Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге by Muchuan Xu, Guanbao Ye and Qijun Lu is a highly esteemed winner of the very prestigious 2020 A' Design Award Көмеш бүләге in Интерьер Мәйданы һәм Күргәзмә Дизайны Competition Category.
КөмешИнтерьер· 2020
Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге
by Muchuan Xu, Guanbao Ye and Qijun Lu
Client: Guangzhou Vantree Design Co.,Ltd.
A' Design Award Көмеш бүләге Winner in Интерьер Category
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- Verified Award Winner
- Verify Award Status for #101043
The Design
About Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге
Nam Kwong бинасының күргәзмә үзәге – Чжухай шәһәрендәге күчемсез милек күргәзмә мәйданы өчен эчке дизайн. Мәйдан якынча 950 квадрат метр биләми һәм комлык макетын күрсәтү, сөйләшүләр өлкәсен һәм VIP кабул итү бүлмәсен эченә ала. Зәңгәрсу-соры төсләр, соры имән бизәкле шпон һәм бронза металлик төсләр төрле текстуралар һәм материаллар аша берләштерелә. Урман үсемлекләре кара сот-корычтан ясалган сызыклар арасына урнаштырылган. Дизайн вертикаль урман идеясенә нигезләнә. Максат – мәшгуль шәһәр эчендә тыныч һәм яшел урын тәкъдим итү.
The Recognition
About the A' Design Award Көмеш бүләге
Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Exhibition Center of Nam Kwong Building Primary Function: Күргәзмә үзәге – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design tries to explore culture and aesthetics through the exhibition center of Hengqin Nam Kwong building in Zhuhai, and pursues the beauty of green aesthetics while pursuing the business experience of modern complex urban. Interior style, based on the experience of culture and memory’s nature atmosphere, connect personality with dynamic decoration and set up interesting space with proactive quality.
- Dimensions & Packaging
- About 950 square meter.
- Tags
- Vertical forest, Vitality, Environmentally-friendly
- Production Technology
- Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness.
- Design Challenge
- Through the design of continuous thinking hotel residence and repeated deliberation, it responds to the memory with the color inspiration brought by the nature and the texture brought by the bronze metal, and intersperses it into every detail of the 'cultural memory of vertical forest'. Memory is the continuation of color, the extension of texture and the bond of heart. It is only for the purpose of creating the impressive 'cultural memory of vertical forest'.
- Research
- Relaxed and comfortable negotiation area is built for business negotiation, and also for the quiet place in the hustle and bustle urban city. Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness. Metal texture runs through every corner of the space, just like 'forest cultural memory' around.
- Inspiration
- At the beginning, exhibition center fully considers the cultural and historical precipitation and the memory of the vertical forest, presenting an elegant indifference metropolitan style. The atmosphere is dominated by bronze metallic color and cold tones. The different levels tranquility, which is embellished by art dynamics, to be meticulously designed to implement the overall space with an atmosphere of modern urban and environmentally-friendly aesthetics.
- Project Duration
- The project started in August 2018 and finished in September 2019 in Zhuhai
- Operation Flow
- When customers come to the exhibition center, they can follow the sales staff to check the Nam Kwong project in the sand table, or they can enjoy it in the negotiation area or VIP reception.
- Patents
- Copyrights belong to Vantree Design
- Team Members
- Muchuan Xu
Guanbao Ye
Qijun Lu
Xiaofeng Li
Weicong Lei
Zebiao Lin
Guanghui Chen - Image Credits
- Photographer:Zhouxi Lin
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