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Floral Album Moda Koleksiyonu by Xinyu Zheng

Floral Album Moda Koleksiyonu by Xinyu Zheng is a highly esteemed winner of the very prestigious 2026 A' Design Award Demir Ödülü in Moda, Giyim ve Konfeksiyon Tasarımı Competition Category.


DemirModa· 2026

Floral Album Moda Koleksiyonu

by Xinyu Zheng

Client: Tulip 'n room

A' Design Award Demir Ödülü Winner in Moda Category

Colors

The Design

About Floral Album Moda Koleksiyonu

Floral Album, 1980'lere ait aile fotoğraflarından ilham alan bir moda koleksiyonudur. Koleksiyon, çeşitli el sanatı teknikleriyle birleştirilen stok fazlası (deadstock) kumaşlardan üretilmiştir. El işi nakış, tığ işi, boncuk işlemesi, örgü ve kanaviçe teknikleri; kadifeye ve kat kat uygulanan şeffaf tekstillere işlenmiştir. Tığ işi bordürler ve örgü parçalar, kullanıcının hareketiyle ışığı yakalayan payet detayları içerir. Her giysi tek tek üretildiğinden hiçbir parça tekrarlanmaz. Tüm parçalar tek bedendir. Koleksiyon, ayrıntılı el işçiliğini göz ardı edilmiş malzemelerin yeniden kullanımıyla buluşturur.

The Recognition

About the A' Design Award Demir Ödülü

Floral Album Moda Koleksiyonu, A' Design Award Demir Ödülü kazananıdır; bu, iyi tasarlanmış yaratımlardan beklenen profesyonel ve endüstriyel gereklilikleri karşılayan iyi tasarımlara verilen prestijli bir tanınırlıktır. Demir kazananlar, yaratıcılarının büyük becerisini, yüksek uzmanlaşmasını, uzman kavrayışını ve yaratıcı kapasitesini gösterir. Floral Album Moda Koleksiyonu, çok itibar gören, hayranlıkla izlenen ve sevilen, pratik ve yenilikçi bir yaratım olması beklenir. A' Design Award Demir Ödülü kazanan bu tasarım, sektörün en iyi uygulamalarını bütünleştirir ve bilgi birikimi ve yetenekle bağlantılı yetkin teknik özelliklere sahiptir. Floral Album Moda Koleksiyonu titizliği nedeniyle saygı görür ve dünyayı daha iyi bir yer haline getirmeye yardımcı olan yaşam kalitesi iyileştirmeleri sunmak üzere tasarlanmıştır.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This collection reinterprets craftsmanship through the integration of deadstock fabrics and multiple handcraft techniques. Each garment is individually constructed using hand embroidery, crochet, beading, and hand knitting, resulting in unique pieces with no repetition. By layering reclaimed materials with detailed surface work, the collection highlights the value of overlooked resources and connects tactile craftsmanship with contemporary design sensibility.
Dimensions & Packaging
All the pieces are free size.
Tags
tulip n room, sustainable fashion, hand embroidery, deadstock fabrics, recycled materials, haute couture
Production Technology
Each piece is developed using deadstock fabrics combined with multiple handcraft techniques. Velvet, crochet, beading, embroidery, knitting, and cross stitch are applied through experimental craftsmanship. The production process integrates hand beaded garments, crocheted trims with sequin elements, knitted pieces using sequin yarns, and layered transparent textiles. The approach balances couture level precision with sustainable material practices.
Design Challenge
The main challenge lay in balancing nostalgic aesthetics with sustainable production limits. Many desired fabrics were no longer available, requiring extensive trials with deadstock and recycled materials. Achieving hand-embroidered precision on uneven surfaces demanded technical adaptation. The process also involved redefining femininity through craft while ensuring each garment remained wearable and relevant to modern audiences.
Research
The research began as a qualitative exploration of how emotional memory can shape sustainable fashion. The objective was to reinterpret 1980s silhouettes using responsible materials and handcraft techniques. Research methods included material experimentation, archival image analysis, and wearer interviews to study emotional connection to garments. Results revealed that tactile handwork and recycled materials enhance both emotional resonance and sustainability awareness in contemporary fashion.
Inspiration
Inspired by my grandmothers photographs from the 1980s, this project examines fashion as a carrier of personal and collective memory. Visual elements from domestic environments such as lace curtains, plastic flowers, and embroidered tablecloths are abstracted and translated into textiles, surface embellishments, and silhouette structures. The collection reinterprets nostalgia through contemporary design, positioning fashion as an archive of identity, cultural inheritance, and transformation.
Project Duration
This project was initiated in April 2023 and completed in September 2024 in New York.
Operation Flow
The collection is experienced through movement and tactile interaction. As the wearer moves, layered embroidery and sequins catch light, revealing hidden patterns and shifting textures. The garments invite sensory engagement, encouraging emotional connection through touch and reflection. Each piece performs as both clothing and storytelling medium, blending comfort with expressive form.
Patents
Copyrights belong to Xinyu Zheng, 2025.
Trademark (2025) Tulip N’ Room.
Team Members
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Image Credits
Stefy Lin, 2024.

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