Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى by Longer Design is a highly esteemed winner of the very prestigious 2020 A' Design Award ئالتۇن مۇكاپاتى in ئىچكى بوشلۇق ۋە كۆرگەزمە لايىھەلەش Competition Category.
ئالتۇنئىچكى بېزەك· 2020
Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى
Client: Longer Design
A' Design Award ئالتۇن مۇكاپاتى Winner in ئىچكى بېزەك Category
Verified Award Winner
Verify Award Status for #99007The Design
About Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى
Be Fly Utopia جۇڭگونىڭ چۇڭچىڭ شەھىرىگە جايلاشقان، 225 كۋادرات مېتىر يەرنى ئىگىلىگەن سېتىش مەركىزى. لايىھە بىر ئىچكى بوشلۇق ئىچىدە قەھۋەخانا، كۇتۇپخانا ۋە تۇرمۇش تەجرىبە زالىنى بىرلەشتۈرگەن. بىرىنچى قەۋەتتە قەھۋە رايونى بولۇپ، 300×1200 مىللىمېتىرلىق كۈلرەڭ يەر كاھىشلىرى ۋە نېيتىرال كۈلرەڭ خىش بىلەن پۈتكۈزۈلگەن تەكشى ئۈستەل بار. پەلەمپەي، كىتاب ئىشكاپى ۋە قەھۋە ئىستونى ئوچۇق ياغاچ رەڭلىرىنى قوللانغان. ئىككىنچى قەۋەتكە چىقىدىغان پەلەمپەينىڭ يېنىدا ئېگىز كىتاب ئىشكاپى كۆتۈرۈلۈپ تۇرىدۇ. سۆھبەت رايونىنىڭ تورۇسى ئەسلىدىكى قىيپاش ئۆگزىگە ئەگىشىپ، ئىككى قاتلىنىدىغان تاختا ئىشلىتىلگەن. مەقسەت كەلگۈسىدىكى جامائەت ئۈچۈن ئىللىق ۋە تەبىئىي بىر بوشلۇق يارىتىش.
The Recognition
About the A' Design Award ئالتۇن مۇكاپاتى
Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى A' Design Award ئالتۇن مۇكاپاتىنىڭ غالىبى، بۇ بىرىنچى دەرىجىلىك، ئاجايىپ ۋە ئوتتۇرىغا چىققان لايىھىلەرگە بېرىلىدىغان ئىنتايىن ئابرويلۇق ئېتىراپتۇر. ئالتۇن غالىبلىرى لايىھىلىگۈچىلىرىنىڭ ئىستېداتى، ھېكمىتى ۋە ماھارىتىنى ئەكس ئەتتۈرىدىغان ناھايىتى يېڭىلىقچان، يېراقنى كۆرەر ۋە كۆزنى چاقنىتىدىغان ئىجادىيەتلەردۇر. Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى ئىلگىرى كۆرۈلمىگەن قىممەت يارىتىدىغان، ناھايىتى ماختالغان، يۈزلىنىش بەلگىلىگۈچى ۋە ئابىدە خاراكتېرلىك ئىختىرا بولۇشى ئۈمىد قىلىنىدۇ. A' Design Award ئالتۇن مۇكاپاتىنى يەڭگەن بۇ لايىھە سەنئەت، ئىلىم-پەن، لايىھە ۋە تېخنىكىنىڭ چېگرالىرىنى زور پايدا بىلەن كېڭەيتىدىغان كۆزنى قاماشتۇرىدىغان، ئىززەتلىك تۈر. Be Fly Utopia سېتىش مەركىزى ئىچكى بېزەلمىسى كۈچلۈك ئارزۇ ھېسسىياتى پەيدا قىلىدۇ، قىزغىنلىقنى قوزغايدۇ، ئىجادىيەتنى رىغبەتلەندۈرىدۇ ۋە بىزنى مەپتۇن قىلىدۇ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer abandons the design concept of focusing on marketing and decoration in the traditional sales office, and integrates the concepts of coffee shop, library and life experience hall into the design, aiming to create a warm life experience center for the community, so that people can feel the humanistic care of the design team and the construction unit in the early stage of the house purchase, and also let everyone here can see the true life of the community in the future status.
- Dimensions & Packaging
- The project covers a total of 225 square meters. Different from the new experience of the traditional sales department, this case uses natural materials and colors to create a relaxed, friendly and warm atmosphere.
- Tags
- Interior, Sales Office, Modern, Simple, Natural, Industrial Style, Be Fly Utopia
- Production Technology
- The first floor mainly carries the functions of the coffee shop, which is relatively fashionable in material selection. The ground adopts 300 times 1200 gray tiles, which are randomly patterned on the surface, deliberately giving the impression of years of polishing. The counter top uses the bread bricks popular in recent years, and neutral gray tone is selected. The staircase, bookcase and bar use the log color to render the whole space fresh and natural.
- Design Challenge
- During the construction of the project, due to the conflict between the fire sprinkler on the second floor and the top modeling, the designer had to change the top processing method and redesign the modeling. Based on the advantages of the slope roof of the original structure, the folding board model, which was originally distributed evenly, is simplified into two large folding boards, and on the large side, the board is used for staggered splicing to increase the decoration details.
- Research
- Since the beginning of the project, designers have been exploring how to position this living experience pavilion and what it should bear to create a diversified living space for the future community. Next they consider this space should have what kind of temperament to conform to the life experience, through constant scrutiny, designers use the natural color and white collocation to render for people, with diversified function models for them.
- Inspiration
- It is not only a good business environment, but also a complete industrial community center and a spatial ecosystem. The name of this case is "Be Fly Utopia", which is the owner's consideration and initial intention for the whole project. It takes the meaning from "if you are fragrant, the butterfly will come", and conveys the concept of customer-oriented and craftsman spirit.
- Project Duration
- The project started in October 2018 in Chongqing and finished in March 2019 in Chongqing.
- Operation Flow
- In order to strive for greater use space for the second floor, the floor opening size is controlled to be very small, and the stairs are just enough for people. In terms of space division, the dynamic and static areas are well divided.
- Patents
- Copyrights belong to Xiaodong Zhang, 2019.
- Team Members
- Xiaodong Zhang
- Image Credits
- Image #1: Photographer Min Qian, Negotiation Area, 2019.
Image #2: Photographer Min Qian, Negotiation Area, 2019.
Image #3: Photographer Min Qian, Bar, 2019.
Image #4: Photographer Min Qian, Negotiation Area, 2019.
Image #5: Photographer Min Qian, Public Area, 2019.
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