Daity Galaxy Десертлы Эчемлек Кабаклавы by Mohsen Koofiani

Daity Galaxy Десертлы Эчемлек Кабаклавы by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Тимер бүләге in Упаковка Дизайны Competition Category.

ТимерУпаковка· 2024

Daity Galaxy Десертлы Эчемлек Кабаклавы

by Mohsen Koofiani

Client: Daity Galaxy

A' Design Award Тимер бүләге Winner in Упаковка Category

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Verified Award Winner

Verify Award Status for #152018

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Daity Galaxy Десертлы Эчемлек Кабаклавы

Бу кабаклау балалар өчен эшләнгәне ачык. Төрле тәмләрдәге дизайннар арасындагы гармония аңлашыла. Барлыгында да матур төсләр белән ритм бар һәм алар гармоник үрнәк буенча төзелгән, персонажларның чәчләре төрлечә өскә күтәрелгән - бу исемгә һәм десерт төренә игътибарны туплый. Бу дизайнда кабаклауга күбрәк игътибар тарту өчен фантастик һәм балаларча персонажлар кулланыла, алар иллюстрация өлешендә акварель техникасы белән башкарыла.

The Recognition

About the A' Design Award Тимер бүләге

Daity Galaxy Десертлы Эчемлек Кабаклавы – A' Design Award Тимер бүләге җиңүчесе, бу яхшы эшләнгән иҗат җимешләреннән көтелгән профессиональ һәм сәнәгать таләпләренә җавап бирә торган яхшы дизайннарга бирелә торган абруйлы танып белү. Тимер җиңүчеләре үз авторларының зур осталыгын, югары махсуслашуын, белгечләрчә аңлавын һәм иҗади сәләтен күрсәтә. Daity Galaxy Десертлы Эчемлек Кабаклавы югары бәяләнгән, соклана торган һәм яратыла торган, практик һәм яңа иҗат җимеше булыр дип көтелә. A' Design Award Тимер бүләге җиңүче бу дизайн тармакның иң яхшы практикасын берләштерә һәм белем һәм талант белән бәйләнгән компетентлы техник үзлекләргә ия. Daity Galaxy Десертлы Эчемлек Кабаклавы җентеклелеге өчен хөрмәтләнә һәм дөньяны яхшырак урынга әйләндерергә булышучы тормыш сыйфатын яхшырту өчен эшләнгән.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging: Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags: Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology: The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge: The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research: Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration: The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration: This project started in March 2023 and continues until now.
Operation Flow: The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani