C700 Ochiq Havoda Sport Poyabzali by Cgx Shanghai Sporting Goods Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award Oltin Mukofoti in Poyabzal, Tufli va Etik Dizayni Competition Category.
OltinPoyabzal· 2024
C700 Ochiq Havoda Sport Poyabzali
by Cgx Shanghai Sporting Goods Co., Ltd.
Client: CGX (Shanghai) Sporting Goods Co., Ltd.
A' Design Award Oltin Mukofoti Winner in Poyabzal Category
Verified Award Winner
Verify Award Status for #152574The Design
About C700 Ochiq Havoda Sport Poyabzali
C700 — shahar faoliyatlari uchun mo'ljallangan ochiq havoda sport poyabzali. Poshnasi egiluvchan TPU materialidan tayyorlangan bo'lib, oyoq gumbazini qo'llab-quvvatlash uchun egri shaklga ega. Nafas oluvchi to'r mato, ikki tomondagi mikrotolali texnik mato va rezinalashtirilgan ustki qism barqarorlik va oyoqni o'rab turuvchi hissiyot beradi. Qo'llab-quvvatlovchi karkas kuchli zarbalar ostida poyabzalning barqarorligini saqlaydi va oyoq charchashini kamaytirishga yordam beradi. Rezina taglik yengil bo'lib, ko'plab yo'l yuzalarida yaxshi tutilishni ta'minlaydi. Minimalistik shakl shahar arxitekturasi va tabiiy bog'lardan ilhomlangan bo'lib, tabiiy xaki rang sxemasiga ega.
The Recognition
About the A' Design Award Oltin Mukofoti
C700 Ochiq Havoda Sport Poyabzali A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. C700 Ochiq Havoda Sport Poyabzali misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. C700 Ochiq Havoda Sport Poyabzali kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The C700 is an ideal outdoor sports shoe for urban activities, with a perfect balance between functionality and design. The heel, made of flexible TPU material, is curved to support the arch, and the breathable mesh with supportive tech fabric on both sides and rubberised upper offers excellent stability and wraparound feel. The modern and minimalist design is inspired by urban architecture, allowing the personality of user to shine through.
- Dimensions & Packaging
- Dimensions 330 mm x 200 mm x 160 mm
- Tags
- Light outdoor sports shoes, fashionable styling, breathable protection, comfortable to wear, all terrain antislip
- Production Technology
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, providing better support and protection for feet. Flexible TPU material, breathable mesh, microfibre tech fabric on both sides for support, and an upper wrapped toe with rubber tabs provide a more comfortable, breathable, stable, and wraparound feel. In addition, Vibram unique rubber formula makes the sole lightweight and provides non-slip gripping on all kinds of road surfaces.
- Design Challenge
- The challenge was to balance between the design elements that would complement functionality and style, thus bringing a new sporting experience. The shoe features a top wrap design provides a better sense of toe wrapping. The waistband has technology cloth and rubber sheets that have excellent tensile strength and abrasion resistance, reducing wear and tear due to impact during strenuous exercise. The simple styling combines a natural colour scheme with a personalised design for a unique look.
- Research
- Outdoor sports have taken off across the globe, with people becoming more health conscious and connected to nature and placing higher expectations on footwear as important sports equipment. Sports shoes designed for outdoor activities often have a conservative design and lack personalisation, which makes them less suitable for urban street style. Using advanced craftsmanship and high quality materials, the incorporation of fashion elements gives the C700 an attractive look.
- Inspiration
- The design team found inspiration in both urban architecture and natural parks and skillfully combined these contrasting styles to create a unique aesthetic experience for users. The overall shape is simple and smooth, with a checkered texture that complements the minimalist style of modern cities. The brand logo is subtly incorporated in the middle to reinforce its identity. In addition, the natural khaki colour scheme and dynamic wavy lines on the sole capture the outdoor vibe.
- Project Duration
- It was developed in July 2023 in Shanghai and launched in January 2024 in China.
- Operation Flow
- Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, reducing the risk of foot exostosis and sprain of the ankle. The curved arch design of the sole provides a natural fit for the user's foot. Combined with the flexible TPU heel, it greatly enhances the stabilising effect and effectively disperses the force of the sole, reducing foot fatigue. Vibram's unique rubber formula with multi-directional non-slip tooth texture ensures all-terrain anti-slip.
- Team Members
- Guanghui Wang
Miao He
Allen Sun
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