No48 Хуш Ис Дифузеры by Nicolas Boon and Tatiana Garcia

No48 Хуш Ис Дифузеры by Nicolas Boon and Tatiana Garcia is a highly esteemed winner of the very prestigious 2022 A' Design Award Көмеш бүләге in Упаковка Дизайны Competition Category.

КөмешУпаковка· 2022

No48 Хуш Ис Дифузеры

by Nicolas Boon and Tatiana Garcia

Client: Omecara

A' Design Award Көмеш бүләге Winner in Упаковка Category

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Colors

The Design

About No48 Хуш Ис Дифузеры

Омекара студиясе диңгез ярында чистартылган амбар яки ташны чыгаручы форманы билгеләде, шулай итеп традицион амбергрис образын бозды. Форма каты һәм сыек, җир һәм диңгез уяту өчен эшләнгән. Шәхеслек 48 саны белән характерлана, анда ир-ат квадрат 4 һәм хатын-кыз түгәрәк 8 бер-берсен тулыландыралар. Типографик дәвалау тыныч җиңеллек тәэсирен бирә, алтын төсле кайнар мөһер, парфюмерия белән бер күләгәдә, контейнер һәм эчтәлекне бәйли. Каршы һәм икеләтә нечкә уен.

The Recognition

About the A' Design Award Көмеш бүләге

No48 Хуш Ис Дифузеры – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. No48 Хуш Ис Дифузеры искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. No48 Хуш Ис Дифузеры – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The No48 fragrance diffuser combines style and discretion, offering an intense amber fragrance that diffuses through the single black wooden stick. The Omecara studio has created an identity characterised by the number 48, a lettering where the masculine square 4 and the feminine rounded 8 complement each other. The typographic treatment gives a sensation of restful lightness, while the golden hot stamping in the same shade as the perfume delicately combines container and content. The colours of the glass bottle are the opposite of the colour palette used for the packaging.
Dimensions & Packaging: Limited Edition, Packaging: Width 80mm x Depth 80mm x Height 210mm, Bottle: Width 75mm x Depth 75mm x Height 115 mm, 250ml
Tags: Duality, Elegant, Minimalist, Harmonious, Delicate, Feminine/Masculine
Production Technology: Black screen printing on glass, paper: Colorplan white frost paper 350 g/m2, intense black offset printing and Luxor 232 MP hot stamping, protective varnish
Design Challenge: The complexity of this project stems from the fact that the opposites had to be harmoniously combined within the same composition. The precision of the gold hot stamping on the edge of the packaging demanded a high degree of technical skill, it had to be precise without cracking or damaging and create a perfect fit. The packaging had to reflect a certain level of sophistication while being extremely simple.
Research: The Omecara studio has synthesised two natural elements mysteriously linked by their names: ambergris, an animal raw material used in perfumery, and yellow amber, an ornamental resin that owes its name to the Arabic word "anbar", which designates ambergris. The relevance of the project results from a play between opposites: land/sea, masculine/feminine, square/round, solid/liquid, container/content, black/white.
Inspiration: The synthesis of ambergris and yellow amber has resulted in a delicate abstract form that evokes polished amber or a pebble found by the sea, breaking with the traditional image of ambergris. The shape has been carefully designed to evoke solid and liquid, land and sea. The chromatic choice of gold was obvious, embodying on the one hand the colour of amber and on the other the symbolic value of ambergris. The minimalist typographic composition evokes the Zen garden and gives a feeling of lightness and relaxation. A subtle play of opposites and duality.
Project Duration: November 2020 in Luxembourg
Operation Flow: To reinforce the conceptual value of the duality, the golden shape embraces the edge of the packaging in a balanced way. Presented side by side, the packages create a harmonious scenography reconstituting the golden pebble. The chromatic harmony of gold, intense black and white creates a soothing and precise composition.
Patents: Omecara Sarl 2021
Team Members: Nicolas Boon Creative Director
Tatiana Garcia Designer
Image Credits: Photographer Tatiana Garcia 2020