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Montigo Experience Store Savdo Maydoni Dizayni by Chong Hean Teo

Montigo Experience Store Savdo Maydoni Dizayni by Chong Hean Teo is a highly esteemed winner of the very prestigious 2025 A' Design Award Temir Mukofoti in Ichki Makon va Ko'rgazma Dizayni Competition Category.


TemirInterer· 2025

Montigo Experience Store Savdo Maydoni Dizayni

by Chong Hean Teo

Client: Montigo

A' Design Award Temir Mukofoti Winner in Interer Category

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Verified Award Winner

Verify Award Status for #170408

Colors

The Design

About Montigo Experience Store Savdo Maydoni Dizayni

Montigo's Hydration Haven Singapurning Ion Orchard savdo markazidagi egri chiziqli, immersiv do'kon orqali ekologik ongli savdo maydonini qayta belgilaydi. Dinamik egri videodevor asosida qurilgan dizayn bir martalik plakatlarni moslashuvchan raqamli kontent bilan almashtiradi, material chiqindilar va uglerod izlarini keskin kamaytiradi. Interaktiv lazer o'yish stansiyalari va jonli rang-barang dunyo mijozlarni shaxsiylashtirilgan termoslar yaratishga taklif qiladi. Kinetik jozibani shaxsiylashtirish bilan birlashtiradi.

The Recognition

About the A' Design Award Temir Mukofoti

Montigo Experience Store Savdo Maydoni Dizayni A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Montigo Experience Store Savdo Maydoni Dizayni yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Montigo Experience Store Savdo Maydoni Dizayni puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Montigo’s Hydration Haven redefines eco-conscious retail through a curvilinear, immersive store at Singapore’s ION Orchard. Centered on a dynamic curved videowall the design replaces disposable posters with adaptive digital content, slashing material waste and carbon footprints. Interactive laser-engraving stations and a vibrant “color wonderland” invite customers to craft personalized thermal bottles. Merges kinetic allure with customization.
Dimensions & Packaging
6872mm x 6172mm x 4050mm
approximately 452sqft
Tags
Sustainable Retail Tech, Customization, Curvilinear Architecture, Eco-Conscious Design, Brand Immersion,Montigo
Production Technology
the overview design was first draft in freehand , then transfer into AutoCAD to get it's proper layout. and ultimately build and render the 3D models with sketchup & vray.
Design Challenge
Designing for a compact, transit-adjacent space demanded strategic use of technology and form. The curved video wall addressed spatial constraints by optimizing vertical visibility, ensuring the store stood out amid visual clutter while serving as a sustainable alternative to disposable signage. Durable, locally sourced materials were prioritized to withstand high foot traffic, aligning with circular design principles.
Research
The primary intent was to create a dynamic, interactive environment that mirrors Montigo’s ethos of individuality, vibrancy, and environmental stewardship.
Key goals included:
Elevating the in-store customization journey through tactile and digital touchpoints.
-Capturing attention from fast-moving commuters.
-Reinforcing brand identity through spatial aesthetics.
-Minimizing environmental impact.

The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization.
Inspiration
The store’s architectural language draws direct inspiration from Montigo’s thermal bottle silhouette, translating its ergonomic curvature into a full-scale spatial experience. The undulating facade and interior layout echo the bottle’s fluid form, creating a tangible connection between product and environment.

The curved video wall emerged as a kinetic reinterpretation of Montigo’s customizable ethos.
Project Duration
The design process started in June 2024. Videowall was fabricated in Shenzhen. Renovation started in September 2024 and completed in October 2024 in ION Orchard Singapore.
Operation Flow
The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization. By merging digital allure with tactile engagement and sustainable practices, Montigo’s store has become a landmark of experiential retail - driving footfall, dwell time, and emotional connection to the brand while setting a benchmark for eco-conscious retail design.
Patents
All Copyrights reserved by Chong Hean Teo
Trademark by RPG Commerce Sdn Bhd
Team Members
Teo Chong Hean(Mason)
Image Credits
Image #1: Photographer Ching, Shop Front,2024.
Image #2: Photographer Ching, Product Wall,2024.
Image #3: Photographer Ching, Display Counter,2024.
Image #4: Photographer Ching, Laser Engraving Counter/Cashier,2024.
Image #5: Photographer Ching, Videowall display,2024.

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