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The Phoenix Постер by Te-Sian Shih

The Phoenix Постер by Te-Sian Shih is a highly esteemed winner of the very prestigious 2022 A' Design Award Тимер бүләге in Графика, Иллюстрация һәм Визуаль Коммуникация Дизайны Competition Category.


ТимерГрафика· 2022

The Phoenix Постер

by Te-Sian Shih

Client: Te-Sian Shih

A' Design Award Тимер бүләге Winner in Графика Category

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Verified Award Winner

Verify Award Status for #127295

Colors

The Design

About The Phoenix Постер

Феникс — Тайбэйдагы музыка академиясе һәм фестивале өчен төп визуаль образ буларак иҗат ителгән постер. Үзәктәге сурәт музыка дулкыннарын скрипка формасы белән берләштерә, канатларын җәйгән феникс сыны хасил итә. Үзәктәге кызгылт-сары дулкыннар ялкынны да хәтерләтә, бу музыкантлар һәм хезмәткәрләрнең тырышлыгын һәм дәртен чагылдыра. Караңгы зәңгәр фон дулкынланып торган сызыклардан төзелгән, алар диңгезне һәм тавыш дулкыннарын хәтерләтә. Постер тулысынча кул белән сызылган сызыклардан, фотографияләрсез, рәсем эшкәртү программасында катлам режимнарын кулланып ясалган.

The Recognition

About the A' Design Award Тимер бүләге

The Phoenix Постер – A' Design Award Тимер бүләге җиңүчесе, бу яхшы эшләнгән иҗат җимешләреннән көтелгән профессиональ һәм сәнәгать таләпләренә җавап бирә торган яхшы дизайннарга бирелә торган абруйлы танып белү. Тимер җиңүчеләре үз авторларының зур осталыгын, югары махсуслашуын, белгечләрчә аңлавын һәм иҗади сәләтен күрсәтә. The Phoenix Постер югары бәяләнгән, соклана торган һәм яратыла торган, практик һәм яңа иҗат җимеше булыр дип көтелә. A' Design Award Тимер бүләге җиңүче бу дизайн тармакның иң яхшы практикасын берләштерә һәм белем һәм талант белән бәйләнгән компетентлы техник үзлекләргә ия. The Phoenix Постер җентеклелеге өчен хөрмәтләнә һәм дөньяны яхшырак урынга әйләндерергә булышучы тормыш сыйфатын яхшырту өчен эшләнгән.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
She designed this key visual poster for Taipei Music Academy and Festival combines the violin with the image of flame, the phoenix, and the sea and music's sonic (music waves). The poster makes people feel the smooth lines, the sea's feeling, sonic waves, and musicians' enthusiasm.
Dimensions & Packaging
18cm width x 0 cm dept x 24cm height
The lines should be thicker than 0.5 mm for printing, so she made each line in the poster thicker than 0.5 mm.
Tags
Visual design, poster design, layout design, key visual design, graphic design.
Production Technology
In adobe photoshop, the designer could choose a blend mode group.
She used lines to make two different shapes of images and combined them with adobe photoshop's multiply and color dodge to make the violin with phoenix's wings.
Besides, She made darken blue background with lines that look like waves.
Design Challenge
To create a poster without any real picture was a new challenge for 2021's poster design because, in 2020, the designer used the real violin's image to be the main character. This year she had to create the whole picture by herself.
Research
The trance-formations in eastern music performance are natural and flowing music style, floating clouds, and flowing water.
The shape in the background represents the feeling of flying in music and waves of music.

Besides, The center image combines music waves and a violin shape image, and it looks like a phoenix spreading its wings. The orange-colored waves in the center of the poster represent a flying phoenix. The phoenix represents hard work and the enthusiasm of musicians and all the staff.
Inspiration
The designer designed another key visual poster for Taipei Music Academy and Festival in 2020. She used the real violin's image to be Taipei Music Academy and Festival's main visual, so the team decided to use lines to communicate the abstract music feeling this year to separate the difference between 2020's key visual poster and 2021's poster.
Project Duration
The project started in September 2020 in Taipei and finished in December 2020 in Taipei, and it was exhibited in the United States in July 2021 due to Taipei's pandemic.
Operation Flow
When people look at the poster, they see the phoenix and violin combined image first.
When viewers follow the background's blue lines, their eyes will see the date, activity's name, and then sponsors' names on it.
Every image has logic to put in its place.
Patents
Copyrights belong to Te-Sian Shih, 2020.
Image Credits
Designer Te-Sian, Shih, phoenix, 2020.

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