Front Primary Function: Bilezük by Nardin Sabounchi

Front Primary Function: Bilezük by Nardin Sabounchi is a highly esteemed winner of the very prestigious 2021 A' Design Award كۈمۈش مۇكاپاتى in زىبۇ-زىننەت لايىھەلەش Competition Category.

كۈمۈشزىبۇ-زىننەت· 2021

Front Primary Function: Bilezük

by Nardin Sabounchi

Client: Ela.store

A' Design Award كۈمۈش مۇكاپاتى Winner in زىبۇ-زىننەت Category

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Colors

The Design

About Front Primary Function: Bilezük

Book Text: Front — aldi tereptin qarighanda chüshinilishke mölcherlen'gen bilezük toplimidur. Herbir bilezük toluq bir chember shekillendüridu, we bezekni hasil qilghuchi siziqlar sirtqi chember bilen késishidu. Bezek sirtqi yüzige emes, belki halqining ichige jaylashturulghan, shunga ölchem adettiki ölchemlerdin perqlinidu. Herbir parche tik oq boyiche simmétrik, gorizontal oq boyiche asimmétriktur. Bilezükler üch ölchemlik layihilesh we mom qélipini bésip chiqirish, andin kümüshte quyush arqiliq ishlep chiqirilidu. Netijide, kündilik ishlitish üchün yénik we chidamliq bolidu.

The Recognition

About the A' Design Award كۈمۈش مۇكاپاتى

Front Primary Function: Bilezük A' Design Award كۈمۈش مۇكاپاتىنىڭ غالىبى، بۇ گۈزەل، ئۇلۇغۋار ۋە تەسىرلىك ئەڭ يۇقىرى دەرىجىلىك لايىھىلەرگە بېرىلىدىغان ئالاھىدە ئابرويلۇق ئېتىراپتۇر. كۈمۈش غالىبلىرى لايىھىلىگۈچىلىرىنىڭ ئالاھىدە ماھارىتى، ئىستېدادى ۋە ئۆتكۈرلۈكىنى كۆرسىتىدىغان ناھايىتى پارلاق ۋە ئىنتايىن ئىجادىي ئەسەرلەردۇر. Front Primary Function: Bilezük ئاجايىپ، ئۈلگىلىك، ئالاھىدە كەسپىي ۋە چوڭقۇر يېڭىلىقچان ئەسەر بولۇشى ئۈمىد قىلىنىدۇ. A' Design Award كۈمۈش مۇكاپاتىنى يەڭگەن بۇ لايىھە سەنئەت، ئىلىم-پەن، لايىھە ۋە تېخنىكىنىڭ چېگرالىرىنى كېڭەيتىدىغان ناھايىتى دىققەتكە سازاۋەر، ھەيرانلىق بىلەن كۆرۈلىدىغان ئىختىرا. Front Primary Function: Bilezük كۆپچىلىك ھەۋەس قىلىدىغان، ئارزۇ-ئىستەكلەرنى قوزغايدىغان، ئىجابىي ھېسسىياتلارنى ئېلىپ كېلىدىغان ھەمدە ھەيرانلىق ۋە قايىللىق پەيدا قىلىدىغان ئىجادىيەت.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In the FRONT bracelets collection, as the name implies, to comprehend the design of the work, it has to be observed face front. The general state of the work is in the form of a complete circle, and the lines that form the decoration of the bracelet intersect with the outer circle.
Dimensions & Packaging: Weight of bracelet 1: 13.03 grams diameter: 69.45mm elevation: 3 mm thickness: 1.5 mm pipes size: 1.35 mm.
Tags: Fine jewelry, Bracelets, Poetic, Jewelry, Ela.store, Front bracelet
Production Technology: Pair of 3D-designed and 3D-printed wax mold and cast silver bracelets with the best available material (s925).
Variable in every metallic material: gold, steel, silver, platinum, or different plating in every possible color.
Design Challenge: The most challenging and frustrating part in designing the bracelets, In contrast to other fine jewelry that has their decorations on the outer surface, this collection has internal and interlacing decoration which causes this obstacle makes it harder to scale the final product fit on the wrist.
The next problem was due to the 3D cast making. As for having several 3D printing methods the most important factor for choosing wax modeling was accuracy which in other cases cause the internal lines to overlap.
In addition to 3D prints and casting operation was which materials to use as filaments, for instance, plastic-based filaments (ABS/PLA) wouldn’t make it through the heat casting process and would stick to the product causing impurity in the final product. But SLA wax modeling technique won't cause problems as the wax would evaporate in the contact of extreme of kiln leaving the hot cast empty of any other materials resulting in a pure product.
Research: Sohrab Sepehri had a major idol role in designers' life, so they felt a need to pay back in their own ways. As for their adoration towards all his life works, they felt an existential love for "the footsteps of water", they set their minds to build a relationship with the blank verse and their works. In order to establish a balance between the work and the blank verse, designers animated Sohrab's lifestyle of simplicity, modesty, and receptivity.
Inspiration: The FRONT collection is inspired by a poem of a great Persian poet, Sohrab Sepehri, acknowledged worldwide for his paintings, in Iran he was known for his blank verses. His poem, named "The footsteps of water", points out the necessity of changing the point of view toward all phenomena: "Wash up the eye, See the otherwise"; this verse is the foundation of this design. The designer, inspired by the blank verse, strongly believes that point of view is much more essential than perception itself.
Project Duration: The idea of the project stroke the mind of the designers in Nov 2019 and by Dec 2020, the production steps were completed in Tehran, Iran.
Operation Flow: Lightweight, durable for everyday use. Chic and stylus.
Team Members: Nardin Sabounchi, Masoumeh(Niloufar) Salehi,
Image Credits: Photographer and Videography: Tina Tinati 2021