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Mayday Fly to 2022 کنسرٹ by B'in Live

Mayday Fly to 2022 کنسرٹ by B'in Live is a highly esteemed winner of the very prestigious 2025 A' Design Award نقرئی انعام in تفریح، مواد تخلیق اور سٹریمنگ میڈیا ڈیزائن Competition Category.


چاندیمیڈیا· 2025

Mayday Fly to 2022 کنسرٹ

by B'in Live

Client: B'in Live

A' Design Award نقرئی انعام Winner in میڈیا Category

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The Design

About Mayday Fly to 2022 کنسرٹ

میڈے کا فلائے ٹو 2022 کووڈ-19 کے دوران ان کے بغیر حاضرین والے آن لائن کنسرٹ کے بعد ایک سنگ میل دورہ ہے۔ یہ شو ایک چھوٹے ریہرسل روم سے شروع ہوا، ایک خالی اسٹیڈیم کی طرف بڑھا، اور براہ راست سامعین کے ساتھ اختتام پذیر ہوا، جو لاک ڈاؤن سے معمول کی زندگی کی طرف عالمی واپسی کی علامت ہے۔ اپنے پچھلے شاندار سیٹ اپس کے برعکس، یہ دورہ انسانی جذبات کی ترسیل اور لوگ مرکوز موضوعات جیسے عالمی ماحولیاتی مسائل، وبائی امراض سے متعلق سماجی چیلنجز، روزمرہ زندگی، اور انسانی تعلقات کو نمایاں کرنے کے لیے خالص تصویری انداز پر توجہ مرکوز کرتا ہے۔ پرفارمنس کا مقصد سامعین کو ہمدردی کا اظہار اور جذبات کے اخراج کی اجازت دینا ہے، جس سے مثبت سماجی اثر

The Recognition

About the A' Design Award نقرئی انعام

Mayday Fly to 2022 کنسرٹ A' Design Award نقرئی انعام کا فاتح ہے، جو دلکش، عالی شان اور متاثر کن اعلیٰ ترین درجے کے ڈیزائنز کو دیا جانے والا غیر معمولی طور پر باوقار اعتراف ہے۔ نقرئی انعام کے فاتحین نہایت درخشاں اور بے حد تخلیقی کام ہیں جو اپنے ڈیزائنرز کی نمایاں مہارت، ہنر اور بصیرت کو ظاہر کرتے ہیں۔ Mayday Fly to 2022 کنسرٹ سے توقع کی جاتی ہے کہ وہ ایک شاندار، نمونہ بننے والا کام ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور گہرائی سے جدید ہے۔ A' Design Award نقرئی انعام جیتنے والا یہ ڈیزائن ایک انتہائی قابل توجہ اور سراہی جانے والی ایجاد ہے جو فائدہ پہنچاتی اور فن، سائنس، ڈیزائن اور ٹیکنالوجی کی حدود کو آگے بڑھاتی ہے۔ Mayday Fly to 2022 کنسرٹ وہ تخلیق ہے جس پر بے حد رشک کیا جاتا ہے، جو خواہشات کو ابھارتی، مثبت احساسات لاتی اور حیرت اور تحیر کو جنم دیتی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The concert depicts society's current state featuring six classic songs with plenty of on-location shots videos. Through these authentic visuals, it conveys that amidst societal turmoil, the best everyone can do is to excel in their own responsibilities, hoping for the day when normalcy returns. But there is still some benefit that the Earth's environment gains respite from human activities coming to a halt. By supporting each other, after the adversity passes, we will radiate beautiful smiles.
Dimensions & Packaging
The stage has the largest-ever 132-meter-wide LED screen and a 140-meter extended runway stage. The video content employs a parallel universe filming technique with split screens and intertwined stories, illustrating the invisible connections between two unrelated worlds. It symbolizes that despite social distancing or physical separation, the closeness of relationships remains intact as long as hearts are connected, prompting reflection and redefining relationships between people.
Tags
Mayday, Covid-19, Pandemic, Positive Energy, Strength, Mask, Hope
Production Technology
The concert merges classic songs with on-location shots and innovative program design, leading fans to reflect on pandemic experiences. Addressing environmental and humanistic concerns, it forges a deep audience connection and delivers optimism and positive energy.

Demonstrating Mayday's ability to connect through powerful visuals and heartfelt performances, the concert provides solace and hope, underscoring human resilience and unity in overcoming adversity. Showing music is healing and unifying power.
Design Challenge
Organizing a concert amid the pandemic is a daunting task. Every aspect of the performance is interconnected, so any change impacts the entire event. The pandemic's unpredictability and the halt on live events demand constant adjustments and quick responses. Under the belief that "Be the Strength You Need," the team meticulously plan the transition from online to in-person, striving for perfection in every detail. The sight of satisfied smiles and emotional tears from the audience validates their hard work.
Research
Be the Strength You Need. Transitioning from online to in-person, the concert owes its success to the efforts of society's fight against COVID-19. As it concludes, Mayday shares heartfelt reflections and counts down to the new year with fans. Dazzling fireworks were bidding farewell to the pandemic and resonating deeply with the audience. This concert signifies hope and unity in the post-pandemic era, setting a new standard for live events with its innovative fusion of music and visual artistry.
Inspiration
In 2020, due to Covid-19 lockdowns, social and large-scale events worldwide were halted. To uphold their annual "Mayday in May" tradition, Mayday hosted Taiwan's first no-audience online concert, "Mayday Live in the Sky," at Taipei Stadium. This groundbreaking event garnered over 40 million views, providing significant encouragement during uncertain times. As the pandemic eased, Mayday continued this concept with their Fly to 2022 tour, marking their return to live performances.
Project Duration
The project started in January 2022 in Taichung and toured around the world.
Operation Flow
Fans initially skeptical of the "missing" theme were deeply moved by the concert. The song "Braveness+Breakthrough Day", accompanied by visuals depicting people's daily struggles, evoked tears, particularly among those facing hardships. Through stage design, lighting, and the program, the concert expressed profound feelings of longing, transforming the unspoken words and unperformed songs of isolation into an unforgettable experience that inspired the audience with positive energy and courage to begin anew.
Team Members
Concert Director:YuHsuan Wu
Concert Associate Director:SihJie Chen
Production Manager:TungHan Yu
Visual Director:YenChih Chen / YuHsiang Cheng / KuanWen Chen
Visual Design:YenChih Chen / YuHsiang Cheng / HuanSheng Chiu
Stage Design:YiJou Lin
Lighting Design:HsiangLin Wu / SsuChi Chen
Laser Design:ChenChieh Hsia / YuTe Hsu
Live Sound Design:ChihYang Chuang / ShihChieh Huang / LeungKing Au / YenKai Chuang
Image Credits
B'IN MUSIC INTERNATIONAL LIMITED

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