Synchron Өстәл Сәгате by Farzan Shamasblou

Synchron Өстәл Сәгате by Farzan Shamasblou is a highly esteemed winner of the very prestigious 2023 A' Design Award Бронза бүләге in Йорт Товарлары Дизайны Competition Category.

БронзаЙорт Товарлары· 2023

Synchron Өстәл Сәгате

by Farzan Shamasblou

Client: Pratic Studio

A' Design Award Бронза бүләге Winner in Йорт Товарлары Category

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Verified Award Winner

Verify Award Status for #141766

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Synchron Өстәл Сәгате

Синхрон - универсаль аналог сәгать, ул бер үк вакытта төрле илләрнең рәсми вакытын күрсәтә. Санлы сәгатьләрдән аермалы буларак, бу өстәл сәгате барлык урыннарда бер үк образны күрсәтә, ягъни вакытны механик аңлауны үз-үзен сизү белән чагыштыра. Концепция вакыт белән проблемалы каршылык турында бара, һәм ул сәгатьне санлы чорда хезмәт символы итеп таный торган критик күзлектән алынган. Спектакльдә эстетикның бер төре, хәзерге заманда файдасыз декоратив әйбер булып санала, ул өзлексез эшләячәк.

The Recognition

About the A' Design Award Бронза бүләге

Synchron Өстәл Сәгате – A' Design Award Бронза бүләге җиңүчесе, бу иҗат, зирәклек һәм үткенлек белән аерылып торган күренекле дизайннарга бирелә торган бик абруйлы танып белү. Бронза җиңүчеләре – үз дизайнерларының киң тәҗрибәсен, фантазиясен һәм тапкырлыгын раслаучы бик остаз һәм искиткеч иҗади артефактлар. Synchron Өстәл Сәгате югары бәяләнгән, соклана торган һәм яратыла торган, игътибарга лаеклы профессиональ һәм яңа әйбер булыр дип көтелә. A' Design Award Бронза бүләге җиңүче бу дизайн сәнгатьтә, фәндә, дизайнда һәм технологиядә иң яхшы практиканы үз эченә ала һәм детальләргә игътибарлылыгы белән искиткеч. Synchron Өстәл Сәгате ихтыяҗларны искиткеч канәгатьләндерә, теләкләргә кагыла, хисләрне сокландыра һәм кызыксынуны җәлеп итә.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Synchron is a universal analog clock that displays the official time of 27 different countries simultaneously. Unlike digital clocks, this desk clock displays a similar situation in all time zones, ie, it contrasts the mechanical understanding of time with its arbitrary understanding. Time zones can also be customized based on the user's desired locations.
Dimensions & Packaging: Product: 90 mm x 130 mm x 80 mm
Packaging: 115 mm x 155 mm x 85 mm
Tags: world clock, analog clock, concrete clock, dst switch, desk clock
Production Technology: The frame of the clock is made of polypropylene fiber reinforced concrete fabricated by manual molding method and the discs have various models with different materials, includes aluminum and coated PVC sheet cut and engraved by CNC. This clock also uses a simple movement mechanism.
Design Challenge: The most important challenge was changing the DST status. So, there are two daylight saving and standard time sides for the hour disk. On the daylight saving time side, the time differences between the places (daylight saving time in the Northern Hemisphere) and other places have been applied.
Research: The concept of Synchron is taken from a theoretical perspective that recognizes the analog clock as a symbol of labor in the digital age. As digital displays embedded in everyday objects constantly remind us about the importance of time, analog clocks are more or less useless, and also they are decorative objects that can only be expected to work continuously. Synchron tries to answer the question of how a design focused on mechanical performance can institutionalize an anti-design approach.
Inspiration: Unconventional statement of time besides normal functionality; that is to say, Problematic confrontation with time is the main idea of this decorative clock. A type of aesthetic in performance, that in the present age is considered as an object possessing a formal and decorative perspective.
Project Duration: The design project started in November 2018 and finished in December 2019 in Tehran, IRAN.
Operation Flow: In this clock, two discs are used instead of the usual hour hands such that each of the half-lines represents the hour hand of the place whose name is engraved on the top of that line, and the small line on the small disk is the minute-hand. Some hour hands lines lead to a circle sign which indicates that, in contrast to other locations, the minute-hand of the location is a small circle on a small disk.
Image Credits: Image #1: Photographer Hamed Fakharan, 2022.
Image #2: Photographer Hamed Fakharan, 2022.
Image #3: Photographer Hamed Fakharan, 2022.
Image #4: Photographer Pegah Safa, 2022.
Image #5: Photographer Hamed Fakharan, 2022.