SIG Design tomonidan Blue Frog Bar Va Restoran

SIG Design tomonidan yaratilgan Blue Frog Bar Va Restoran — Ichki Makon va Ko'rgazma Dizayni tanlov toifasida nufuzli 2022 A' Design Award Temir Mukofoti mukofotining yuqori baholangan g'olibidir.

TemirInterer· 2022

Blue Frog Bar Va Restoran

muallif: SIG Design

Mijoz: Blue Frog

Interer toifasida A' Design Award Temir Mukofoti g'olibi

19,467

Tasdiqlangan mukofot g'olibi

#127951 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Blue Frog Bar Va Restoran haqida

Blue Frog grilda pishirilgan taom va kokteyllar bilan ta'minlaydi. Dizayn zamonaviy Amerika madaniy xususiyatlarini ko'rsatish uchun talab qilinadi. Turli xil ijtimoiy vaziyatlarni qondirish uchun ochiq va bo'sh joy yaratish uchun iste'molchilar yoqimli ovqatlanish tajribasiga ega bo'lishlari mumkin. Noyob 100 ta tortishish madaniyati mijozlarga hayajon va qiyinchilik keltiradi. Shu sababli, bar butun kosmosga hayajonni etkazish uchun vizual markazdir. Yuqori sifatli makon yaratish uchun turli xil materiallar, ko'p qatlamli shakllar va badiiy bezaklar qabul qilinadi.

Tan olinish

A' Design Award Temir Mukofoti haqida

Blue Frog Bar Va Restoran A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Blue Frog Bar Va Restoran yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Blue Frog Bar Va Restoran puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Blue Frog is providing grilled food and cocktails. The design needs to show modern American cultural features. Create an open and free space to meet different social situations, then consumers can have an enjoyable dining experience. The unique 100 shots culture brings excitement and challenge to customers. Therefore, the bar is the visual center to transmit excitement to the entire space. Various materials, multi-layered shapes and art decoration are adopted to create a high-quality space.
O'lchamlar va qadoqlash: The project area is 404 sqm.
Teglar: restaurant, bar, Modern American, artworks
Ishlab chiqarish texnologiyasi: Desktop research and on-site market research.
Dizayn muammosi: The shopping mall where the project is located is very crowded and competition is fierce. Competitor shops are located in the upper reaches of the flow, and the cost of store decoration is high. How to attract consumers' attention while strictly controlling costs is a big challenge.
Tadqiqot: Type of Research: Internet research, offline market research of competitors.
Research Objectives: Blue frog, other western restaurants and bar, and stores in the same shopping mall.
Participants: Chunhai Du, Honghui Shen
Insights: Young people would like space which can meet their demands of various social situations. The brand has [100shots]wall to make the connection with customers.
Ilhom: Blue Frog is a western food brand with typical American culture. But the brand image is aging and cannot attract young consumers. Through market research and brand culture analysis, SIG Design extended the concept to: enjoyable，exciting and quality. In order to build an open space that meets many social situations and pass the excitement of 100 shots spirit, a variety of materials, shapes and artworks are utilized to create a quality space.
Loyiha muddati: The project located in Nanjing IST started in July 2020 and finished in December 2020.
Ish jarayoni: /
Jamoa a'zolari: Creative director: Ray Lee
Interior designers: Chunhai Du, Honghui Shen
Graphic designers:Fangting Zhong
Rendering: Yinhui Gu
Rasm mualliflari: Image #1-#5 photographer: Nick Sing