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Warm tangerine dominates the visual field as Mengzhen Xu's Fold Traditional Chinese Medicine Teabag packaging establishes an arresting display of repetitive geometric forms arranged in a rhythmic grid
A pristine cubic packaging form presents Mengzhen Xu's Traditional Chinese Medicine Teabag, demonstrating sophisticated tectonic resolution through crisp geometric clarity and restrained material expr
Mengzhen Xu's Fold Traditional Chinese Medicine Teabag presents a compelling study in minimalist packaging architecture rendered against a neutral warm white ground that functions as both literal subs
Mengzhen Xu's Fold Traditional Chinese Medicine Teabag occupies a pristine white horizontal plane viewed from an elevated vantage point, establishing an asymmetrical compositional architecture that di
Mengzhen Xu's Fold Traditional Chinese Medicine Teabag demonstrates sophisticated compositional choreography through a carefully orchestrated tableau that balances human gesture, industrial form, and

Mz Design

Silver Packaging Design · 2024

Fold Traditional Chinese Medicine Teabag

by Miao Jingyi and Zou Hu

  • A' Design Award 2024 Silver Winner in Packaging Design
  • Awarded April 15, 2024
  • CLIENT: Mz Design
  • Estimated Number of Design Views: 51,754
  • Verification code C24BDA6995 · Verify this award
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About Fold Traditional Chinese Medicine Teabag

Tests have shown that the effective ingredients concentration of ordinary hanging teabag liquid is only 40 percent of that when directly brewing medicine. This is because ordinary teabags wrap medicine inside, making it difficult for water to flow smoothly from the inside out. This design aims to increase the effective drug concentration and reduce medicine waste. We also hope to use origami technique to save more volume in the product to implement sustainable design concepts. When water is poured into it, it will unfold layer by layer from a flat folded shape, forming a barrel structure.

Positioned within the contemporary movement toward elevated wellness product presentation, this packaging design for traditional herbal tea demonstrates a sophisticated synthesis of heritage botanical knowledge and modern visual communication principles. The designer has orchestrated a compelling visual system wherein the warm orange palette serves dual functions: establishing immediate shelf presence while evoking the warming, nurturing properties associated with traditional medicinal preparations. The tripartite color blocking across each package face creates dimensional interest through careful value relationships, the pale cream providing typographic legibility, the warm taupe suggesting natural earthiness, and the vibrant orange communicating vitality and energy. Particularly noteworthy is the accordion-fold interior structure visible in the central opened unit, which transforms the mundane act of tea selection into a considered ritual experience, each sachet presented individually for deliberate choosing rather than random retrieval. The bilingual typographic treatment honors cultural origins through prominent Chinese characters while ensuring accessibility through English identification, suggesting a design intended for global appreciation of traditional formulations. The systematic grid arrangement across the photograph amplifies the sense of reliability and consistency essential to medicinal product positioning while the warm monochromatic environment creates an immersive brand experience. Viewers might contemplate how contemporary design methodology can serve as a bridge between ancient wisdom traditions and present-day consumer expectations, transforming utilitarian packaging into objects worthy of display and reverent handling.

Press Kit

Unique Properties
This traditional Chinese medicine teabag can improve the extraction efficiency of water on ingredient when brewing and improve the "effective ingredients concentration" in medicine liquid.
This teabag adopts the process of "origami". When water is poured into it, it will unfold layer by layer from a flat folded shape, forming a barrel structure. This design not only ensures extraction efficiency, but also reduces the package volume by 60%, reducing carbon emissions during transportation.
Dimensions & Packaging
During the design process, we created models of different sizes and collected user feedback and data. After ergonomic testing, the product was selected in the following dimensions: 95 mm x 95 mm x 16 mm. The outer packaging was selected in the following sizes: 100 mm x 100 mm x 100 mm.
The outer packaging is made of 100% biodegradable and renewable paper, which is lightweight and sustainable. It is printed with environmentally friendly ink to reduce pressure on the environment.
Tags
Traditional Chinese Medicine, Teabag, Sustainable Design, Fold Structure, Reduce Waste
Production Technology
This design uses 100% biodegradable and renewable paper as the raw material to produce environmentally friendly food grade filter paper. Folds are formed through the origami pressing process, resulting in a flat folding structure. The outer packaging also uses biodegradable and renewable paper, which is lightweight and environmentally friendly.
This folding structure design reduces transportation space by 60%, reducing production costs and carbon emissions during transportation.
Design Challenge
The most difficult part of this design is the early testing stage, where testing the efficacy of various teabags on the market requires the use of expensive testing instruments and a long cycle.
The shape design of this product is also a challenge. It not only needs to be beautiful, but also needs to achieve the function of maximizing the "concentration of active ingredient".
Project Duration
The project started in July 2022 and finished in April 2023 in Guangzhou, China.
Operation Flow
Open the packaging, take out the medicine bag and remove the lid. Place the medicine bag above the cup and pour in hot water for brewing. During the brewing process, the medicine package will unfold layer by layer from a flat folded shape, forming a barrel like structure. After 2-5 minutes, it is ready to drink.
Research
Through searching academic papers and conducting interviews with users, we have summarized a teabag usage process that is in line with daily habits.
Physical tests have shown that the "effective drug concentration" of ordinary hanging teabag liquid is only 40% of that when directly brewing medicine. This design improves the efficiency of brewing and reduces transportation space by 60%, reducing production costs and carbon emissions during transportation.
Inspiration
Tests have shown that the "effective ingredients concentration" of ordinary hanging teabag liquid is only 40% of that when directly brewing medicine. This is because ordinary teabags wrap medicine inside, making it difficult for water to flow smoothly from the inside out.
This design aims to increase the “effective drug concentration” and reduce medicine waste. We also hope to use origami technique to save more volume in the product to implement sustainable design concepts.
Image Credits
Image #1: Photographer Miao Jingyi, Fold, 2023.
Image #2: Photographer Miao Jingyi, Fold, 2023.
Image #3: Photographer Miao Jingyi, Fold, 2023.
Image #4: Photographer Miao Jingyi, Fold, 2023.
Image #5: Photographer Miao Jingyi, Fold, 2023.
Patents
Copyrights belong to Jingyi Miao, 2023.

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