Masseria Auraterrae Табигать курорты by Bepi Povia

Masseria Auraterrae Табигать курорты by Bepi Povia is a highly esteemed winner of the very prestigious 2025 A' Design Award Тимер бүләге in Архитектура, Бина һәм Төзелмә Дизайны Competition Category.

ТимерАрхитектура· 2025

Masseria Auraterrae Табигать курорты

by Bepi Povia

Client: BPI&G + Partners

A' Design Award Тимер бүләге Winner in Архитектура Category

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Verified Award Winner

Verify Award Status for #171207

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Masseria Auraterrae Табигать курорты

Masseria Auraterrae — Италиянең Апулия өлкәсендәге Полиньяно-а-Маре шәһәрендә урнашкан табигать курорты. Проект 120000 квадрат метр җир мәйданында урнашкан 3000 квадрат метрлык тарихи бинаны торгызуны күздә тота. Дизайн буыннан-буынга күчеп килгән традицион гамәлләрне, җирле материалларны һәм төзелеш алымнарын кадерләүче Тамырлар концепциясенә нигезләнгән. Җирле материаллардан файдалану ташымаларга булган ихтыяҗны киметә һәм җирле икътисадны үстерүгә ярдәм итә. Яңгыр суын җыю, яңартылучан энергия чыганаклары һәм органик калдыкларны эшкәртү системалары да проектка кертелгән. Таш эпиграфлар һәм башка тарихи элементлар сакланып калдырылган.

The Recognition

About the A' Design Award Тимер бүләге

Masseria Auraterrae Табигать курорты – A' Design Award Тимер бүләге җиңүчесе, бу яхшы эшләнгән иҗат җимешләреннән көтелгән профессиональ һәм сәнәгать таләпләренә җавап бирә торган яхшы дизайннарга бирелә торган абруйлы танып белү. Тимер җиңүчеләре үз авторларының зур осталыгын, югары махсуслашуын, белгечләрчә аңлавын һәм иҗади сәләтен күрсәтә. Masseria Auraterrae Табигать курорты югары бәяләнгән, соклана торган һәм яратыла торган, практик һәм яңа иҗат җимеше булыр дип көтелә. A' Design Award Тимер бүләге җиңүче бу дизайн тармакның иң яхшы практикасын берләштерә һәм белем һәм талант белән бәйләнгән компетентлы техник үзлекләргә ия. Masseria Auraterrae Табигать курорты җентеклелеге өчен хөрмәтләнә һәм дөньяны яхшырак урынга әйләндерергә булышучы тормыш сыйфатын яхшырту өчен эшләнгән.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
Dimensions & Packaging: 3000 Sqm Historical Building
120000 Sqm Land Management
Tags: Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
Production Technology: Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management.
Design Challenge: Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment.
Research: Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
Inspiration: Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
Project Duration: The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy
Operation Flow: Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.