Onyx بیک پیک by Ana Golubic Brozovic is a highly esteemed winner of the very prestigious 2025 A' Design Award کانسی انعام in فیشن اور سفری لوازمات ڈیزائن Competition Category.

کانسیلوازمات· 2025

Onyx بیک پیک

by Ana Golubic Brozovic

Client: Ana Golubic Brozovic

A' Design Award کانسی انعام Winner in لوازمات Category

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Verified Award Winner
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Colors

The Design

About Onyx بیک پیک

ایک صاف اور سادہ شکل میں سمایا ہوا کثیر الاستعمال ڈیزائن ہی Onyx بیک پیک کو منفرد اور لازوال بناتا ہے۔ Onyx کو ہموار چمڑے سے مہارت کے ساتھ تیار کیا گیا ہے اور یہ کسی بھی اضافی بھاری تفصیلات سے پاک ہے۔ مستطیل شکل کے خول کے مرکز میں ایک زپ ہے جو بیک پیک کی پوری لمبائی کے ساتھ چلتی ہے۔ دو ایڈجسٹ ہونے والے ہینڈلز حکمت عملی کے ساتھ لگائے گئے ہیں اور انہیں گھمایا جا سکتا ہے تاکہ زپ پہننے والے شخص کی پشت کی طرف ہو۔ اس طرح بیک پیک میں داخلہ چھپا ہوا اور محفوظ ہو جاتا ہے۔ بیک پیک ایک محفوظ اور تحفظ یافتہ چھوٹے غار میں تبدیل ہو جاتا ہے۔

The Recognition

About the A' Design Award کانسی انعام

Onyx بیک پیک A' Design Award کانسی انعام کا فاتح ہے، جو ان ممتاز ڈیزائنز کو دیا جانے والا انتہائی باوقار اعتراف ہے جو تخلیقی صلاحیت، چالاکی اور ذہانت سے پہچانے جاتے ہیں۔ کانسی کے فاتحین نہایت ماہرانہ اور حیرت انگیز طور پر تخلیقی نمونے ہیں جو اپنے ڈیزائنرز کے وسیع تجربے، تخیل اور ذہانت کی تصدیق کرتے ہیں۔ Onyx بیک پیک سے توقع کی جاتی ہے کہ وہ ایک نہایت قدر کی جانے والی، سراہی جانے والی اور عزیز شے ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور جدید ہے۔ A' Design Award کانسی انعام جیتنے والا یہ ڈیزائن فن، سائنس، ڈیزائن اور ٹیکنالوجی میں بہترین طریقوں کو شامل کرتا ہے اور تفصیلات پر توجہ میں ممتاز ہے۔ Onyx بیک پیک ضروریات کو خوبصورتی سے پورا کرتا، خواہشات کو چھوتا، جذبات کو مسحور کرتا اور تجسس کو اپیل کرتا ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Onyx, the minimalist style backpack, represents timeless design. Simple lines accentuate and pay respect to the beauty of high quality leather material. There are no heavy details, only functional design solutions. In the centre of rectangular shell is a zipper that follows the whole length of the backpack. Two adjustable handles are strategically placed and can be turned so that the zipper faces the back of the person wearing it.This way entrance into the backpack becomes hidden and protected.
Dimensions & Packaging: Dimensions of ONYX are: Width 300 mm, Depth 70 mm, Height 400 mm. Two longer handles are adjustable in length: 500 - 1100 mm. Short handle is 300 mm long.
Tags: backpack, bag, simplicity, multifunctional, minimal design, raw material, leather, vegan leather, responsible, long lasting, eternal, fair made, safe
Production Technology: In production we put our biggest efforts into creating as little waste as possible, 0% is our goal. That is why cut has to be thought thru very carefully. Onyx cut is simple: two rectangular pieces for the shell, two long and one short stripe for the handles. Shell is padded with heavy cotton lining which has two small pockets. All these pieces are flexible and can easily be fit into the material so there is almost no waste. Onyx comes in real leather or eco, vegan leather version.
Design Challenge: I had an idea what the backpack should look like, I also knew how I want to make it multifunctional. It had to be practical and also look nice. Outside features were as equally important as inside performances and durability. Designing and prototype production was first challenge. Next challenge I faced was finding high quality leather, and last one was finding small family production willing to produce it. When all those challenges were met and successfully fulfilled, Onyx was ready for public.
Research: Multifunctional, minimal design that gives more than eye can see is easily adapted into many styles. By removing all unnecessary details, what we have left is pure, simple design with accent on the raw material. I can choose if I want to make the big zipper visible and part of the design or I can hide it and leave only material and connecting stich to be seen. This is not just a visual decision it is also the one regarding safety of my belongings.
Inspiration: During everyday comute on public transport or while traveling abroad, I was often faced with safety of personal belongings. Backpack is always my first choice regarding the type of bag I carry around. It keeps my hands free, it is practical, it sits carefree on my back. Which is also a problem because its opening is out of my sight. That is how the idea of "hidden" zipper came to my mind. And it had to be packed into stylish, minimal design which adapts easily into many fashion styles.
Project Duration: The project started June 2024 and was finalised in July 2024, in Cakovec, Croatia.
Operation Flow: Multifunctional designs have always been my passion, and when they are supported by high quality materials and made in nature and human friendly environment, they become eternal. They live forever. Onyx is not only a backpack, it is also a safe little cave for all our daily necessities. He is our loyal companion in everyday life from work to casual stroll, from sightseeing to evening in the club. Onyx is not just a bag, it is important and precious addition to our lifestyle.
Image Credits: Image #No 1: Photographer Mare Milin, Komad Collection, 2018., Images #No 2 - #No 5: Photographer Tomislav Brozović, Onyx, 2025.