Colourform Primary Function: Күргәзмә стенды by Smart Design Expo - Marzena Michalska is a highly esteemed winner of the very prestigious 2022 A' Design Award Көмеш бүләге in Интерьер Мәйданы һәм Күргәзмә Дизайны Competition Category.
КөмешИнтерьер· 2022
Colourform Primary Function: Күргәзмә стенды
by Smart Design Expo - Marzena Michalska
Client: Marmite
A' Design Award Көмеш бүләге Winner in Интерьер Category
- 21,371
- Verified Award Winner
- Verify Award Status for #139677
The Design
About Colourform Primary Function: Күргәзмә стенды
Book Text: Colourform — сәүдә ярминкәсендә ванналарны, душ поддоннарын һәм юыну раковиналарын күрсәтү өчен эшләнгән күргәзмә стенды. Дизайн минераль композитка — доломит һәм сыгылмалы сумаладан ясалган материалга ишарә итә. Биек геометрик блоклар кыялар һәм басым астында, югары температурада барлыкка килгән доломит катламнарын хәтерләтә. Төс аерым зоналарны билгели, шуңа күрә ике бренд бергә күрсәтелә, ләкин үзара аерылып тора да. Продукция диапазонны аңлауны җиңеләйтү өчен коллекцияләргә тупланган. Бар прилавогы һәм хезмәт күрсәтү өлкәләре стендның тынычрак өлешендә урнаштырылган.
The Recognition
About the A' Design Award Көмеш бүләге
Colourform Primary Function: Күргәзмә стенды – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Colourform Primary Function: Күргәзмә стенды искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Colourform Primary Function: Күргәзмә стенды – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The idea of the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature. - Dimensions & Packaging
- 50000 mm x 50000 mm x 5500 mm
- Tags
- color, form, geometry, nature, functionality, detail
- Production Technology
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product. - Design Challenge
- The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image. - Research
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
- Inspiration
- Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand - Project Duration
- KBIS 2022, Orlando, USA
8-10.02.2022 - Operation Flow
- All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
- Team Members
- Marzena Michalska
Lukasz Jerzmanowski
Agnieszka Skora - Image Credits
- Smart Design Expo
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