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White Album میوزک البم پیکیجنگ by Cons Pros

White Album میوزک البم پیکیجنگ by Cons Pros is a highly esteemed winner of the very prestigious 2026 A' Design Award کانسی انعام in پیکیجنگ ڈیزائن Competition Category.


کانسیپیکیجنگ· 2026

White Album میوزک البم پیکیجنگ

by Cons Pros

Client: Cons Pros

A' Design Award کانسی انعام Winner in پیکیجنگ Category

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Verified Award Winner

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Colors

The Design

About White Album میوزک البم پیکیجنگ

وائٹ البم ایک میوزک البم کے لیے تیار کیا گیا پیکیجنگ ڈیزائن ہے، جسے قابلِ تعمیر خلائی جہاز کے ماڈل کی شکل دی گئی ہے۔ بیرونی ڈبہ خالص سفید ہے اور اس میں خاکہ نما نقش و نگار والا سلپ کیس رکھا گیا ہے، جس پر یووی پرنٹنگ قوسِ قزح جیسی روشنی منعکس کرتی ہے۔ ڈھکن کو چاندی کی فوائل اسٹیمپنگ اور سہ جہتی گرافک سے سجایا گیا ہے۔ دو پینل اور ایک شفاف کیبن مل کر پرندے سے متاثر ایک جہاز کی شکل اختیار کر لیتے ہیں، جو ڈیسک ٹاپ کی زینت اور فون اسٹینڈ دونوں کا کام دیتا ہے۔ ایک این ایف سی چپ ڈیجیٹل البم تک رسائی فراہم کرتی ہے، جبکہ سی ڈی بنیادی حصے میں محفوظ رہتی ہے۔ بولوں کی کتابچہ کھول کر ایک پوسٹر بن جاتا ہے۔

The Recognition

About the A' Design Award کانسی انعام

White Album میوزک البم پیکیجنگ A' Design Award کانسی انعام کا فاتح ہے، جو ان ممتاز ڈیزائنز کو دیا جانے والا انتہائی باوقار اعتراف ہے جو تخلیقی صلاحیت، چالاکی اور ذہانت سے پہچانے جاتے ہیں۔ کانسی کے فاتحین نہایت ماہرانہ اور حیرت انگیز طور پر تخلیقی نمونے ہیں جو اپنے ڈیزائنرز کے وسیع تجربے، تخیل اور ذہانت کی تصدیق کرتے ہیں۔ White Album میوزک البم پیکیجنگ سے توقع کی جاتی ہے کہ وہ ایک نہایت قدر کی جانے والی، سراہی جانے والی اور عزیز شے ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور جدید ہے۔ A' Design Award کانسی انعام جیتنے والا یہ ڈیزائن فن، سائنس، ڈیزائن اور ٹیکنالوجی میں بہترین طریقوں کو شامل کرتا ہے اور تفصیلات پر توجہ میں ممتاز ہے۔ White Album میوزک البم پیکیجنگ ضروریات کو خوبصورتی سے پورا کرتا، خواہشات کو چھوتا، جذبات کو مسحور کرتا اور تجسس کو اپیل کرتا ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The outer packaging features a pure white box with a sketch patterned slipcase outlining a spacecraft form. The character Bai is UV printed on the front, while the back model parts precisely form the name Zhang Yuan. The lid is silver hot stamped with the title and a three dimensional graphic, expressing mechanical aesthetics. Inside, two panels and a transparent cabin assemble into the Feathered Craft, functioning as both a desktop ornament and phone stand. An NFC chip provides instant digital access, while the CD is stored in the base. Large format lyrics expand into a poster, building the universe of White.
Dimensions & Packaging
Size 280 x 202 x 62 mm
Packaging includes a pure white rigid box with sleeve. The front features transparent UV printing of White with rainbow light effects and the back forms “Zhang Yuan”through panel graphics. The lid uses silver foil stamping and silver print.
ABS parts include all components base NFC tag and CD. Transparent acrylic encloses the NFC structure. The assembled piece becomes a bird inspired spacecraft display and phone stand. Accessories include a manual stickers and a poster lyric booklet.
Tags
Album, Assembled Model, Spacecraft, White, Bird, NFC Interaction, Dream for Boys
Production Technology
The design integrates graphic art with 3D modeling. Visuals are deconstructed into assembly components, while 3D line drawings are adapted for print. Centered on the theme of White, natural paper and ABS eco plastic are combined with holographic silver, foil stamping, and laser printing to create rainbow light effects. Techniques include transparent UV and holographic foil card, with an embedded NFC chip enabling digital interaction, accompanied by a CD and stickers, balancing structure, texture, and technology.
Design Challenge
The core challenge included transforming abstract concepts, the artists image, and the 3D form of the logo into a mass producible assembly model. The design needed to balance structural strength, assembly experience, NFC interaction, CD storage, and phone-stand functionality, ensuring a seamless integration of artistic expression, industrial structure, and practical use, while maintaining precision and conceptual integrity.
Research
Through market research, we defined Zhang Yuan's image of sunshine and dreams, fan expectations, and the concept of White. Inspired by the studio logo, the design integrates a model kit, NFC interaction, and spacecraft stickers. Based on the artist team's requirements, our design team led overall planning, graphic design, and structural development. The final outcome unifies album, model, artist identity, and digital music, combining collectible, assembly, practical, and commemorative value.
Inspiration
The overall design of White is inspired by a boy toy model kit, incorporating the form of a spacecraft. When assembled, it transforms into a white bird in flight, also representing the three dimensional form of Zhang Yuan Studio logo. Zhang Yuan, known as Bird, is seen as bright and warm. Bird can fly reflects his simple yet determined belief in pursuing dreams. The album symbolizes a boy assembling his dreams through talent and effort, finally soaring onto a radiant stage.
Project Duration
September to December 2025
Operation Flow
Unboxing: the sleeve subtly reveals Zhang Yuan, while the UV printed White reflects rainbow light.
Assembly: parts are detached and built into a flying bird using the silver printed manual, embodying the Bird can fly dream.
Interaction: tap the NFC chamber to access the digital album; the base stores a holographic CD with light shifting white graphics.
Creation: add spaceship stickers to transform the bird into a cosmic vessel.
Listening: unfold the poster style lyric booklet with color coded songs, completing the ritual of White.
Team Members
Art Director: Pine
Designer: Nap, Pom, Somei
Image Credits
PHOTO COPYRIGHT: CONS PROS

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