Zhangyan Country Living Festival Primary Function: Indawo Yomboniso ngu-Tongji Tiandi Neili Lab

Uyilo olubizwa ngokuba yi-Zhangyan Country Living Festival Primary Function: Indawo Yomboniso olwenziwe ngu-Tongji Tiandi Neili Lab ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweMisitho kunye neZiganeko.

IsilivereUmsitho· 2021

Zhangyan Country Living Festival Primary Function: Indawo Yomboniso

ngu Tongji Tiandi Neili Lab

Umxhasi: Tongji Tiandi-Neili Lab

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Umsitho

49,981

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#100911

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Zhangyan Country Living Festival Primary Function: Indawo Yomboniso

Umsitho i-Zhangyan Country Living Festival yindawo yomboniso eyenzelwe umsitho wasezilalini eShanghai. Ubume balo bakhiwe ngeekhonteyina ezindala zokuthutha izinto ezikhweliswa ngokuphazamisayo, ezinqwenwe phezu kwezinye, ezenziwe zaphithizela kunye nokujikeleziswa ukwenza iindawo ezahlukeneyo ngokwemixholo. Iqela leekhonteyina livalela indawo yeenkomfa, ngelixa elinye iqela lichaza indawo yentengiso. Kusetyenziswa nezixhobo zasekuhlaleni ezilahliweyo ezinjengeenkuni, iingca kunye neengcongolo. Isimo esibonakalayo silandela isimbo se-Memphis kwaye siqhelanisa iimpawu zasekuhlaleni zeentaba, amanzi, iintlanzi kunye nebhulorho. Indawo yemisebenzi ithatha imitha eziimitha ezingama-5000 ezikwisikwere.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Zhangyan Country Living Festival Primary Function: Indawo Yomboniso ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Zhangyan Country Living Festival Primary Function: Indawo Yomboniso iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Zhangyan Country Living Festival Primary Function: Indawo Yomboniso yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Urban-rural co-creation innovation experiment initiated by Lou Yongqi, Dean of the D&I, Tongji University, John Sakara, Academician of the RAC, and Aldo Cibic, one of Memphis school founders, to advance practices of sustainable living.
We find the meeting point in various design fields through the exploration of cross-boundary thinking, thereby integrating design concepts to help brands systematically output.
Taking brand culture "innovation" and "sustainable" as the core spirit for the design.
Imilinganiselo nePakishini: The visual system design includes 5000 square meters of activity space.
Iithegi: Innovation，sustainable，Memphis，integrating design
Ubuchwepheshe Bokuvelisa: The construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
Umngeni Woyilo: In order to fit the project proposition of "sustainable development", the space design is creatively combined with the original resources of the site. With the vitality given by design, its sustainability can be re stimulated; with the reuse of materials, a recyclable overall system can be established to reduce waste. The project market constructed with vitality system publicizes the concepts of "everything has an afterlife", "everything makes the best use of" and "each has its own place".
Uphando: Based on the project design background, the design approach decided to follow the following principles: starting from the top design, integrating the independent and compatible relationships among the main visual design, space design and guidance system, and strengthening the systematic output of the brand to the audience. The project hopes to create a blueprint for rural life in the future. The main visual design integrates the design style of Memphis School, and abstracts the "mountain, water, fish, bridge" and other abstract graphics with the regional characteristics of Zhangyan to form the main visual symbol of this event in the form of abstract combination. The Memphis school's design attribute of daring to imagine and break the Convention coincides with the attribute of this event.
The overall visual identity design of the project is based on the Memphis style, starting from the exhibition, speech, workshop and market to carry out spatial narrative, conveying the concepts of "rural", "sustainable", "future" and "innovation".
Inkuthazo: The Memphis school featuring creativity is used to integrate the elements of rural history and culture to form a brand image.
The brand graphics are three-dimensionally extended to form a systematic space design language.
To convey the sustainability sprint, the construction is built by using local abandoned containers and discarded native resources, e.g. wood, straw, and reeds.
We hope to lead the China rural revitalization with the idea of innovation and sustainability and design concept.
Ubude Beprojekthi: The project started in August 2019 in Shanghai and finished in November 2019.
Ukuhamba Komsebenzi: The original base is in an open suburban meadow, and in order to follow the purpose of environmental protection and sustainable exhibition, a number of old containers are used to form the activity area. By staggering, stacking, interlacing and stretching the containers, the simple rectangular bodies are combined into a variety of dynamic thematic exhibition space.
The left side of the site is distributed by two groups of containers on both sides, forming a more open enclosed form and providing an area for holding forums. On the right side, two groups of containers are rotated and disassembled into the site to create an activity space for holding a marketplace.
Amalungu Eqela: Jiaqing Wu
Jia Lin
Yin Shi
Lei Yu
Ling Ma
Suying Zheng
Lu Xiao
Xinyan Wang
Ronglan Wang