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Didactics of Typography سائنسی مونوگراف by Pawel Krzywdziak

Didactics of Typography سائنسی مونوگراف by Pawel Krzywdziak is a highly esteemed winner of the very prestigious 2020 A' Design Award آہنی انعام in پرنٹ اور شائع شدہ میڈیا ڈیزائن Competition Category.


لوہاپرنٹ· 2020

Didactics of Typography سائنسی مونوگراف

by Pawel Krzywdziak

Client: Jan Matejko Academy of Fine Arts in Cracow, Poland

A' Design Award آہنی انعام Winner in پرنٹ Category

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Verified Award Winner

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Colors

The Design

About Didactics of Typography سائنسی مونوگراف

نوع ٹائپ کی علامت: خط کی تعلیم / خط کے ساتھ درس دینا منتخب پولش آرٹ اسکولوں میں حرفی لکھنے اور نوع ٹائپ کی تعلیم کے طریقوں اور نتائج کو پیش کرتا ہے۔ کتاب میں مختلف نصابیات کے ساتھ ساتھ طلباء کے مخصوص منصوبوں پر مبنی تدریسی نتائج کی پیش کشوں اور مباحثوں کا احاطہ کیا گیا ہے۔ ڈیزائن کے عمل میں متنوع ، دو لسانی مواد کو منظم کرنا اور اشاعت کی واضح عبارتی اور تصویری بیان فراہم کرنا شامل ہے۔ ڈیزائن کے مونوکروماٹک رنگ پیلیٹ میں اورنج لہجے ، نوع ٹائپ کی دلچسپ دنیا کے ذریعہ قاری کی توجہ کا باعث ہیں۔

The Recognition

About the A' Design Award آہنی انعام

Didactics of Typography سائنسی مونوگراف A' Design Award آہنی انعام کا فاتح ہے، جو ان اچھے ڈیزائنز کو دیا جانے والا باوقار اعتراف ہے جو اچھی طرح ڈیزائن کی گئی تخلیقات سے متوقع پیشہ ورانہ اور صنعتی تقاضوں کو پورا کرتے ہیں۔ آہنی انعام کے فاتحین اپنے تخلیق کاروں کی عظیم مہارت، اعلیٰ تخصص، ماہرانہ فہم اور تخلیقی صلاحیت کو ظاہر کرتے ہیں۔ Didactics of Typography سائنسی مونوگراف سے توقع کی جاتی ہے کہ وہ ایک نہایت قدر کی جانے والی، سراہی جانے والی اور عزیز تخلیق ہوگا جو عملی اور جدید ہے۔ A' Design Award آہنی انعام جیتنے والا یہ ڈیزائن صنعت کے بہترین طریقوں کو یکجا کرتا ہے اور مہارت اور ہنر سے جڑی ہوئی قابل تکنیکی خصوصیات رکھتا ہے۔ Didactics of Typography سائنسی مونوگراف اپنی باریک بینی کی وجہ سے قابل احترام ہے اور معیار زندگی کی ایسی بہتری فراہم کرنے کے لیے ڈیزائن کیا گیا ہے جو دنیا کو ایک بہتر جگہ بنانے میں مدد دیتی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The modest form of this scientific monograph contains a layout organizing articles with a diverse structure, all describing different teaching insights. It was necessary to place the Polish and English versions of the text in parallel, as well as many illustrations of student work and photos from the studios. The visual style of the publication was obtained by a monochrome color palette with orange accents, printed on the uncoated surface of a cream white paper.
Dimensions & Packaging
Format: 200 x 17 x 260 mm, 180 pages
Tags
Didactics, Learning, Teaching, Lettering, Typography, Calligraphy, Typeface, History, Fonts, Hand-lettering
Production Technology
Soft cover with flaps, book printed in Pantone 021U and offset black, paper: Munken Pure 120, 300 g/m2 by Arctic Paper
Design Challenge
The design challenge was to find typographic and graphic solutions, that would both unify articles and illustrations within the publication, but also distinguish various elements like data, lists, schemes, and individual student work. To maintain bilingual narration, the text is set in two coordinated columns, with different width and font size.
Research
The project started with a conference, which aimed to exchange experiences related to teaching typography to art and design students. Afterwards, materials from the speakers were collected – their reflections, curriculums, student works, and conclusions concerning other speeches. The edition was supposed to correspond with the discourse – it was not meant to be a catalogue of students portfolios, but a notation of different insights, giving a holistic view on typography teaching in Poland.
Inspiration
"Didactics of Typography. Teaching the Letter / Teaching with the Letter" is an attempt to present the methods and outcomes of teaching lettering and typography. The authors hope that it may serve as a springboard for a broader debate on the current state and future of the discipline, as well as the place of typography in contemporary design art. The volume contains outlines of various syllabuses, as well as presentations and discussions of teaching outcomes based on specific student projects.
Project Duration
The project started in April 2018 with a typographic conference in Cracow, Poland. The publication was issued in 2019.
Operation Flow
The book includes 12 illustrated chapters, 10 of which are related to different typographic studios. In order to facilitate navigation through the publication, the chapters have been separated by sections comprehensively presenting the most important information about the studios and the profiles of teachers. The text layout allows both to focus on reading the articles and to simultaneously have an overview on illustrations and diagrams relevant to particular issues. The narration is carried out by colour accents, drawing the reader's attention to the most important elements related to the topic.
Patents
© Jan Matejko Academy of Fine Arts in Cracow, Poland, 2019. The copyrights contained in this volume belong to their authors.
Image Credits
Paweł Krzywdziak, 2019.

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