Feng Ya Wu Zhen سیرامک اسپیکر by Yang Chao, Chen Zilong and Xiang Yang is a highly esteemed winner of the very prestigious 2024 A' Design Award کانسی انعام in آڈیو اور صوتی سازوسامان ڈیزائن Competition Category.
کانسیآڈیو مصنوعات· 2024
Feng Ya Wu Zhen سیرامک اسپیکر
by Yang Chao, Chen Zilong and Xiang Yang
Client: Tongxiang research institute communication university of zhejiang
A' Design Award کانسی انعام Winner in آڈیو مصنوعات Category
Verified Award Winner
Verify Award Status for #157563The Design
About Feng Ya Wu Zhen سیرامک اسپیکر
فینگ یا وو جن ایک سیرامک اسپیکر ہے جو چین کے صوبہ ژے جیانگ میں واقع آبی قصبے ووجن سے متاثر ہو کر تخلیق کیا گیا ہے۔ اس کا کمپیکٹ باڈی 70 بائے 70 بائے 70 ملی میٹر کے طول و عرض پر مشتمل ہے اور تونگ ژیانگ کے قدیم طرزِ تعمیر کی عکاسی کرتا ہے۔ ہر اسپیکر کو 1,300 ڈگری درجہ حرارت پر ہاتھ سے پکایا جاتا ہے، جس کی وجہ سے ہر ٹکڑے کا رنگ قدرے مختلف ہوتا ہے۔ مقامی ثقافت کے اظہار کے لیے روایتی سیاہی مصوری کی جگہ جدید گرافک کمپوزیشنز کا استعمال کیا گیا ہے۔ بیرونی پیکیجنگ میٹ کوٹڈ کاغذ سے تیار کی گئی ہے جس کے اندرونی حصے میں مخمل کا استعمال کیا گیا ہے، اور اس پر ابھرے ہوئے پرنٹ میں سرگم کے نشانات اور بریل رسم الخط کے نقوش آراستہ ہیں۔
The Recognition
About the A' Design Award کانسی انعام
Feng Ya Wu Zhen سیرامک اسپیکر A' Design Award کانسی انعام کا فاتح ہے، جو ان ممتاز ڈیزائنز کو دیا جانے والا انتہائی باوقار اعتراف ہے جو تخلیقی صلاحیت، چالاکی اور ذہانت سے پہچانے جاتے ہیں۔ کانسی کے فاتحین نہایت ماہرانہ اور حیرت انگیز طور پر تخلیقی نمونے ہیں جو اپنے ڈیزائنرز کے وسیع تجربے، تخیل اور ذہانت کی تصدیق کرتے ہیں۔ Feng Ya Wu Zhen سیرامک اسپیکر سے توقع کی جاتی ہے کہ وہ ایک نہایت قدر کی جانے والی، سراہی جانے والی اور عزیز شے ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور جدید ہے۔ A' Design Award کانسی انعام جیتنے والا یہ ڈیزائن فن، سائنس، ڈیزائن اور ٹیکنالوجی میں بہترین طریقوں کو شامل کرتا ہے اور تفصیلات پر توجہ میں ممتاز ہے۔ Feng Ya Wu Zhen سیرامک اسپیکر ضروریات کو خوبصورتی سے پورا کرتا، خواہشات کو چھوتا، جذبات کو مسحور کرتا اور تجسس کو اپیل کرتا ہے۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As a global high-end ceramic speaker cultural creation, it integrates Eastern classical culture. Using modern graphic compositions to replace Chinese ink painting methods not only carries urban culture, but also reflects Wuzhen people's pursuit of a better life. In order to satisfy more consumer groups, They have added braille to the outsourcing to make the product more diversified and allow people to experience the cultural atmosphere from both visual and auditory dimensions.
- Dimensions & Packaging
- Width 70mm x Depth 70mm x Height 70mm. The surface of the speaker is combined with the architectural creation of the ancient town of Tongxiang, China. Outer packaging: Width 100mm x Depth 80mm x Height 100mm. The printed material is made of soft-touch matte laminate decoration. Surface in 300g matte coated paper, interior in black pearl velvet cotton.It is convenient and flexible, and can be carried around with you.
- Tags
- Audio, ceramic works, gifts and cultural creations, painting art, handicrafts.
- Production Technology
- Different from other traditional speakers that use precious metals as materials, the packaging of ceramic speakers pursues environmental protection, simplicity, and durability, and innovatively combines environmentally friendly materials with cultural values. Ceramic speakers are hand-fired at a high temperature of 1,300 degrees. It is worth mentioning that it not only incorporated textured musical note elements on the outside of the packaging, but also added a braille design and used embossed printing technology to allow more people to experience the charm of ceramic speakers.
- Design Challenge
- As a cultural and creative speaker starting from Wuzhen and moving towards the global tourism industry, the biggest challenge is to explore the differences of similar products, and combine the characteristics of Wuzhen's urban culture to find a way to integrate the field of Eastern painting art. The expression from classical to modern. Secondly, combining Chinese ceramics, there is a high probability of manual production failure, with a lot of color uncertainty, which also leads to each product being unique.
- Research
- This work is commissioned by the Jiaxing Municipal Government in China to create cultural innovation products for the regional tourism industry and play a positive role in promoting Jiaxing's culture. In order to achieve this goal, designers conducted on-site investigations and designed based on elements such as Jiangnan water towns and Wuzhen residential buildings, reinterpreting traditional Eastern elements through symbolic design techniques. A ceramic speaker with Wuzhen characteristics has been designed based on Chinese ceramic craftsmanship. Tourists can better understand the region through Jiaxing's classical music and images.
- Inspiration
- Wuzhen is one of the most representative water towns in the Jiangnan region of China, renowned for its unique natural scenery and rich historical and cultural heritage. The culture, art, and products of Wuzhen can be integrated with each other. This product draws inspiration from Eastern classical architecture and integrates modern graphic art. Taking this ancient oriental Jiangnan city as a starting point, it will influence the global tourism city market.
- Project Duration
- The project starts in March 2023 in Hangzhou, China and will be completed in December 2023.
- Operation Flow
- Combining Wuzhen architecture, cultural landscape and products will naturally arouse users' attention and emotional resonance. It can be associated with urban culture, built environment, art exhibitions, commemorative activities, and can play a role in dissemination and promotion. Presented as a work of art or collectible, the packaging material is degradable and environmentally friendly.
- Team Members
- Creative Director:Yang Chao
Designer:Chen Zilong
Designer:Xiang Yang - Image Credits
- Image #1: Yang Chao,Chen Zilong,Xiang Yang
Image #2: Yang Chao,Chen Zilong,Xiang Yang
Image #3: Yang Chao,Chen Zilong,Xiang Yang
Image #4: Yang Chao,Chen Zilong,Xiang Yang
Image #5: Yang Chao,Chen Zilong,Xiang Yang
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