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Bigbang Primary Function: قول سائىتى by Fuqing Ye and Dongheng Wang

Bigbang Primary Function: قول سائىتى by Fuqing Ye and Dongheng Wang is a highly esteemed winner of the very prestigious 2021 A' Design Award كۈمۈش مۇكاپاتى in زىبۇ-زىننەت لايىھەلەش Competition Category.


كۈمۈشزىبۇ-زىننەت· 2021

Bigbang Primary Function: قول سائىتى

by Fuqing Ye and Dongheng Wang

Client: Agelocer

A' Design Award كۈمۈش مۇكاپاتى Winner in زىبۇ-زىننەت Category

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The Design

About Bigbang Primary Function: قول سائىتى

Book Text: Bigbang كۆپ قەۋەتلىك سائەت يۈزى ئەتراپىغا قۇرۇلغان مېخانىك قول سائىتىدۇر. قارا ۋە ئالتۇن رەڭلىك سائەت يۈزىنىڭ ئوڭ تەرىپىدە ئويۇق كۆزنەك بولۇپ، مىنۇت ئىسترەلكىسىنى چەمبەرسىمان ھەرىكەت ئەمەس، بەلكى تىك ھەرىكەت شەكلىدە كۆرسىتىپ، ۋاقىتنىڭ ئۆتۈشىنى ئىپادىلەيدۇ. قوش شكالىلىق 24 سائەتلىك كىچىك سائەت يۈزى ئوڭاي ئوقۇشقا يېتەرلىك چوڭ بولۇپ، سائەت تاققۇچىغا كۈندۈز بىلەن كېچىنى پەرقلەندۈرۈشكە ياردەم بېرىدۇ. ھەر بىر قەۋەتنىڭ قېلىنلىقى، ئېگىزلىكى ۋە ئىسترەلكا ئۇزۇنلۇقى ئىنچىكە كونترول قىلىنغان بولۇپ، ئىسترەلكىلارنىڭ ياخشى ماسلىشىشىنى كاپالەتلەندۈرىدۇ. سائەت بۇرىغۇچى راھەتلىك ئۈچۈن سائەت تۆت بىلەن بەشنىڭ ئارىسىغا ئورۇنلاشتۇرۇلغان.

The Recognition

About the A' Design Award كۈمۈش مۇكاپاتى

Bigbang Primary Function: قول سائىتى A' Design Award كۈمۈش مۇكاپاتىنىڭ غالىبى، بۇ گۈزەل، ئۇلۇغۋار ۋە تەسىرلىك ئەڭ يۇقىرى دەرىجىلىك لايىھىلەرگە بېرىلىدىغان ئالاھىدە ئابرويلۇق ئېتىراپتۇر. كۈمۈش غالىبلىرى لايىھىلىگۈچىلىرىنىڭ ئالاھىدە ماھارىتى، ئىستېدادى ۋە ئۆتكۈرلۈكىنى كۆرسىتىدىغان ناھايىتى پارلاق ۋە ئىنتايىن ئىجادىي ئەسەرلەردۇر. Bigbang Primary Function: قول سائىتى ئاجايىپ، ئۈلگىلىك، ئالاھىدە كەسپىي ۋە چوڭقۇر يېڭىلىقچان ئەسەر بولۇشى ئۈمىد قىلىنىدۇ. A' Design Award كۈمۈش مۇكاپاتىنى يەڭگەن بۇ لايىھە سەنئەت، ئىلىم-پەن، لايىھە ۋە تېخنىكىنىڭ چېگرالىرىنى كېڭەيتىدىغان ناھايىتى دىققەتكە سازاۋەر، ھەيرانلىق بىلەن كۆرۈلىدىغان ئىختىرا. Bigbang Primary Function: قول سائىتى كۆپچىلىك ھەۋەس قىلىدىغان، ئارزۇ-ئىستەكلەرنى قوزغايدىغان، ئىجابىي ھېسسىياتلارنى ئېلىپ كېلىدىغان ھەمدە ھەيرانلىق ۋە قايىللىق پەيدا قىلىدىغان ئىجادىيەت.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The BigBang watches feature a black and gold dial with a hollow window on the right side that transforms the movement of the minute hand from a circular motion to a vertical motion, with the impact of the passage of time. The 24-hour dial is large enough for easy reading. Designer strictly control the thickness, height and length of hand of each layer and reserve proper space. Designer repeatedly adjust the space-interspersed design of the multi-layer dial and hands, so the hands are well coordinated.
Dimensions & Packaging
Weight 123g, thickness 12mm, wearing length 165-220mm
Tags
Parallel space, steampunk, mechanical watch, watch, male watch
Production Technology
Designer strictly control the thickness, height and hand length of each layer and reserve proper space, and repeatedly adjust the space-interspersed design of the multi-layer dial and hands. The sapphire glass is coated on both sides to make the dial more transparent, and the hardness of the material is second only to diamond to protect the dial. The Swiss Super-LumiNova luminous system is recyclable to ensure night-time reading, and its 50M water-resistance can meet the daily use.
Design Challenge
Challenges in the design process:
1 How to effectively express the passage of time. The circular motion doesn’t have the shocking effect. We try the methods of leverage, dynamically coupling, etc., and finally choose the masking method.
2 How to develop a reasonable interspersed multi-layer dial and hands. After numerous tests and adjustments, we control the thickness, height and hand length of each layer and reserve proper space, and the hands are well coordinated.
Research
To improve the sensory experience of traditional watches, designer have conducted extensive research and customer interviews. Among the 500 valid samples, the strong demand is attractiveness, quality and cost performance. Designer consider customer needs, production time, budget, technical limits, business goals and other issues and integrate them into design factors. Designer break through the conventional approaches to bring a new direction to watches and control product costs to meet the needs of users.
Inspiration
Taking the parallel spatiotemporal steampunk world as an idea, the BigBang watches eschew the flat and monolithic design of traditional watches to create a more innovative mechanical dial. The multi-layer overlapping design within the dial presents a layered three-dimensional space. The incorporation of elements such as rudder-shaped hands, gear dials and connecting rods is Agelocer’s tribute to steampunk.
Project Duration
Designer started the project design in China in October 2017, and completed the final design in April 2018, to start the production of samples; in April 2019, designer determined the samples, and officially launched them in the markets in China in June 2019.
Operation Flow
In order to avoid the uncomfortable feeling caused by the crown against the back of the hand, the designer moves the crown between four and five o'clock. The hour hand of the watch is designed with a 24-hour small dial with a double scale. The minute hand is under the scale and matched with a hollow mechanical design. Users can clearly see the internal structure, with intuitive visual experiences, allowing users to distinguish day and night more easily.
Team Members
Fuqing Ye
Dongheng Wang

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