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Conlia Home Image Store Chakana Savdo Interyer Dizayni by Zehua Zheng

Conlia Home Image Store Chakana Savdo Interyer Dizayni by Zehua Zheng is a highly esteemed winner of the very prestigious 2022 A' Design Award Bronza Mukofoti in Ichki Makon va Ko'rgazma Dizayni Competition Category.


BronzaInterer· 2022

Conlia Home Image Store Chakana Savdo Interyer Dizayni

by Zehua Zheng

Client: Conlia Home

A' Design Award Bronza Mukofoti Winner in Interer Category

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Verified Award Winner

Verify Award Status for #140278

Colors

The Design

About Conlia Home Image Store Chakana Savdo Interyer Dizayni

Conlia Home Image Store — Xitoyning Szyanmen shahridagi uy jihozlari brendi uchun yaratilgan chakana savdo interyeri. Dizayn an'anaviy xitoy me'morchiligi va sharq oilaviy turmush tarzidan ilhomlangan. Yog'och tomirlar va zanglamaydigan po'lat farmalar va deraza panjaralarini eslatadi. Polipropilen plitalar, rotang to'quv va yumshoq matolar tabiiy tekstura qo'shadi. Yarim ochiq va simmetrik joylashuv ichki va tashqi makonni bog'laydi. Funktsional zonalar to'liq ajratilmasdan, balki bir-biriga bog'langan holda, ko'p qatlamli makon hosil qiladi. Mavzuli sahna modullari turli xona muhitlarini namoyish etib, tinch xarid qilish tajribasini ta'minlaydi.

The Recognition

About the A' Design Award Bronza Mukofoti

Conlia Home Image Store Chakana Savdo Interyer Dizayni A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Conlia Home Image Store Chakana Savdo Interyer Dizayni yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Conlia Home Image Store Chakana Savdo Interyer Dizayni ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Inspired by traditional Chinese architectural style and oriental family lifestyle, the brand concept store follows the notion of natural, comfortable and elegant, and is committed to providing home users with proposals for a better life through the integration of traditional elements and modern techniques, and to creative a localized home life collection platform.
Tags
Natural, comfortable, oriental features, domesticity, elegant household items
Production Technology
The store made of logs and stainless steel refers to features of traditional Chinese architecture, such as trusses and window grilles, and uses modern stainless steel, pp sheet and other materials to connect the whole space instead of completely separating functional areas, therefore creates a layered space. Furthermore, the application of rattan-weaving materials and soft fabrics also brings natural and elegant oriental features to the store.
Design Challenge
1. Employ traditional culture to make appropriate modernization adjustments to traditional architectural elements, and recreate in materials, structure, techniques, etc.;
2. Develop thematic and delightful scene modules to give advice for a better life.
Research
The research on modern home stores found that, with the continuous growth of the consumption level of Chinese residents, people began to express their taste though home decoration; Moreover, the return and development of traditional culture has spawned more creations based on traditional aesthetics.CONLIA HOME integrates oriental humanistic aesthetics and home decoration to create a general store highlighting local features. In addition, there are no other similar brands in China insofar.
Inspiration
The brand concept store is designed for inheriting and carrying forward traditional Chinese culture and architectural art, and is committed to conveying the idea of natural residence through modern creation techniques.
The new pursuitsChinese people for a better life arouses their aesthetic taste in the national cultural psychology. Characteristics of traditional Chinese architecture reflects the traditional culture and spiritual realm of people.
Project Duration
Guangzhou, Guangdong province witnessed the launch of this project in July, 2021, and it was completed in Jiangmen, Guangdong Province, in December, 2021.
Operation Flow
1. The semi open store design and the squire and symmetrical layout connect the inside and outside, appear transparent and natural,and attractive to consumers.
2. Diversified functional areas constitute modularized scenes with different themes, thus improve the in store shopping experience.
3. The application of elements in traditional Chinese architecture, with materials of different textures and colors, endows the space with traditional humanistic aesthetic appeal.
Team Members
Designer: ZE HUA ZHENG
Designer: WANG YING PAN

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