365 Days Taiwanese Foods کیلنڈر by Hsiao Ting Tang and Goyen Chen

365 Days Taiwanese Foods کیلنڈر by Hsiao Ting Tang and Goyen Chen is a highly esteemed winner of the very prestigious 2022 A' Design Award کانسی انعام in گرافکس، عکاشی اور بصری ابلاغ ڈیزائن Competition Category.

کانسیگرافک· 2022

365 Days Taiwanese Foods کیلنڈر

by Hsiao Ting Tang and Goyen Chen

Client: Goyen Chen

A' Design Award کانسی انعام Winner in گرافک Category

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Colors

The Design

About 365 Days Taiwanese Foods کیلنڈر

مارکیٹ میں موجود عام کیلنڈروں سے مختلف، 365 دنوں کے تائیوان فوڈز کیلنڈر کا ڈیزائن اور پیکیجنگ ایک منفرد ایشین فوڈ کنٹینر بینٹو باکس کے پروٹو ٹائپ پر مبنی ہے۔ پیکیجنگ کو مقناطیسی بندش کے ساتھ آسانی سے ڈسپلے، جمع کرنے اور پورٹیبلٹی کے لیے ڈیزائن کیا گیا ہے۔ خود کیلنڈر کے گرافک تعارف کے علاوہ، یہ وقت کے مشرقی تصور کو بھی ظاہر کرتا ہے اور تہواروں، اجزاء اور تہواروں کو متعارف کرایا جاتا ہے، یہ سب مشرق کی منفرد فوڈ کلچر کو ظاہر کرتے ہیں۔

The Recognition

About the A' Design Award کانسی انعام

365 Days Taiwanese Foods کیلنڈر A' Design Award کانسی انعام کا فاتح ہے، جو ان ممتاز ڈیزائنز کو دیا جانے والا انتہائی باوقار اعتراف ہے جو تخلیقی صلاحیت، چالاکی اور ذہانت سے پہچانے جاتے ہیں۔ کانسی کے فاتحین نہایت ماہرانہ اور حیرت انگیز طور پر تخلیقی نمونے ہیں جو اپنے ڈیزائنرز کے وسیع تجربے، تخیل اور ذہانت کی تصدیق کرتے ہیں۔ 365 Days Taiwanese Foods کیلنڈر سے توقع کی جاتی ہے کہ وہ ایک نہایت قدر کی جانے والی، سراہی جانے والی اور عزیز شے ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور جدید ہے۔ A' Design Award کانسی انعام جیتنے والا یہ ڈیزائن فن، سائنس، ڈیزائن اور ٹیکنالوجی میں بہترین طریقوں کو شامل کرتا ہے اور تفصیلات پر توجہ میں ممتاز ہے۔ 365 Days Taiwanese Foods کیلنڈر ضروریات کو خوبصورتی سے پورا کرتا، خواہشات کو چھوتا، جذبات کو مسحور کرتا اور تجسس کو اپیل کرتا ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This calendar can be displayed and collected at the same time and is also suitable as a gift or for personal use. You can look at it when you don't know what to have for lunch. This calendar not only conveys the rich diversity of Taiwanese cuisine, but also provides a deeper understanding of the unique Taiwanese food culture. Through the creation of the merchandise, we look forward to promoting the spirit of Taiwanese cuisine and traditional culture.
Dimensions & Packaging: Product dimensions 215 mm x 150 mm x 55 mm. Calendar size 120 mm x 80 mm x 35 mm. Magnet opening and closing design.
Tags: Taiwan, food, Bento, calendar, lunar calendar
Production Technology: The trial is made using soybean printing and handmade gift boxes. At the same time, the magnetic clasp design allows the concept of instant collection to be put into practice at the same time. Because of the fear that the old calendar would be blown away in the display, the calendar comes with a Chinese ceramic spoon as a paperweight, which not only fits the image of the product, but also symbolizes the fullness in the oriental symbolism.
Design Challenge: The most difficult aspect was that the composition of the packaging needed to be handmade. One of the most challenging aspects was to distinguish it from the usual calendars on the market and even to highlight the characteristics of the subject. Therefore, the merchandise was worked into the material of a gift box, using the outer packaging of a usual meal. Echoing each other.
Research: The 365 Days of Taiwan Food Calendar feature a variety of Taiwanese cuisine as the main visual presentation. Showcasing the importance of Taiwanese food culture. The magnetic clasp is specially designed for collection and display and is suitable for gift giving or personal use! It is different from the usual calendar formats sold in the market. The calendar not only conveys the rich diversity of Taiwanese cuisine, but also provides a deeper understanding of Taiwan's unique food culture. This product looks forward to carrying forward this spirit.
Inspiration: Through Taiwanese cuisine, this team has drawn and accumulated hundreds of illustrations. For the sake of commercialization, a calendar dedicated to Taiwanese food was created by specifically combining the "Bento box", a local lunch box packaging unique to Taiwan, with a Taiwanese calendar. As a result, a lot of research on local food was also done, and the inspiration for the illustration content was found through the collection process.
Project Duration: The project started in September 2019 in Taichung and finished in September 2020 in Taichung. Successfully raise funds through the ZECZEC fundraising platform.
Operation Flow: Because this product is packaged with magnets, it can be displayed and stored at the same time, and the calendar itself can also solve your worries about what you eat every day. When using the calendar, you can tear off today's calendar and display it on the top cover of the box. Because the edge of the top cover is designed with a magnetic buckle, it can be folded inward to clamp the calendar. When changing the calendar, you can put the old calendar in another space, and tear off the new calendar as a display at the same time. You can also put some small stationery that you usually use.
Team Members: Illustrator：Hsiao Ting Tang
Designer：Goyen Chen
Image Credits: Image ： Illustrator Hsiao Ting Tang, Taiwanese Foods, 2020.