Moose Piss Reklama animatsiyasi by Bruno Cintra

Moose Piss Reklama animatsiyasi by Bruno Cintra is a highly esteemed winner of the very prestigious 2021 A' Design Award Oltin Mukofoti in Film, Video va Animatsiya Dizayni Competition Category.

OltinFilm· 2021

Moose Piss Reklama animatsiyasi

by Bruno Cintra

Client: Hermoso Compadre

A' Design Award Oltin Mukofoti Winner in Film Category

68,818

Verified Award Winner

Verify Award Status for #119093

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Moose Piss Reklama animatsiyasi

Moose Piss — pivo brendini bozorga chiqarish kampaniyasining asosiy qismi sifatida yaratilgan reklama animatsiyasi. Animatsiya 40 soniya davom etadi, soniyasiga 12 kadr tezlikda ishlaydi va 4K sifatida ishlab chiqarilgan. Qo'lda chizish illyustratsiya va raqamli rangtasvir bilan uyg'unlashtirilgan bo'lib, kompozitsiya va ovoz montaji uchun grafik dasturlardan foydalanilgan. Pivo brendining xarakteriga mos kelishi uchun beodob va hazil-mutoyibali uslub tanlangan. Syurreal olamni yaratish maqsadida tabiiy elementlar qayta stillashtirilgan. Animatsiya onlayn video va ijtimoiy media platformalari uchun mo'ljallangan.

The Recognition

About the A' Design Award Oltin Mukofoti

Moose Piss Reklama animatsiyasi A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Moose Piss Reklama animatsiyasi misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Moose Piss Reklama animatsiyasi kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project was created to be the main part of the beer launch campaign.
I used manual drawing techniques, combined with illustration and digital painting. In addition, 3 software were used to assist in the composition.
Dimensions & Packaging: A digital animation, meant to run on YouTube, Vimeo, Facebook and Instagram. It is 40 seconds long, with a frame rate of 12 frames/second. The resolution is 4k.
Tags: Beer, Animation, Illustration, design, modern.
Production Technology: Manual draw and graphic software like Photoshop, After Affects and Audition.
Design Challenge: Choose a style that matches the product's proposal.
Research: I researched how the target audience would react to an animation like this, turning points and impact for the brand. As insights, I realized that the public likes to try products with bold communication, which reinforced the desired concept.
Inspiration: I looked for an irreverent style that matched the beer brand. A modern and humorous illustration, to make a perfect combination with beer. In addition, I was also inspired by natural elements, and restyled them to create a "surreal world" for the animation.
Project Duration: 2 months.
Operation Flow: it is supposed to run on several players, and you can find the key points in seconds 04 ', 10', 20 ', 26' and 30'.
Patents: No patents.
Team Members: Bruno Cintra
Image Credits: No copyrights.