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Beauty United Space Salon Interyer Dizayni by John Sun and Renee Zhu

Beauty United Space Salon Interyer Dizayni by John Sun and Renee Zhu is a highly esteemed winner of the very prestigious 2020 A' Design Award Oltin Mukofoti in Ichki Makon va Ko'rgazma Dizayni Competition Category.


OltinInterer· 2020

Beauty United Space Salon Interyer Dizayni

by John Sun and Renee Zhu

Client: DDDD Creative Company

A' Design Award Oltin Mukofoti Winner in Interer Category

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Verified Award Winner

Verify Award Status for #104564

Colors

The Design

About Beauty United Space Salon Interyer Dizayni

Beauty United Space — Xitoyning Uxan shahrida joylashgan soch va go'zallik saloni. Interyer taxminan 220 kvadrat metr maydonni egallaydi hamda soch olish, soch turmagi va pardoz xizmatlarini bir joyda jamlaydi. Brend identifikatsiyasining asosiy ranglari hududlarni ajratib turadi va kuchli rang kontrastlarini yaratadi. Butun makon bo'ylab avtobusning mavhum elementlari mavzu sifatida qo'llanilgan. Materiallar qatoriga oldindan tayyorlangan terrazzo panellari, tsement plitkalari, ko'zguli va sayqallangan zanglamas po'lat hamda quyma plastik stullar kiradi. Interaktiv hududlar va mahsulot ko'rgazmalari tashrif buyuruvchilarga brendni tushunishga yordam beradi.

The Recognition

About the A' Design Award Oltin Mukofoti

Beauty United Space Salon Interyer Dizayni A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Beauty United Space Salon Interyer Dizayni misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Beauty United Space Salon Interyer Dizayni kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Dimensions & Packaging
About 220 square meters.
Tags
Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Production Technology
Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Design Challenge
The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Research
Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Inspiration
The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Project Duration
The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Operation Flow
B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Team Members
Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Image Credits
Photographer: Sensor Images

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