Woosmell Хушбуй Төргәге by Sun Wang and Sun Xi

Woosmell Хушбуй Төргәге by Sun Wang and Sun Xi is a highly esteemed winner of the very prestigious 2025 A' Design Award Көмеш бүләге in Упаковка Дизайны Competition Category.

КөмешУпаковка· 2025

Woosmell Хушбуй Төргәге

by Sun Wang and Sun Xi

Client: WooSmell

A' Design Award Көмеш бүләге Winner in Упаковка Category

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Verified Award Winner
Verify Award Status for #170620

View at A' Design Award Press Release Award Badge

Colors

The Design

About Woosmell Хушбуй Төргәге

Woosmell — хушбуй бренды өчен эшләнгән кабат кулланыла торган төргәк дизайны. Тышкы капчык төшке аш капчыгы формасында эшләнгән һәм Tyvek дигән нык синтетик кәгазьдән ясалган. Продукт ачылганнан соң капчыкны көндәлек аксессуар буларак йөртергә мөмкин, шуңа күрә төргәк ташланмый. Һәр комплектка хушбуй шешәсенең муенына беркетелә торган бөке диффузор шары керә. Бөке шары эчендәге мамык филтә сыекчаны күчерә һәм утсыз гына йомшак хуш ис тарата. Бу дизайн хушбуйны көндәлек гамәли куллану белән бәйли.

The Recognition

About the A' Design Award Көмеш бүләге

Woosmell Хушбуй Төргәге – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Woosmell Хушбуй Төргәге искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Woosmell Хушбуй Төргәге – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Scent is intangible and elusive, but WooSmell encapsulates it with the innovative design concept of "packaging aroma." This abstract element is cleverly enclosed in portable, lunch-bag-style packaging. As a fragrance brand focused on olfactory design, we delicately preserve aromas within these unique bags, presenting them as a distinctive gift for scent enthusiasts who cherish the art of fragrance.
Dimensions & Packaging: Outer packaging bag (the small size):22X27X10mm;Outer packaging bag (the large size):31x29.5x10mm;
Tags: Fragrance, Sustainable, packaging design
Production Technology: Using Tyvek paper as the outer packaging material;The use of cork materials instead of traditional wood or fiber materials as aromatherapy diffuser
Design Challenge: In conventional packaging design, the purpose is often fulfilled the moment consumers unwrap the product, after which the packaging becomes disposable or obsolete. To transform this paradigm, we have reengineered packaging using ultra-durable Tyvek® material - an eco-conscious synthetic paper developed by DuPont. This innovative approach allows our premium packaging to transition from protective casing to a reusable lifestyle accessory, seamlessly integrating sustainability with contemporary aesthetics in daily use.
Inspiration: In traditional packaging, the purpose is often fulfilled the moment the consumer opens it, after which it is discarded or left unused. To address this issue, we have redefined packaging as a fashionable accessory, imbuing it with functionality and practicality to seamlessly integrate into daily life.
Project Duration: The design project officially commenced in October 2024 and has been ongoing to date. In March 2025, it received both the MUSE Design Awards Gold Award and the French Design Award Gold Prize. Subsequently, in April 2025, the project was honored with the Red Dot Product Design Award.
Operation Flow: Usage Instructions for the Flameless Fragrance Diffuser: Attach the included cork diffuser ball to the neck of the fragrance bottle. The fragrance liquid is transferred through the built-in cotton wick inside the cork diffuser ball, which will then continuously release a gentle fragrance over time.
Team Members: Sun Wang
Sun Xi