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Jamtland تەشۋىقات تەسۋىرلىرى by Tom Linden and Vita Li

Jamtland تەشۋىقات تەسۋىرلىرى by Tom Linden and Vita Li is a highly esteemed winner of the very prestigious 2023 A' Design Award ئالتۇن مۇكاپاتى in كومپيۇتېر گرافىكىسى، ئۈچ ئۆلچەملىك مودېللاش، تېكستۇرا ۋە رېندېرلاش لايىھەلەش Competition Category.


ئالتۇنكومپيۇتېر گرافىكىسى· 2023

Jamtland تەشۋىقات تەسۋىرلىرى

by Tom Linden and Vita Li

Client: Visuals By Nor

A' Design Award ئالتۇن مۇكاپاتى Winner in كومپيۇتېر گرافىكىسى Category

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Verified Award Winner

Verify Award Status for #147285

Colors

The Design

About Jamtland تەشۋىقات تەسۋىرلىرى

بۇ خېرىدار ئۆزىنىڭ ماركىسىنىڭ شىۋىتسىيەنىڭ جامتلاندنىڭ تەبىئىي ئەتراپى بىلەن بولغان باغلىنىشىنى نامايان قىلماقچى بولغان. بۇ ئورگان 3D مودېل ۋە تەسۋىر ئارقىلىق رايوندىكى ئۆسۈملۈك تۈرلىرى ۋە بىئولوگىيىلىك جانلىقلارنى بارلىققا كەلتۈردى. ئۇلار كەڭ كۆلەمدە تەتقىقات ۋە پايدىلىنىش ماتېرىياللىرى توپلاپ ، ئۆسۈملۈكلەرنىڭ توغرا تەسۋىرلىنىشىگە كاپالەتلىك قىلدى ھەمدە خېرىدارلارنىڭ ماركا رەڭلىرىنى ئارقا كۆرۈنۈش قىلىپ بىرلەشتۈردى. ھاسىل بولغان تەسۋىرلەر خېرىدارلارنىڭ تەبىئىي ، سىجىل ئەمەلىيەت ۋە ئۇلارنىڭ تەبىئەت بىلەن قويۇق باغلىنىشىغا بولغان دىققىتىنى ئۈنۈملۈك يەتكۈزۈپ ، كۆرۈرمەنلەرنىڭ مەھسۇلات لىنىيىسىنى بۇ ئاكتىپ خاسلىق بىلەن باغلىشىغا شارائىت ھازىرلاپ بەردى.

The Recognition

About the A' Design Award ئالتۇن مۇكاپاتى

Jamtland تەشۋىقات تەسۋىرلىرى A' Design Award ئالتۇن مۇكاپاتىنىڭ غالىبى، بۇ بىرىنچى دەرىجىلىك، ئاجايىپ ۋە ئوتتۇرىغا چىققان لايىھىلەرگە بېرىلىدىغان ئىنتايىن ئابرويلۇق ئېتىراپتۇر. ئالتۇن غالىبلىرى لايىھىلىگۈچىلىرىنىڭ ئىستېداتى، ھېكمىتى ۋە ماھارىتىنى ئەكس ئەتتۈرىدىغان ناھايىتى يېڭىلىقچان، يېراقنى كۆرەر ۋە كۆزنى چاقنىتىدىغان ئىجادىيەتلەردۇر. Jamtland تەشۋىقات تەسۋىرلىرى ئىلگىرى كۆرۈلمىگەن قىممەت يارىتىدىغان، ناھايىتى ماختالغان، يۈزلىنىش بەلگىلىگۈچى ۋە ئابىدە خاراكتېرلىك ئىختىرا بولۇشى ئۈمىد قىلىنىدۇ. A' Design Award ئالتۇن مۇكاپاتىنى يەڭگەن بۇ لايىھە سەنئەت، ئىلىم-پەن، لايىھە ۋە تېخنىكىنىڭ چېگرالىرىنى زور پايدا بىلەن كېڭەيتىدىغان كۆزنى قاماشتۇرىدىغان، ئىززەتلىك تۈر. Jamtland تەشۋىقات تەسۋىرلىرى كۈچلۈك ئارزۇ ھېسسىياتى پەيدا قىلىدۇ، قىزغىنلىقنى قوزغايدۇ، ئىجادىيەتنى رىغبەتلەندۈرىدۇ ۋە بىزنى مەپتۇن قىلىدۇ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
Dimensions & Packaging
All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
Tags
3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
Production Technology
For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
Design Challenge
This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
Research
The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
Inspiration
The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
Project Duration
The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
Operation Flow
It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
Team Members
Tom Linden
Vita Li
Image Credits
Copyright © 2023 Visuals By Nor. All Rights Reserved.

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