Qwerty Диван-карават by Andrea Cingoli is a highly esteemed winner of the very prestigious 2018 A' Design Award Көмеш бүләге in Мебель Дизайны Competition Category.
КөмешМебель· 2018
Qwerty Диван-карават
Client: CONCEPTICONstudio
A' Design Award Көмеш бүләге Winner in Мебель Category
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The Design
About Qwerty Диван-карават
QWERTY компьютер клавиатурасы формасындагы диван-карават. Һәр клавиша йомшак мендәр рәвешендә ясалган һәм кулланучыны эштә яисә өйдә эшләгәндә тота. Пультан идарә ителүче микро электр моторлары һәр клавиша мендәрен аерым көйли, шуңа күрә бөтен өслек яңадан формалаштырылырга мөмкин. Пультта ун алдан билгеләнгән көйләү бар, шулай ук яңа көйләүләр өстәп була. QWERTY диван, карават яисә тулысынча үзгәртелгән терәк буларак кулланылырга мөмкин. Дизайн көндәлек тормышта танылган образны, җиңел ирония белән, күчмә җиһазга әйләндерә.
The Recognition
About the A' Design Award Көмеш бүләге
Qwerty Диван-карават – A' Design Award Көмеш бүләге җиңүчесе, бу гадәттән тыш абруйлы танып белү, ул югары класслы, чибәр һәм тәэсирле дизайннарга бирелә. Көмеш җиңүчеләре – үз дизайнерларының искиткеч белемен, талантын һәм үткенлеген күрсәтүче бик ялтыравыклы һәм иҗади эшләр. Qwerty Диван-карават искиткеч, үрнәк булырлык, игътибарга лаеклы профессиональ һәм тирән яңалыклы әсәр булыр дип көтелә. A' Design Award Көмеш бүләге җиңүче бу дизайн – сәнгать, фән, дизайн һәм технология чикләрен алга җигүче файдалы, югары бәяләнгән уйлап табу. Qwerty Диван-карават – күпләрнең көнләшкән, теләкләрне уятучы, уңай хисләр китерүче һәм хәйранлык һәм гаҗәпләнү тудыручы иҗат җимеше.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sooner or later, we all end up by falling asleep on our computer’s keyboard. Turning the archetypal image of a keyboard into a sofa bed, QWERTY holds you on its soft keys while working in the office or at home, bringing a pinch of irony in our daily life. Anyway QWERTY is much more than a sofa bed. Thanks to micro electric motors controlled by a remote control, every single keycushion is adjustable to give total freedom. In this way, the furniture becomes a unique and comfortable support.
- Dimensions & Packaging
- W 1100mm X D 3100mm X H 1100mm
- Tags
- qwerty, vintage, flexibility, luxury, couch, sofa
- Production Technology
- stainless steel AISI 304, multi density polymer, artificial waterproof and flame retardant leather, electrical and software equipment, latest generation gel batteries.
- Design Challenge
- The challenge was including such an out of the ordinary functionality in an object that is so familiar to us. The effect that comes from that is a trasfert, between man and object.
- Research
- I wanted to focus on the user experience and try to combine a functional tool and an image archetype in order to produce an innovative object that guarantees flexibility and functionality, while keeping that familiarity of the object we're used to seeing. By using these familiar images, creating a hybrid of parallel world and languages, we decontextualize these forms and give them new meaning and make our lives better. The object fulfills its task by being innovative, not technological.
- Inspiration
- The inspiration for QWERTY came from the many times I have fallen asleep on my keyboard. Thus, it became natural to make the keyboard more comfortable. The natural disposition of a keyboard did the rest and made qwerty the extremely adjustable surface it is.
- Project Duration
- The project was created in 2012 in Teramo, and has won:
IDA Gold winner 2013 in the category of the professional home interior products and the subcategory of interior furniture;
Red Dot Award Design Concept 2016 in the category of furniture. - Operation Flow
- The sofa is flexible, each key is adjustable via a special remote. The remote has 10 per-programed settings, but more can be added. Qwerty can become a bed, a sofa, a completely customizeable surface.
- Patents
- Patented.
Patent No. 001339253-0001
Patent No. 001339253-0002
Patent Holder: Andrea Cingoli
Year:2012
Jurisdiction:EU - Team Members
- Andrea Cingoli
Valentino Castelli
Umberto La Sorda - Image Credits
- CONCEPTICONstudio
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