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Mr.Penguin Чәй Ябу-Төрләве by Xianfeng Wu

Mr.Penguin Чәй Ябу-Төрләве by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award Бронза бүләге in Упаковка Дизайны Competition Category.


БронзаУпаковка· 2021

Mr.Penguin Чәй Ябу-Төрләве

by Xianfeng Wu

A' Design Award Бронза бүләге Winner in Упаковка Category

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The Design

About Mr.Penguin Чәй Ябу-Төрләве

Mr.Penguin — пингвин формасындагы чәй ябулыгы дизайны. Савытның төп өлеше пыяла сыман материалдан ясалган, шуңа күрә эчендәге шар формасындагы алсу пуэр чәе күренеп тора. Йомшак агач капкач һәм тукыма шарф ябулыкка иркен һәм заманча кыяфәт бирә. Капкачны әйләндереп ачканда пингвин персонажының йөзе ачыла. Форма гадәти чәй ябулыгыннан читкә тайпыла һәм Кытай чәен эчүче яшь буынны җәлеп итүне максат итеп куя. Буш савытны саклау savыты яки ваза итеп кабат кулланырга мөмкин. Һәр берәмлек үлчәме — 106 x 106 x 240 миллиметр.

The Recognition

About the A' Design Award Бронза бүләге

Mr.Penguin Чәй Ябу-Төрләве – A' Design Award Бронза бүләге җиңүчесе, бу иҗат, зирәклек һәм үткенлек белән аерылып торган күренекле дизайннарга бирелә торган бик абруйлы танып белү. Бронза җиңүчеләре – үз дизайнерларының киң тәҗрибәсен, фантазиясен һәм тапкырлыгын раслаучы бик остаз һәм искиткеч иҗади артефактлар. Mr.Penguin Чәй Ябу-Төрләве югары бәяләнгән, соклана торган һәм яратыла торган, игътибарга лаеклы профессиональ һәм яңа әйбер булыр дип көтелә. A' Design Award Бронза бүләге җиңүче бу дизайн сәнгатьтә, фәндә, дизайнда һәм технологиядә иң яхшы практиканы үз эченә ала һәм детальләргә игътибарлылыгы белән искиткеч. Mr.Penguin Чәй Ябу-Төрләве ихтыяҗларны искиткеч канәгатьләндерә, теләкләргә кагыла, хисләрне сокландыра һәм кызыксынуны җәлеп итә.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
Dimensions & Packaging
106mmX106mmX240mm
Tags
Penguin, tea packaging, water tank, life, leisure
Production Technology
Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
Design Challenge
In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
Research
In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration
Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
Project Duration
The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow
Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
Team Members
Wu Xianfeng

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