C700 Тышкы спорт аяк киеме by Cgx Shanghai Sporting Goods Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award Алтын бүләге in Аяк Киеме, Башмаклар һәм Итекләр Дизайны Competition Category.
АлтынАяк Киеме· 2024
C700 Тышкы спорт аяк киеме
by Cgx Shanghai Sporting Goods Co., Ltd.
Client: CGX (Shanghai) Sporting Goods Co., Ltd.
A' Design Award Алтын бүләге Winner in Аяк Киеме Category
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- Verified Award Winner
- Verify Award Status for #152574
The Design
About C700 Тышкы спорт аяк киеме
C700 — шәһәр эшчәнлеге өчен эшләнгән тышкы спорт аяк киеме. Үкчәсе сыгылмалы TPU материалыннан ясалган һәм табан кабарынкысын терәтү өчен бөгелгән формада эшләнгән. Һава үткәрүче челтәр, ике яктан микрофибралы техник тукыма һәм резинлаштырылган өске өлеш тотрыклылык һәм аякны төреп алу хисе бирә. Терәк каркас көчле бәрелешләр вакытында аяк киемен тотрыклы саклый һәм аяк аруын киметергә ярдәм итә. Резин табаны җиңел һәм күп төрле юл өслекләрендә ябышуны тәэмин итә. Минималистик форма шәһәр архитектурасыннан һәм табигый парклардан илһам алган, табигый хаки төс схемасы белән.
The Recognition
About the A' Design Award Алтын бүләге
C700 Тышкы спорт аяк киеме – A' Design Award Алтын бүләге җиңүчесе, бу гаять абруйлы танып белү, ул беренче класслы, тансык һәм күренекле дизайннарга бирелә. Алтын җиңүчеләре – үз дизайнерларының талантын, зирәклеген һәм осталыгын чагылдыручы бик яңа, киң карашлы һәм ялтырап торучы иҗат җимешләре. C700 Тышкы спорт аяк киеме чагыштыргысыз кыйммәт китерүче бик мактаулы, тенденция билгеләүче һәм монументаль уйлап табу булыр дип көтелә. A' Design Award Алтын бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен зур файда белән киңәйтүче искиткеч һәм хөрмәтле проект. C700 Тышкы спорт аяк киеме көчле теләк хисләрен тудыра, дәрт уята, иҗатны рухландыра һәм безне кызыксындыра.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The C700 is an ideal outdoor sports shoe for urban activities, with a perfect balance between functionality and design. The heel, made of flexible TPU material, is curved to support the arch, and the breathable mesh with supportive tech fabric on both sides and rubberised upper offers excellent stability and wraparound feel. The modern and minimalist design is inspired by urban architecture, allowing the personality of user to shine through.
- Dimensions & Packaging
- Dimensions 330 mm x 200 mm x 160 mm
- Tags
- Light outdoor sports shoes, fashionable styling, breathable protection, comfortable to wear, all terrain antislip
- Production Technology
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, providing better support and protection for feet. Flexible TPU material, breathable mesh, microfibre tech fabric on both sides for support, and an upper wrapped toe with rubber tabs provide a more comfortable, breathable, stable, and wraparound feel. In addition, Vibram unique rubber formula makes the sole lightweight and provides non-slip gripping on all kinds of road surfaces.
- Design Challenge
- The challenge was to balance between the design elements that would complement functionality and style, thus bringing a new sporting experience. The shoe features a top wrap design provides a better sense of toe wrapping. The waistband has technology cloth and rubber sheets that have excellent tensile strength and abrasion resistance, reducing wear and tear due to impact during strenuous exercise. The simple styling combines a natural colour scheme with a personalised design for a unique look.
- Research
- Outdoor sports have taken off across the globe, with people becoming more health conscious and connected to nature and placing higher expectations on footwear as important sports equipment. Sports shoes designed for outdoor activities often have a conservative design and lack personalisation, which makes them less suitable for urban street style. Using advanced craftsmanship and high quality materials, the incorporation of fashion elements gives the C700 an attractive look.
- Inspiration
- The design team found inspiration in both urban architecture and natural parks and skillfully combined these contrasting styles to create a unique aesthetic experience for users. The overall shape is simple and smooth, with a checkered texture that complements the minimalist style of modern cities. The brand logo is subtly incorporated in the middle to reinforce its identity. In addition, the natural khaki colour scheme and dynamic wavy lines on the sole capture the outdoor vibe.
- Project Duration
- It was developed in July 2023 in Shanghai and launched in January 2024 in China.
- Operation Flow
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, reducing the risk of foot exostosis and sprain of the ankle. The curved arch design of the sole provides a natural fit for the user's foot. Combined with the flexible TPU heel, it greatly enhances the stabilising effect and effectively disperses the force of the sole, reducing foot fatigue. Vibram's unique rubber formula with multi-directional non-slip tooth texture ensures all-terrain anti-slip.
- Team Members
- Guanghui Wang
Miao He
Allen Sun
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