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The Big Book of Bullshit کتاب by Lisa Winstanley

The Big Book of Bullshit کتاب by Lisa Winstanley is a highly esteemed winner of the very prestigious 2020 A' Design Award نقرئی انعام in پرنٹ اور شائع شدہ میڈیا ڈیزائن Competition Category.


چاندیپرنٹ· 2020

The Big Book of Bullshit کتاب

by Lisa Winstanley

Client: Lisa Winstanley

A' Design Award نقرئی انعام Winner in پرنٹ Category

57,810

Verified Award Winner

Verify Award Status for #87320

Colors

The Design

About The Big Book of Bullshit کتاب

The Big Book of Bullshit اشاعت سچائی، بھروسے اور جھوٹ کی ایک تصویری کھوج ہے اور اسے 3 بصری طور پر جڑے ہوئے ابواب میں تقسیم کیا گیا ہے۔ سچائی: دھوکہ دہی کی نفسیات پر ایک واضح مضمون۔ دی ٹرسٹ: تصور ٹرسٹ اور دی لائز پر ایک بصری تحقیقات: دھوکہ دہی کی ایک تصویری گیلری، یہ سب دھوکہ دہی کے گمنام اعترافات سے ماخوذ ہے۔ کتاب کی بصری ترتیب Jan Tschichold کی "Van de Graaf canon" سے متاثر ہوتی ہے، جو کتاب کے ڈیزائن میں کسی صفحے کو خوشگوار تناسب میں تقسیم کرنے کے لیے استعمال ہوتا ہے۔

The Recognition

About the A' Design Award نقرئی انعام

The Big Book of Bullshit کتاب A' Design Award نقرئی انعام کا فاتح ہے، جو دلکش، عالی شان اور متاثر کن اعلیٰ ترین درجے کے ڈیزائنز کو دیا جانے والا غیر معمولی طور پر باوقار اعتراف ہے۔ نقرئی انعام کے فاتحین نہایت درخشاں اور بے حد تخلیقی کام ہیں جو اپنے ڈیزائنرز کی نمایاں مہارت، ہنر اور بصیرت کو ظاہر کرتے ہیں۔ The Big Book of Bullshit کتاب سے توقع کی جاتی ہے کہ وہ ایک شاندار، نمونہ بننے والا کام ہوگا جو قابل ذکر حد تک پیشہ ورانہ اور گہرائی سے جدید ہے۔ A' Design Award نقرئی انعام جیتنے والا یہ ڈیزائن ایک انتہائی قابل توجہ اور سراہی جانے والی ایجاد ہے جو فائدہ پہنچاتی اور فن، سائنس، ڈیزائن اور ٹیکنالوجی کی حدود کو آگے بڑھاتی ہے۔ The Big Book of Bullshit کتاب وہ تخلیق ہے جس پر بے حد رشک کیا جاتا ہے، جو خواہشات کو ابھارتی، مثبت احساسات لاتی اور حیرت اور تحیر کو جنم دیتی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception
Dimensions & Packaging
235mm x 285mm finished size
198 pages
Tags
Book Design, Layout, Typography, Illustration, editorial
Production Technology
Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
Design Challenge
There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit!
Research
Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.

The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.

Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars.
Inspiration
Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
Project Duration
project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
Operation Flow
This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit

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