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Adw Works Exhibition Чара брендингы by Zhenhao Ou and Sheng Li

Adw Works Exhibition Чара брендингы by Zhenhao Ou and Sheng Li is a highly esteemed winner of the very prestigious 2026 A' Design Award Бронза бүләге in Графика, Иллюстрация һәм Визуаль Коммуникация Дизайны Competition Category.


БронзаГрафика· 2026

Adw Works Exhibition Чара брендингы

by Zhenhao Ou and Sheng Li

Client: Asia Design Week (ADW)

A' Design Award Бронза бүләге Winner in Графика Category

Colors

The Design

About Adw Works Exhibition Чара брендингы

Adw Works күргәзмәсе — Кытайның Сюнъань шәһәрендә узучы Хэбэй халыкара сәнәгать дизайны атналыгының махсус бүлеге буларак Азия дизайн атналыгы өчен булдырылган чара брендинг программасы. Идентика төс блокларын, типографияне һәм график катламнарны берләштереп, мәдәни төрлелекне символлаштыручы югары туендырылган комплементар кырлар барлыкка китерә, ә күчешле градиент зоналары интеграцияне күрсәтә. Геометрик композиция рациональ структура белән эмоциональ бәянне тигезли. Кулланылышка 3 х 5 метр зурлыгындагы баннерлар, 70 х 100 сантиметрлы плакатлар һәм берничә эш пропускасы керә.

The Recognition

About the A' Design Award Бронза бүләге

Adw Works Exhibition Чара брендингы – A' Design Award Бронза бүләге җиңүчесе, бу иҗат, зирәклек һәм үткенлек белән аерылып торган күренекле дизайннарга бирелә торган бик абруйлы танып белү. Бронза җиңүчеләре – үз дизайнерларының киң тәҗрибәсен, фантазиясен һәм тапкырлыгын раслаучы бик остаз һәм искиткеч иҗади артефактлар. Adw Works Exhibition Чара брендингы югары бәяләнгән, соклана торган һәм яратыла торган, игътибарга лаеклы профессиональ һәм яңа әйбер булыр дип көтелә. A' Design Award Бронза бүләге җиңүче бу дизайн сәнгатьтә, фәндә, дизайнда һәм технологиядә иң яхшы практиканы үз эченә ала һәм детальләргә игътибарлылыгы белән искиткеч. Adw Works Exhibition Чара брендингы ихтыяҗларны искиткеч канәгатьләндерә, теләкләргә кагыла, хисләрне сокландыра һәм кызыксынуны җәлеп итә.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The typographical relationship of geometric shapes is essentially a reconciliation of rational design and emotional expression. Each visual conflict is a dialectical process of design thinking, ultimately achieving a cross-cultural dialogue in a dynamic balance and expressing a visual statement of unity in the context of globalization.
Dimensions & Packaging
The basic design features exhibition displays, including banners and posters measuring 3 meters by 5 meters and 70 centimeters by 100 centimeters, as well as several work passes.
Tags
Visual Design, Event Design, Material Design, Poster Design
Production Technology
The primary visual display section for an event in China's Xiongan New Area must embody an international design perspective while emphasizing aesthetic appeal. This exhibition area highlights design materials with a global outlook.
Design Challenge
The biggest challenge of this project is printing-related issues.
Research
In 2025,Asia Design Weekwill join hands with11 renowned associations from Asia and Europeto make its official debut inXiong’an, China, as a featured section (A01) of theHebei International Industrial Design Week. This showcase will gather leading design institutions and renowned designers from across Asia, with a focus onsustainable design, AI-driven art, and future lifestyle innovations. Through its close collaboration with the Hebei International Industrial Design Week, Asia Design Week will not only highlight the diversity and vitality of Asian design but also inject new momentum into positioning Xiong’an as an international hub for innovative and creative industries.
Inspiration
This key visual creates a field of tension through the collision of color blocks, text, and graphic overlays. High-water levels of complementary colors often symbolize cultural diversity, while transitional zones of transformation suggest the possibility of integration.
Project Duration
The project commenced in Xiong'an, China in September 2025 and was completed in October 2025. Subsequent exhibitions were held in locations including Kuala Lumpur, Malaysia.
Operation Flow
This main visual design was specifically created for the Asia Design Week Organizing Committee and the Hebei International Industrial Design Week, and will be exhibited in China's Xiong'an New Area.
Team Members
Creative Director: Zhenhao Ou
Curator: Sheng Li,
Designer: Zhenhao Ou
Motion Design: Zhikun Luo

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