Nostalgia Ivenkile Yeziqholo ngu-Dmitry Pozarenko

Uyilo olubizwa ngokuba yi-Nostalgia Ivenkile Yeziqholo olwenziwe ngu-Dmitry Pozarenko ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweNdawo yangaPhakathi kunye noMboniso.

IsilivereIngaphakathi· 2020

Nostalgia Ivenkile Yeziqholo

ngu Dmitry Pozarenko

Umxhasi: Gold Apple

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ingaphakathi

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#102233

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Nostalgia Ivenkile Yeziqholo

Indawo yemizi-mveliso yeminyaka yo-1960 ukuya kwe-1970 yaphefumlela le projekthi. Izinto ezenziwe ngesinyithi ezenziwe ngentsimbi eshushu-yintsimbi zenza imbonakalo yokwenyani ye-anti-utopia. Iphepha elixhasayo elineengcingo ezindala lenza imeko yenkululeko yokuthetha. Vula unxibelelwano lobuchwephesha, udaka lweplabby kunye ne-granite countertops yongeza kwi-chic yangaphakathi yemveliso yamashumi amathandathu.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Nostalgia Ivenkile Yeziqholo ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Nostalgia Ivenkile Yeziqholo iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Nostalgia Ivenkile Yeziqholo yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Imilinganiselo nePakishini: The total area is 1630 sq.m.
Iithegi: interior design, retail space, metal, stone, industrial, sixties
Ubuchwepheshe Bokuvelisa: Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Umngeni Woyilo: The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Uphando: Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Inkuthazo: Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Ubude Beprojekthi: The store is located in the center of Moscow. The project was completed in 2018.
Ukuhamba Komsebenzi: The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Amalungu Eqela: Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Amagunya Emifanekiso: All images: photographer Mick Pomortsev, 2019.