Silver Graphics, Illustration and Visual Communication Design · 2017
Tfboys Logo design
by Baohua Xie - Beyond Design Co., Ltd
- A' Design Award 2017 Silver Winner in Graphics, Illustration and Visual Communication Design
- Awarded April 15, 2017
- CLIENT: Time Fengjun Entertainment
- Estimated Number of Design Views: 60,327
- Verification code C73845AC32 · Verify this award
About Tfboys Logo design
Tfboys is a logo designed for a Chinese idol group formed by three young performers, also known as The Fighting Boys. The letters T, F and B are combined into a solid triangle drawn in one continuous stroke. The triangle stands for strength, growth and protection, and reflects the positive and brave image of the group. A tower like shape gives the mark a distinct character. The design is simple, modern and easy to understand for international audiences. The logo is also produced in stainless steel.
Press Kit
- Unique Properties
- TF boys is a popular Idol combination, makes up by three young boys , known as the THE FIGHTING BOYS. T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Dimensions & Packaging
- T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Tags
- stars , Logo , design , brand , TFB
- Production Technology
- stainless steel Metal Material
- Design Challenge
- This project commands the attention of China and it have to meet a lot of people's requirements. We communicated the ideas back and forth. we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.
- Project Duration
- The project started in April 2016 in Chengdu and finished in August 2016 in Beijing, and was exhibited in gymnasium in August 6 2016.
- Operation Flow
- The logo be designed by Xie Baohua,it took him around 4 months to hammer out.The logo be released on Aug 6,2016 in Beijing and get over 200 million online reviewers which gains good social response.
- Research
- At the beginning we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters very well,the design keeps consistent with the brand conception.There are ten thousands of triangles in the world,we choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,oblique angle processing,logo angles constant.
- Inspiration
- This logo designes for a popular Chinese idol group consisting of three young boys,named THE FIGHTING BOYS.It needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters ,the design keeps consistent with the brand conception.We choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,logo angles constant.
- Patents
- Copyright are retained by TF company and their relevant products sell well.
Colors of Tfboys Logo design
Get Tfboys Logo design
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G0E3 ShopDesign Interview about Tfboys Logo design
TF boys is a popular Idol combination, makes up by three young boys , full-known as the THE FIGHTING BOYS. T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
Like the fashion sense of this project, I hope more people like this design, and to get more communication.
This encouraged me a lot. I will continue to work hard to influence more people.
It took four months.
The inspiration is from the video of idol group "TFBoys".
Copyright are retained by Time Fengjun Entertainment and their relevant products sell well.
Appeared on major occasions and are playlisted by television.
Based on 15 years of experience in this industry.
Our main targets most are university students and office ladies, and also people of all ages know about the group.
The Letter T connects with reverse side of Letter F perfectly, and it can be written with Just one stroke.
Time Fengjun Entertainment give the name and in chinese it means the fighting boy.
The image using Adobe Illustrator software.
Succinct and cultured.
I was responsible for graphic design ideas and other team members assisted me.
No technology.
The hits of new conference are more than 200 million.
This project commands the attention of China and it have to meet a lot of people's requirements. We communicated the ideas back and forth.
For designers, A' Design Award and Competition is a very excellent international stage. Absolutely, our work conforms to the requirements of the competition.
How to design logo for well known brands ,how to broaden horizon and open mind.
Hope to know more excellent designers via this competition.