Sinuous ribbons of pristine white concrete cascade through a verdant tropical landscape in WRight Communication's Bocui Pearl Sales Office, an architectural composition that orchestrates an extraordin

WRight Communication's Bocui Pearl Sales Office unfolds across this image as a masterwork of curvilinear architectural choreography where cool-toned materiality meets aqueous spatial experience, prese

A sweeping grand staircase executed in charcoal-grey terrazzo ascends dynamically through a soaring double-height atrium, its monolithic form establishing the primary gravitational anchor while simult

WRight Communication's Bocui Pearl Sales Office manifests as a study in architectural fluidity and spatial transparency, where sinuous curves define an organic compositional vocabulary that privileges

Luminous spatial volumes and refined material articulations define this contemporary architectural interior, where cool-toned neutral surfaces rendered in pale grays, silvery whites, and soft dove ton

Gold Architecture, Building and Structure Design · 2021

Bocui Pearl Sales Office

by Shanghai PTArchitects

A' Design Award 2021 Gold Winner in Architecture, Building and Structure Design
Awarded April 15, 2021
CLIENT: Shanghai PTArchitects
Estimated Number of Design Views: 25,185
Verification code A889FAE1B9 · Verify this award

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About Bocui Pearl Sales Office

Bocui Pearl is a sales office built underground in Guangzhou, China. The site is divided into two parts by a city road twelve meters wide, and the building passes beneath the road to connect the whole area. The underground position reduces noise from traffic and from the city. Three mushroom-shaped structures rise to the surface and serve as vertical circulation. Visitors pass a sunken courtyard, a spring and the main building. White aluminum panels and clear glass form a simple facade. A rainwater collection system and a solar system save water and energy.

WRight Communication's Bocui Pearl Sales Office emerges as a compelling exemplar of contemporary architectural practice that seeks meaningful synthesis between constructed form and natural environment, participating in ongoing dialogues within biophilic design and organic modernism that trace lineages through the flowing geometries of mid-century masters while embracing twenty-first-century parametric possibilities. The work appears to draw upon traditions of landscape architecture where built elements become inseparable from their botanical contexts, creating experiential sequences that unfold cinematically as visitors traverse the serpentine pathway system. The distinctive canopy structures suggest both functional provision of shade and symbolic gestures toward shelter and gathering, their mushroom-like profiles evoking natural forms translated through architectural abstraction into statements of elegant monumentality. Technical achievement manifests in the seamless integration of complex curvilinear geometries with transparent glass systems and water features, demanding precision in construction methodology and sophisticated understanding of material behavior. The chromatic restraint of the architectural palette, limited essentially to variations of white and transparency, allows the tropical vegetation to assume chromatic dominance while the built elements provide compositional structure and spatial definition. One observes a thoughtful consideration of procession and pause, with the pathway creating moments of compression and release, intimate passages alongside expansive water courts, and framed views toward canopy destinations that draw visitors forward through the sequence. The reflecting pools serve multiple functions simultaneously, providing visual expansion through sky reflection, thermal cooling through evaporation, and symbolic associations with purity, clarity, and contemplation that seem appropriate for a space intended to introduce potential residents to a lifestyle vision. The work invites consideration of how commercial architecture might transcend purely transactional purposes to create memorable experiences that establish emotional connections between visitors and place, between aspiration and possibility, between the built and the natural.

Press Kit

Unique Properties: The design of the Sales Office gradually unfolds in a continuous flow of spatial order from the entrance, the reception hall, the sunken courtyard, sales room, model room, and reception room which are presented one after another like a play, prologue of twilight, beginning of a story, growth, lingering and continuation, full view and the end. Highlighted with three mushroom structures as the major joint spots, the whole space represents a well-known Chinese saying which literally means 'in this world all things thrive'.
Dimensions & Packaging: Site Area: 3740.69 sqm.
Floor Area: 1149.52sqm.
Tags: sales Office, vertical landscape, underground, sustainability
Production Technology: The Sales Office is located underground and connected to the ground with the three mushroom-shaped structures. The mushrooms create a sense that they look like real ones that grow from underground like plants. In terms of function, each mushroom structure acts as vertical and flexible transportation space, smoothly connecting both the ground and underground traffic. Through this, pedestrians first enter an open sunken courtyard under the city road, which is supported by a number of structural columns. Passing through the courtyard, a spring and the main body of the building appear. The three parts, i.e. the courtyard, the spring, and the building complement one another. When overlooking the entire area, only the spring is visible, the entire building and courtyard are hidden under the greenery.
Design Challenge: There are certain difficulties in planning the plot. How to turn disadvantages into features become the focus of when investigating the project. In order to avoid noises from urban roads and the city, the architect puts the project underground to create a peaceful atmosphere. Besides, the underground space also provides a unique landscape for drivers on the road, which making their journey more interesting and vivid.
Project Duration: The project started in Nov. 2018 and finished in Dec. 2019 in Guangzhou, China
Operation Flow: The building uses the recyclable aluminum plate as the main material for maximum protection of the environment. In addition, a rainwater collection system and a solar system are used to save water and energy in the whole project.
Research: The planning and architectural design pays more attention to the geographical features in Southern China, and it advocates the concept of environmental protection, maximum energy saving, land saving, water-saving, and material saving, and protects the environment and reduces pollution.
Inspiration: The land where the project is located is divided into two parts in the east and west by a 12-meter-wide city road. The project is under this road and connects the whole land area. In this way the design tries to avoid noises from the vehicles on the road and from the city, at the same time, it provides a unique vertical vibrant landscape for the city road. The whole sunken space looks like a spring pond. The overall tone is white, in line with the modern style of Guangzhou’s waterfront architecture. White aluminum panels and high-transparent glass are used as the main materials, which form a minimal facade style.
Image Credits: IMAGE by Chen Yuanxiang and Guo Jun Tang

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