Kelvin Chan tarafından tasarlanan Feel The Vineyard Sergi Tasarımı

Kelvin Chan tarafından tasarlanan Feel The Vineyard Sergi Tasarımı, Etkinlik ve Organizasyon Tasarımı Yarışma Kategorisinde son derece prestijli 2020 A' Design Award Bronz Ödülü ödülünün saygın bir kazananıdır.

BronzEtkinlik· 2020

Feel The Vineyard Sergi Tasarımı

tasarımcı: Kelvin Chan

Müşteri: Hong Kong Trade Development Council - Exhibition Services

Etkinlik Kategorisinde A' Design Award Bronz Ödülü Kazananı

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Doğrulanmış Ödül Kazananı

#86887 için Ödül Durumunu Doğrula

Siteyi Ziyaret Et A' Design Award'da Görüntüle Basın Bülteni Ödül Rozeti

Renkler

Tasarım

Feel The Vineyard Sergi Tasarımı Hakkında

Feel the Vineyard, Hong Kong'da düzenlenen bir şarap ve alkollü içecekler fuarı için hazırlanmış bir sergi tasarımıdır. Sekiz yüz otuz üç metrekarelik alana yayılan yerleşim planı, 255 şarap markası için stant barındırmaktadır. Temayı bir şaraphane oluşturur. Ahşap, çim ve metal başlıca malzemelerdir. Ahşap desenler geleneksel fıçıları çağrıştırırken, çim bir üzüm bağını anımsatır. Teşhir üniteleri için, yerden tasarruf sağlamak ve esnek düzenlemelere olanak tanımak amacıyla tel metal dolaplar tercih edilmiştir. Bir aroma duvarı Avustralya şaraplarının farklı kokularını sunarken, bir şarap barı da rahat bir tadım alanı sağlar.

Tanınırlık

A' Design Award Bronz Ödülü Hakkında

Feel The Vineyard Sergi Tasarımı, A' Design Award Bronz Ödülü kazananıdır; bu, yaratıcılık, buluş gücü ve kurnazlıkla öne çıkan olağanüstü tasarımlara verilen son derece prestijli bir tanınırlıktır. Bronz kazananlar, tasarımcılarının engin deneyimini, hayal gücünü ve becerikliliğini doğrulayan fazlasıyla yetenekli ve çarpıcı biçimde yaratıcı nesnelerdir. Feel The Vineyard Sergi Tasarımı, çok itibar gören, hayranlıkla izlenen ve sevilen, dikkat çekici derecede profesyonel ve yenilikçi bir nesne olması beklenir. A' Design Award Bronz Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojideki en iyi uygulamaları bünyesinde barındırır ve ayrıntıya gösterdiği özenle mükemmeldir. Feel The Vineyard Sergi Tasarımı ihtiyaçları muhteşem biçimde karşılar, arzulara dokunur, duyguları büyüler ve merakı çeker.

Tasarımın Perde Arkası

Basın Kiti

Tasarımcı tarafından sağlanan jenerik, ekip üyeleri ve teknik detaylar.

Benzersiz Özellikler: Vinexpo Hong Kong is the most influential wine and spirits trade fair in the Asia Pacific which held every two years.It held on 29 to 31 May 2018 in Hong Kong. The successful event featured an extensive promotion of Australia wine and offered a platform for deeper trade education in the Asia market. This project is to design an exhibition and the booth for 255 wine brands and the theme is a winery. Interactive wall and wine bar are the features of the exhibition.
Boyutlar ve Ambalaj: Project Area is eight hundred thirty-three square meters. To express the mood of our main theme, most of the structure was made of wood and metal. The main signage and brand name of exhibitor were made by light-box. The electronic equipment such as the power supply and the wire were hired, along with furniture and props were also applied for this area.
Etiketler: Exhibition, winery, natural, Australia, Wine, modern, creative
Üretim Teknolojisi: About the display cabinet of each exhibitor booth, we portrayed in a modern and high-end image. Because of the limited space, designer selected a wired metal design instead of a wooden cabinet. The wired metal cabinet not only increases the visual spacing of each booth, but also the flexibility of the display method for the exhibitors
Tasarım Zorluğu: The most challenging part of the design was linking all the islands together. Because of spacing and different design elements, the 4 islands seem separated. Therefore, designer created the gateway for each island and visitors can switch to the different island easily. Designer created the wooden structure surrounded by 4 islands which fuse the island together. Also, the section signage and graphic banner were put on the top of the gateway which guided the visitors and exhibitor.
Araştırma: Our theme was a winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
İlham: Main materials used wood and grass to fit in the theme, winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Proje Süresi: The project duration was 4 months from initial briefing to onsite completion, it was launched on the 29th of May 2018 and ran for 3 days, only 2 days were allowed for the move in and onsite set up. It was located at the Hong Kong Conference and Exhibition Centre.
İşleyiş Akışı: To compare with the traditional exhibition, interactive wall and wine bar are the highlight of the fair. The aroma wall gave the idea of wine is not only to taste, but also to smell. Visitors could experience different featured smells of wine which are produced from Australia. It raised the interest of visitors and impression of Australia wine. Apart from aroma wall, wine bar provided a casual and relaxing area for all visitor after five PM. They could taste the wine and shared their experience to others.
Görsel Kredileri: Hong Kong Trade Development Council