Oltin Hashamat · 2021
Aurum Oltin Varaq Qadoqlash
- A' Design Award Oltin Mukofoti 2021 in Hashamat
- CLIENT: Aurum
- Estimated Number of Design Views: 102,001
- Verification code 009C16D21E · Verify this award
Colors
About Aurum Oltin Varaq Qadoqlash
Aurum — yeyiladigan oltin varaq uchun mo'ljallangan sovg'a qutisi. Ushbu qadoq xomashyoni premium chakana mahsulot sifatida taqdim etadi. Quti tuzilishi zargarlik buyumlari qadog'iga ishora qiladi. Brend nomi o'yib yozilgan anodlangan oltin rangli metall plastina qutini yopib turadi va magnitli qulf vazifasini bajaradi. Teksturali qog'oz, oltin folga bilan bosma va nuqtali UV lok tashqi yuzani tashkil etadi. Yuqori qatlamdagi lenta maxsus buyurtma asosida tayyorlangan pinsetni ushlab turadi, shu tufayli juda yengil oltin varaqni osongina olish mumkin. Shaffof varaq pastdagi oltin varaqni himoya qiladi. Quti o'lchamlari 88 x 90 x 65 millimetrni tashkil etadi.
About the A' Design Award Oltin Mukofoti
Aurum Oltin Varaq Qadoqlash A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Aurum Oltin Varaq Qadoqlash misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Aurum Oltin Varaq Qadoqlash kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.
Press Kit
- Unique Properties
- Client is a manufacturer of gold leaf. Instead of selling raw materials (thin gold leaves to craftsman or desert ingredients shops), we recommend client to develop a new brand that sell premium edible gold leaf to customers (expand the business model from B2B to B2C). We have designed a premium gift box for the new brand. The gift box is specially designed with glamour and elegance which is made of edible grade material. It comes with a bespoke tweezer to ensure easy application.
- Dimensions & Packaging
- W88mm x D90mm x H65mm
- Tags
- luxury, gold, premium, packaging
- Production Technology
- As AURUM is a new concept of product to market, luxurious touch is essential to be delivered to customers. The box structure and mechanics reference from luxurious jewelry packaging. The box is sealed by an anodized golden metal plate with brand name engraved, and the plate work as the magnetic lock for the packaging. For the outer texture, we used several gold foil stamping effects plus textured paper, with a touch of spot UV to create a unique hand touch. The package box is in several layers, top layer with a small ribbon to hold a small tweezer for pick up the gold leaf. Second layer is a translucent paper with brand name stamped, well protecting the prestige gold leaf, while at the same time create a higher class image for the product.
- Design Challenge
- Hardest part will be the structure and printing effect; as AURUM is a box of gold leaves, it is easily to associate the shininess and texture by applying gold foil printing on the packaging surface. However we would like to go further and more extra-ordinary, we use a matt texture paper and add silver foil on top, then go thru 4C printing on the foil to add on different gradient of gold colors on it. To ensure the color stay on silver foil is challenging.
- Research
- We've done a lot of research about the characteristics of gold leaves, e.g. manufacturing process, usage etc. Research are mainly collecting data and insight via internet.
- Inspiration
- With its special qualities of shininess and rareness, genuine gold leaves are traditionally representing prestigious, luxurious and high quality. Thus we would like to show these characteristics thru the packaging. The process of making gold leaves is by hammering a piece of gold for over 20,000 times, to obtain the finest quality and thinnest texture. For this reason, the gold foil graphics on packaging has an irregular shape to show the making of process of gold leaves. We also reference from the structure of jewelry boxes on the packaging box structure, in order to deliver the luxurious touch.
- Project Duration
- Starts in Dec 2019 to Aug 2020
- Operation Flow
- First we do a lot of market research about the gold leaves packaging, and we also research on varies food-grade material for the packaging. Also we have suggest to include a small tweezer for holding the tiny gold leaves (gold leaves are so feather weight that can be blown away easily)
