Hone Raf by Pablo Vidiella is a highly esteemed winner of the very prestigious 2024 A' Design Award Gümüş Ödülü in Mobilya Tasarımı Competition Category.

GümüşMobilya· 2024

Hone Raf

by Pablo Vidiella

Client: Nama-d Studio

A' Design Award Gümüş Ödülü Winner in Mobilya Category

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Verified Award Winner
Verify Award Status for #157738

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Hone Raf

Hone raf, doğal formlardan ilham alan zamansız ve çekici bir tasarımdır ve malzemenin fiziksel özelliklerinin kavramsal bir değişimiyle geleneksel bir rafın yeniden yorumlanması olarak ortaya çıkar. Bu şekilde, masif ahşap kavramsal olarak elastik hale gelir. Bunu yaparak, dikey destekler dışa doğru uzanır, yatay düzlemleri izole eder, parçanın tamamına hareket kazandırır ve yük aktarımını teşvik eder. Amaç, parçanın organik özünü, canlı kişiliğini vurgulamak ve kütlesinin gücünü, hafifliği ve zemle olan hassas teması ile karşıtlaştırmaktır.

The Recognition

About the A' Design Award Gümüş Ödülü

Hone Raf, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Hone Raf, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Hone Raf, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hone shelf is a magnetic and timeless design which arises as a reinterpretation of a conventional shelf through a conceptual transformation of the physical properties of the material. By doing so, the wood becomes conceptually elastic. The vertical supports stretch outwards to isolate the horizontal planes, strengthening the joints, providing and promoting load transmission and thickness optimization, giving fluidity and movement to the piece.
Dimensions & Packaging: Width 1400mm x Depth 480mm x Height 1920mm
Tags: Shelf, wood, furniture, modern, minimalist, luxury, design
Production Technology: Hone Shelf is manufactured and tested using CNC technology and wood craftsmanship. Hone Shelf is patiently crafted from the finest hardwood; hand-selected and sourced from certified, sustainable sources.
Design Challenge: I found specially challenging to achieve an organic, beautiful and eye-catching piece of furniture through its complex manufacturing process. It needs to be magnetic to the viewer. Technically, the great challenge was to model and CNC cut the wooden pieces with such a complex geometry.
Research: When facing Hone Shelf, I had nature and living forms as a reference and inspiration. The creative process consists of trying to emulate this evolutionary natural process through natural materials and give a function to it, in this case a side table. This experimental phase is developed through direct transformation exercises using everyday simple material such as plasticine or paper, and tools such as drawing and 3D software. Once the model is created, a prototype is manufactured and tested using CNC technology and wood craftsmanship.
Inspiration: When facing Hone Shelf, I have nature and living forms as a reference and inspiration. Every curve and surface present in nature has a biological explanation related to a certain function over time, and these evolutionary transformations are my source of inspiration to create Hone Shelf. The creative process consists of trying to emulate this natural process through natural materials and give a function to it, in this case a bookshelf.
Project Duration: The project started in October 2023 and finished in November 2023 in Madrid.
Operation Flow: Hone Shelf interacts with the observer in a natural way. The human eye is more used to curved lines and surfaces, they have always been present in nature, they surround us. That instinct lingers in our animal subconscious, and the soft, natural forms give us pleasure and tranquility. Its attractive shape, together with the warmth of the material, makes the user to come closer, touch it, sit next to it.