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Tokyu Garden City بصری شناخت، ویب سائٹ by Fourdigit Vietnam Co., Ltd.

Tokyu Garden City بصری شناخت، ویب سائٹ by Fourdigit Vietnam Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award نقرئی انعام in ویب سائٹ اور ویب ڈیزائن Competition Category.


چاندیویب· 2022

Tokyu Garden City بصری شناخت، ویب سائٹ

by Fourdigit Vietnam Co., Ltd.

Client: Becamex Tokyu Co., Ltd

A' Design Award نقرئی انعام Winner in ویب Category

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Verified Award Winner

Verify Award Status for #140456

Colors

The Design

About Tokyu Garden City بصری شناخت، ویب سائٹ

ٹوکیو گارڈن سٹی ویتنام کے بِنہہ ڈوونگ نیو سٹی میں ایک شہری ترقیاتی منصوبے کے لیے بصری شناخت اور ویب سائٹ ہے۔ ڈیزائن شہر کے موضوع "ہمیشہ نیا" پر مبنی ہے۔ باریک لکیریں نیاپن ظاہر کرتی ہیں اور موٹی لکیریں نمو کو ظاہر کرتی ہیں، جو جاپانی اور ویتنامی ڈیزائن کو آپس میں جوڑتی ہیں۔ ویب سائٹ شہر کے بارے میں بنیادی معلومات اور مضامین ویتنامی، انگریزی اور جاپانی زبانوں میں پیش کرتی ہے۔ سائٹ ری ایکٹ (React) اور ہیڈ لیس کنٹینٹ مینجمنٹ سسٹم سے تیار کی گئی ہے، جس کی بدولت اپ ڈیٹس آسان رہتی ہیں۔ اینیمیشن اور مستقل مینیو صارفین کی کسی بھی صفحے سے رہنمائی کرتے ہیں۔

The Recognition

About the A' Design Award نقرئی انعام

Tokyu Garden City بصری شناخت، ویب سائٹ A' Design Award نقرئی انعام کا فاتح ہے، جو دلکش، عالی شان اور متاثر کن اعلیٰ ترین درجے کے ڈیزائنز کو دیا جانے والا غیر معمولی طور پر باوقار اعتراف ہے۔ نقرئی انعام کے فاتحین نہایت درخشاں اور بے حد تخلیقی کام ہیں جو اپنے ڈیزائنرز کی نمایاں مہارت، ہنر اور بصیرت کو ظاہر کرتے ہیں۔ Tokyu Garden City بصری شناخت، ویب سائٹ سے توقع کی جاتی ہے کہ وہ ایک شاندار، نمونہ بننے والا کام ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور گہرائی سے جدید ہے۔ A' Design Award نقرئی انعام جیتنے والا یہ ڈیزائن ایک انتہائی قابل توجہ اور سراہی جانے والی ایجاد ہے جو فائدہ پہنچاتی اور فن، سائنس، ڈیزائن اور ٹیکنالوجی کی حدود کو آگے بڑھاتی ہے۔ Tokyu Garden City بصری شناخت، ویب سائٹ وہ تخلیق ہے جس پر بے حد رشک کیا جاتا ہے، جو خواہشات کو ابھارتی، مثبت احساسات لاتی اور حیرت اور تحیر کو جنم دیتی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We designed the visual identity and website for Tokyu Garden City, an urban development project in Binh Duong New City, Vietnam. The concept was Always New. The website provides not only basic information but also a variety of articles that convey the attraction of the city. We designed the website as a place to create awareness and understanding of the city, to build relationships between residents and developers, and to spread the word from the residents to the world.
Dimensions & Packaging
The content pages such as News & Topics and Discover have Vietnamese, English, and Japanese versions, and there was concern that updates would become complicated. Therefore, it was developed using Headless CMS so that the webmaster can transmit information smoothly. By separating the front-end and back-end development and handling the access load separately, a beautiful design and ease of updating were achieved at the same time.
Tags
Minimal, Simple, Exciting, Rich, Bright, Fresh, Growth
Production Technology
We implemented animation direction and interaction for a fun, exciting, and novel design using the fast and lightweight G S A P (GreenSock Animation Platform).
The website was built component-based using React, with only relevant components being updated and rendered efficiently. The website was built with methods to achieve a stress-free and comfortable process when accessed by the user.
Design Challenge
In the process of identifying and scrutinizing what is truly necessary in today's society, where so much information is available and diverse ways of working and living are accepted, we have come to believe that remaining the city whose attraction is not fade away even decades after is the value of a "constantly new and growing" city.
The two types of elements, thin lines (newness) and thick lines (growth), are intended to remain a symbol of urban design that bridges Japan and Vietnam.
Research
We ascertained the actual situation through a quantitative survey cooperating with the local government in the development of the Binh Duong New City over 10 years. We conducted interviews to grasp the vision of the management in business aspects, depth interviews with real estate sales agents to grasp the representative personas of residents, field observation to grasp the specific personas to understand their situation and how their behavior changes over time and location.
Inspiration
Most important was the city's theme, Always New. We sought ways to express in the V I and website that this city is a place where things are always changing and new things are being born. The client is a joint venture between Japan and Vietnam, and while respecting the Vietnamese culture, they are developing this city by incorporating the best of Japan. How to convey the fusion was also important. Research such as field observation and interviews was a key factor when considering the design.
Project Duration
The project started in December 2020 with the concept and visual identity study. The website development project began in May 2021 and the website went live in March 2022.
Operation Flow
To grab the user's attention at the first view, we created a vivid flow of text and images at the beginning of the page. We designed interactions from both functional and emotional perspectives in order to prevent user misoperation, convey information in an impressive manner, and create a comfortable operation. The overall menu and links to language switching and the Facts page are fixedly placed so that one-click from any page takes users to where they want without stress.
Team Members
- FOURDIGIT Inc.
Yasuhiro Nishimura
Taishi Yokoyama
Katsuya Ichikawa
Anh Ngo
Tien Nguyen
Takanori Hiraoka
Sou Watanabe
Wakana Murayama
Mizuki Maeda
Pham Vuong Uy
Naoya Kasai
Nguyen Cao Phung
Le Kim Quy
Vu Huy Hoang
Nguyen Hoang Son
Le Minh Tuan

- Partner
Luong Cong Anh Duc
Pham Xuan Phuoc
Sketch Co., Ltd
Noriaki Sugita (GRAFICA)
Luu Bich Dung

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