Slimram Probiyotik Takviyesi Ambalajı, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Life-Space Slimram Probiyotik Takviyesi Ambalajı, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This probiotic is specifically designed for women's waist slimming. Box shape simulates the female waist and intuitively expresses the function of slimming the waist. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, Pair the brand's blue with a bright secondary color. Unlike other probiotic stereotypes, Slimram is closer to FMCG and better attracts young online consumers.
Dimensions & Packaging
Length 80mm x width 39mm x height 160mm
Tags
Slimram、Slimram Probiotic 、Lifespace Slimram Probiotic、Package Design
Production Technology
Unlike most probiotic products on the market, which are packaged in regular cartons, Slimram's innovative structural shape is combined with laser hot stamping and embossing processes to enhance product differentiation and value. The packaging box is made of recyclable PET environmentally friendly materials, which is conducive to the sustainable development of the earth.
Design Challenge
The unique box shape has been repeatedly polished to ensure that the packaging can show the curvy beauty of a woman's slender waist at different angles. The packaging of solid beverage products has strict regulatory requirements, font size and layout requirements and other elements are limited, packaging design in line with regulatory requirements, but also take into account the design beauty and accurate information communication.
Research
The core strain of Slimram, Slimram-1, has been clinically proven to regulate fat metabolism, reduce insulin resistance & improve glucose metabolism, and achieve the effect of significantly reducing visceral fat area and waist circumference, reducing visceral fat up to 7cm2 and waist circumference by up to nearly 2CM.
Inspiration
We used the box type to simulate the female waist curve to visually convey the product function, and the unique box type stood out in the market. Probiotics help regulate the human microbiome, so we have designed a variety of random patterns with different forms and colors on the surface of the box to abstract and express the wonderful changes of the human microecology, and also make the packaging style more in line with the aesthetics of young people.
Project Duration
The project started in August 2021 and took six months to complete, with the first batch coming to market in March 2022
Operation Flow
How to make the product more special and stand out from the crowd of competitors is the key challenge in this case. Unique packaging structure, clear information layout, vivid color contrast, rich and exquisite special craftsmanship, all help products to gain consumer attention. As soon as the product was launched, it achieved good sales and continued to grow.
Patents
The logo (Slimram) has registerted tramark.
Trademark Year 2020
Trademark Holder BY-HEALTH Co.

The package design is patented.
Patent No. ZL 2022 3 0035810.6
Pantent Holder Yunchao Liang
Year 2022
Jurisdiction Design patent
Team Members
Creative Direction:Darren Chan
Designer:Dongmei Chung, June Wen

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