Waves Entropy Raqamli San'at by Marta Moretto

Waves Entropy Raqamli San'at by Marta Moretto is a highly esteemed winner of the very prestigious 2017 A' Design Award Oltin Mukofoti in Fotografiya va Foto Manipulyatsiya Dizayni Competition Category.

OltinFotografiya· 2017

Waves Entropy Raqamli San'at

by Marta Moretto

Client: Amrta

A' Design Award Oltin Mukofoti Winner in Fotografiya Category

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Colors

The Design

About Waves Entropy Raqamli San'at

"Waves" asari dengizning umumbashariy tajribasini o'rganib, rassomning ongsiz o'zligiga ma'no qaytarishga intiladi. Uning yaratilishi dengiz to'lqini tasviri bilan boshlangan. Vizual entropiya tenglamasi jismoniy jihatdan rasmiylashtirilgan, so'ngra rentgen effektiga erishish uchun elementlar soddalashtirilgan va ayirib tashlangan. Ushbu noyob, intim nuqtai nazar orqali Marta Moretto o'ziga xos bestiariyni tasvirlaydi. Tasvirlangan shakllar ibtidoiy arxetiplarning namoyon bo'lishi sifatida tushuniladi, ular bevosita Yungning kollektiv ongsizligidan paydo bo'ladi.

The Recognition

About the A' Design Award Oltin Mukofoti

Waves Entropy Raqamli San'at A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Waves Entropy Raqamli San'at misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Waves Entropy Raqamli San'at kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Starting from the photo of a breaking wave, I proceeded as a physical: how he formalizes an equation based on a model that is built the same way I've simplified subtracting elements and I arrived so to formalize a visual equation entropy. The work depending on the distance from which you look takes many forms, as if the water particles were alive. Up close you discover the transformation of the entropia in the process of creation takes place in different forms. Art as a game and socializing element.
Dimensions & Packaging: Printing on plexiglas: L 100 cm H 70cm 0,3 cm
Tags: Waves, Entropy, Clean Energy, Renewable energy, Digital Art
Production Technology: Printing on plexiglas, textile printing, printing on paper, production of carpets, embroideries, jewelry necklaces, Necklaces and Pendants, lamps burano, Plexiglas chandelier. Suitable materials: paper, cloth, Plexiglas, glass, precious stones, led, glitter, colored beads,
Design Challenge: I'd like to enrich my project declining it in other areas such fashion accessories, design, Jewelry, lamps and furniture design
Research: The use of ambiguous interpretation of drawings to assess the personality of an individual is an idea that dates back to Leonardo da Vinci and Botticelli. The interpretation of inkblots was part of a late nineteenth century game. Rorschach was the first systematic approach of this type. According to Jung, our body itself bears the traces of archaic inheritance as our aquatic heritage. The unconscious contains all the potential of life, and is the source of energy, the reservoir of power from which we derive our daily energy and contains the material of our existence.
Inspiration: The wave action is the fundamental way in which energy is transported and transmitted. The waves are an expression of the universal rhythm that orchestrates and sends forth all creation and the development of life on earth.
Project Duration: The project started december 2013 in Genoa, seamlessly, and has been exhibited in the Arte Fiera Genova, 2013, Published in the Catalogue. SeeMeTakeover 2014 - 24 luglio 2014. 25-story-tall billboard in Times Square. See.Me Exhibition, Broadway New York
RomArt, 2015 Roma: 15, 18 Maggio 2015. Published in the Catalogue. HEARTEARTH - AV - VIDEO A Konvent - Barcellona -2015
HEARTEARTH festival - Berlino - Milano, Luglio - Settembre - 2016
Operation Flow: we play? what do you see? Art as a game, it stimulates the imagination, favors the sociality.
Patents: marta moretto 2013
Image Credits: marta moretto