K11 Art House Primary Function: Кинотеатр by Oft Interiors Ltd.

K11 Art House Primary Function: Кинотеатр by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award Көмеш бүләге in Интерьер Мәйданы һәм Күргәзмә Дизайны Competition Category.

КөмешИнтерьер· 2021

K11 Art House Primary Function: Кинотеатр

by Oft Interiors Ltd.

Client: K11 Art House by UA Cinemas

A' Design Award Көмеш бүләге Winner in Интерьер Category

21,407

Verified Award Winner

Verify Award Status for #107851

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About K11 Art House Primary Function: Кинотеатр

K11 Art House — Кытайдагы Гонконг шәһәрендә урнашкан кинотеатр интерьеры. Дизайн Швейцария Альп архитектурасыннан илһам алып, кар тавындагы резиденция темасына багышланган һәм традицион төзелеш элементларын заманча коммерция киңлегенә алып керә. Мәйдан 6034 квадрат метрны били һәм кимендә биш куллану форматын берләштерә: музыка кибете, ачык бар, күргәзмә киңлеге, тамаша үзәге һәм шәхесләштерелгән социаль хезмәт. Бөтен пространствода мәрмәр, алюминий, тукыма, келәм һәм пыяла кулланылган. Максат — кинотеатрны ял итү комплексына әверелдерү.

The Recognition

About the A' Design Award Көмеш бүләге

K11 Art House Primary Function: Кинотеатр – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. K11 Art House Primary Function: Кинотеатр искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. K11 Art House Primary Function: Кинотеатр – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In that experiment of space, the OFT design created the first future cinema themed with snow mountain residence in Asia based on the concept of "design & new retail", which took the lead in providing reference model for the cinema as "recreational complex".
Dimensions & Packaging: Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6034 sqm
Tags: cinema, interior design, entertainment space, commercial space, renovation project
Production Technology: In the aspects of spatial situation and its commercial aesthetic, the hustle and bustle in Hong Kong correspond to its open and inclusiveness, with multiple culture blending and growing here. Designers are familiar with the chemical reaction brought by strangeness, so they do the opposite in the design. They select distant land, the Swiss snow mountain fragments of life, carrying the traditional style on architecture into modern commercial space, to wake up the spiritual eagerness of Hong Kong residents to "natural life".
Design Challenge: With the development of "new retail", the traditional entertainment space represented by the cinema has entered a transitional period.
Research: By repeating architectural elements, the OFT combines and splices previously unrelated materials to form an integral space, completing the remodeling of humanity and nature in a new sensory balance.
Inspiration: Enabling the DNA of K11 Art and cultural retail to continue is the key. The model of multicultural living area of K11 Musea brings new enlightenment for the incubation of future cinema: It needs to break out of the simplex consumption scene and introduce social intercourse, shopping, catering and art into the cinema.
Project Duration: The project started in 2018 in HK, China and finished in 2019 in the same place.
Operation Flow: In K11 Art House, the OFT and UA made a breakthrough by introducing at least five consumption formats, including music store, open bar, exhibition space, performance center and personalized acquaintance social service, to construct a composite consumption scene.
Patents: Copyrights belong to Oft Interiors, 2019.
Team Members: CM Jao, Ken Cheung, Shanny Cheung and Tobey Ngo
Image Credits: All images used in the submission was taken by Dennis Lo.