Silver Packaging Design · 2022
Tokaj Gin Label Packaging Design
by Dora Haller
- A' Design Award 2022 Silver Winner in Packaging Design
- Awarded April 15, 2022
- Estimated Number of Design Views: 26,988
- Verification code 2DB58E8059 · Verify this award
About Tokaj Gin Label Packaging Design
Tokaj Gin Label is the bottle design for a gin produced in the Tokaj wine region of Hungary. The characteristic hills of the landscape are illustrated in a geometric manner, resembling traditional copper engravings. The dimensions and the rhythm of the pattern were studied carefully to refine the lens effect. The illustrations are screen printed directly on the surface of the bottle. The transparent liquid inside distorts the pattern when the bottle is viewed. The simple design gives an insight into the region where the gin is distilled.
Press Kit
- Unique Properties
- Tokaj Gin is produced in Hungary's Tokaj wine region. The characteristic hills of the landscape are illustrated in a geometric manner on the bottle resembling that of traditional copper engravings. During the design process, we experimented a lot with dimensions and rhythm, in order to make the lens effect as perfect as possible.The illustrations are directly screen-printed on the surface of the bottle, resulting in playful distortion of pattern through the transparent liquid.
- Inspiration
- The small-batch product 'Tokaj Gin' is made within its distillery in the Zemplén hills. The characteristic, undulating hills of the landscape and the flavours of the wines in the Tokaj region inspired the central geometric illustration. The simple design allows you to savour the complex flavours within the Gin, and to perceive a little insight into the region in which it was distilled.
Colors of Tokaj Gin Label Packaging Design
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